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SOCIAL RESPONSIBILITY
OF BUSINESS TOWARDS
CONSUMERS
CONTENTS
• Introduction to Business
• Concepts of Business
• Social responsibilities of Business
• Social responsibilities of business towards Consumers
INTRODUCTION TO BUSINESS
• It is economic activity, which is concerned with the production and
distribution of goods and services to the society.
• It helps to earn profits by serving and satisfying the members of the
society.
CONCEPTS OF BUSINESS
• Generally there are two concepts of business. They are:
Traditional
Concept
Modern
Concept
Concepts of
Business
• Traditional concepts:
It states that a business of a business is to earn profit through production
and marketing of different types of goods and services.
• Modern concepts:
It states that business can only earn profit through customers satisfaction.
So, customers satisfaction is the central point of modern concept.
SOCIAL RESPONSIBILITY TOWARDS
WHO ARE CUSTOMERS?
• A person who buys goods or services from a
shop or business is known as customers.
• Customers are everything for any business.
Whatever it produces, it produces for them.
• A business must satisfy its customers with
the quality , quantity and price of the goods
and services produced.
THE MAJOR RESPONSIBILITIES OF
BUSINESS TOWARDS ITS CUSTOMERS
ARE:
• Awareness of customers tastes, interests and choice
• Supply quality products and services at responsible price
• Provide pre-sales and after-sales services
• Avoiding unfair trade practices
• Provide information about new and substitute products
• Handle customers grievance
Social Responsibility of Business towards Consumers

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Social Responsibility of Business towards Consumers

  • 2. CONTENTS • Introduction to Business • Concepts of Business • Social responsibilities of Business • Social responsibilities of business towards Consumers
  • 3. INTRODUCTION TO BUSINESS • It is economic activity, which is concerned with the production and distribution of goods and services to the society. • It helps to earn profits by serving and satisfying the members of the society.
  • 4. CONCEPTS OF BUSINESS • Generally there are two concepts of business. They are: Traditional Concept Modern Concept Concepts of Business
  • 5. • Traditional concepts: It states that a business of a business is to earn profit through production and marketing of different types of goods and services. • Modern concepts: It states that business can only earn profit through customers satisfaction. So, customers satisfaction is the central point of modern concept.
  • 6.
  • 7.
  • 9. WHO ARE CUSTOMERS? • A person who buys goods or services from a shop or business is known as customers. • Customers are everything for any business. Whatever it produces, it produces for them. • A business must satisfy its customers with the quality , quantity and price of the goods and services produced.
  • 10. THE MAJOR RESPONSIBILITIES OF BUSINESS TOWARDS ITS CUSTOMERS ARE: • Awareness of customers tastes, interests and choice • Supply quality products and services at responsible price • Provide pre-sales and after-sales services • Avoiding unfair trade practices • Provide information about new and substitute products • Handle customers grievance