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ASSIGNMENT 
DRIVE FALL 2014 
PROGRAM MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2 
SEMESTER II 
SUBJECT CODE & NAME MB 0044 - PRODUCTION AND OPERATION 
MANAGEMENT 
BK ID B1627 
CREDIT & MARKS 4 CREDITS, 60 MARKS 
Q.No Criteria Marks Total Marks 
1 People's productivity key to Indian manufacturing competitiveness: Boston 
Consulting Group 
Namrata Singh, TNN | Mar 14, 2013, 09.34PM IST 
MUMBAI: People productivity is the key to Indian manufacturing competitiveness, says a 
report by the Boston Consulting Group (BCG). 
In most global people productivity surveys, not only does people productivity of Indian 
manufacturing sector lags developed nations such as US and Japan, but also lags in 
most manufacturing sectors to China. While earlier, many explained this to differences in 
technology, level of automation, etc., the report suggests such differences are not only 
rapidly shrinking, but they do not fully explain the significant gaps in productivity that 
exists. 
Skill gap and engagement gap are the two critical factors that explain lower people 
productivity. Under gap in skill, Indian manufacturing sector faces significant challenges 
in attracting quality manpower that is 'right' skilled prior to entering the workforce. In 
addition, continuous skill development efforts are required for the work force, throughout 
their careers, as processes and technologies evolve. 
On the other hand, many manufacturing studies have indicated a direct correlation 
between workforce engagement and productivity. For most Indian manufacturing 
companies, the level of engagement and alignment with corporate vision, amongst their 
union work force and contract labour is extremely low, when compared to their global 
peers. 
"An improvement in people productivity can be beneficial across all levels of an 
organization. At the employee level, it results in higher wages and enhanced job 
satisfaction. At company level, the direct correlation between profits and resource 
productivity has been established through research multiple times. And at industry level,
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Get Answers on www.smuHelp.com 
increased people productivity leads to improved skills and better working environment— 
thus paving the way for higher investments and faster economic growth. Therefore, it is 
critical for the Indian manufacturing sector to work toward enhancing people productivity 
to achieve the goals it has set for itself," the report says. 
The subject gains importance in the backdrop of a slowdown in western economic 
countries and China, as well as cost increases in China. Indian manufacturing sector 
stands at the cusp of a tremendous opportunity. 
After reading the case study answer the following questions: 
a. What do you think are the reasons for low people productivity in India? 
b. Compare and analyze India’s productivity with respect to other countries? 
c. What suggestions do you offer to improve the situation? 
Source: http://timesofindia.indiatimes.com/city/mumbai/Peoples-productivity-key-to- 
Indian-manufacturing-competitiveness-Boston-Consulting- 
Group/articleshow/18974957.cms. accessed August 16th 2018. 
A a. From the case study ,list and explain 
the reasons for low productivity in India. 
b. From the case and other resources 
provide comparision and analysis of 
India’s productivity with respect to other 
countries like China, USA, Japan 
c. From the analysis provide suggestions 
to improve productivity 
5 
3 
2 
10 
2 List the elements of operations strategy. Explain any TWO elements of operations 
strategy. 
A Listing the elements of operations strategy 
Explanation of any TWO elements of 
operations strategy 
2 marks (0.5 marks 
for each element) 
8(4 marks each) 
10 
3 What are the basic capacity (production) options a company can choose? 
A Explanation of various capacity options 10 (2 marks for each 
option) 
10 
4 Write short notes on: 
a. Qualitative methods of forecasting 
b. Taguchi’s quality loss function 
A a. Brief explanation of any FIVE qualitative 
methods of forecasting 
b. Taguchi’s quality loss function 
5( 1 mark each) 
5 
10
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Get Answers on www.smuHelp.com 
5 Describe the process of value analysis. 
A Description of the steps in the process of value 
analysis 
10 (2.5 marks each) 10 
6 Write short notes on 
a. Tools for implementation of operations 
b. Fixed position layout 
A a. Tools for implementation of operations 
Listing and brief explanation of tools for 
implementation of operations 
b. Fixed position layout- explain with 
examples and when to use fixed layout 
5 
5 
10 
A-Answer 
Note –Answer all questions. Kindly note that answers for 10 marks questions should be 
approximately of 400 words. Each question is followed by evaluation scheme 
***********

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Mb0044

  • 1. Get Answers on www.smuHelp.com Get Answers on www.smuHelp.com ASSIGNMENT DRIVE FALL 2014 PROGRAM MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2 SEMESTER II SUBJECT CODE & NAME MB 0044 - PRODUCTION AND OPERATION MANAGEMENT BK ID B1627 CREDIT & MARKS 4 CREDITS, 60 MARKS Q.No Criteria Marks Total Marks 1 People's productivity key to Indian manufacturing competitiveness: Boston Consulting Group Namrata Singh, TNN | Mar 14, 2013, 09.34PM IST MUMBAI: People productivity is the key to Indian manufacturing competitiveness, says a report by the Boston Consulting Group (BCG). In most global people productivity surveys, not only does people productivity of Indian manufacturing sector lags developed nations such as US and Japan, but also lags in most manufacturing sectors to China. While earlier, many explained this to differences in technology, level of automation, etc., the report suggests such differences are not only rapidly shrinking, but they do not fully explain the significant gaps in productivity that exists. Skill gap and engagement gap are the two critical factors that explain lower people productivity. Under gap in skill, Indian manufacturing sector faces significant challenges in attracting quality manpower that is 'right' skilled prior to entering the workforce. In addition, continuous skill development efforts are required for the work force, throughout their careers, as processes and technologies evolve. On the other hand, many manufacturing studies have indicated a direct correlation between workforce engagement and productivity. For most Indian manufacturing companies, the level of engagement and alignment with corporate vision, amongst their union work force and contract labour is extremely low, when compared to their global peers. "An improvement in people productivity can be beneficial across all levels of an organization. At the employee level, it results in higher wages and enhanced job satisfaction. At company level, the direct correlation between profits and resource productivity has been established through research multiple times. And at industry level,
  • 2. Get Answers on www.smuHelp.com Get Answers on www.smuHelp.com increased people productivity leads to improved skills and better working environment— thus paving the way for higher investments and faster economic growth. Therefore, it is critical for the Indian manufacturing sector to work toward enhancing people productivity to achieve the goals it has set for itself," the report says. The subject gains importance in the backdrop of a slowdown in western economic countries and China, as well as cost increases in China. Indian manufacturing sector stands at the cusp of a tremendous opportunity. After reading the case study answer the following questions: a. What do you think are the reasons for low people productivity in India? b. Compare and analyze India’s productivity with respect to other countries? c. What suggestions do you offer to improve the situation? Source: http://timesofindia.indiatimes.com/city/mumbai/Peoples-productivity-key-to- Indian-manufacturing-competitiveness-Boston-Consulting- Group/articleshow/18974957.cms. accessed August 16th 2018. A a. From the case study ,list and explain the reasons for low productivity in India. b. From the case and other resources provide comparision and analysis of India’s productivity with respect to other countries like China, USA, Japan c. From the analysis provide suggestions to improve productivity 5 3 2 10 2 List the elements of operations strategy. Explain any TWO elements of operations strategy. A Listing the elements of operations strategy Explanation of any TWO elements of operations strategy 2 marks (0.5 marks for each element) 8(4 marks each) 10 3 What are the basic capacity (production) options a company can choose? A Explanation of various capacity options 10 (2 marks for each option) 10 4 Write short notes on: a. Qualitative methods of forecasting b. Taguchi’s quality loss function A a. Brief explanation of any FIVE qualitative methods of forecasting b. Taguchi’s quality loss function 5( 1 mark each) 5 10
  • 3. Get Answers on www.smuHelp.com Get Answers on www.smuHelp.com 5 Describe the process of value analysis. A Description of the steps in the process of value analysis 10 (2.5 marks each) 10 6 Write short notes on a. Tools for implementation of operations b. Fixed position layout A a. Tools for implementation of operations Listing and brief explanation of tools for implementation of operations b. Fixed position layout- explain with examples and when to use fixed layout 5 5 10 A-Answer Note –Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme ***********