4. 3
Information about Lululemon
History
1
Foundation
- Founded by Chip Wilson in Vancouver Canada in 1998.
Headquarter
- Vancouver, British Columbia, Canada
CEO
- Laurent Potdevin
Number of Locations
- 354 (October, 2015)
6. 5
Information about Lululemon
About Lulu
1
Number of Employees
- 2,861
Revenue
- $ 1,984,961,000 (2015)
Mission
- Community-led sustainability.
- Leaders in sustainability.
- Collaboration and partnerships.
- Communicate our sustainability efforts.
7. 6
What kind of product Lululemon offer
Products
2
Product
- First designs were made for women
to wear during yoga.
- We now design for yoga, running, cycling,
training, etc. for both women and men.
8. 7
What kind of product Lululemon offer.
Products
2
Product design and fabrics
• Luon
• Silverescent
11. 10
Who is our aim , You might be included!
Target Market
3
Women
- 18-65 years
- Original Target
- Who concerned about maintaining a healthy lifestyle.
12. 11
Who is our aim , You might be included!
Target Market
3
Men and Women
- 18-45 years
- Fit and active lifestyle
- Appearance conscious
Kids
- A variety of sports such as dancing,
gymnastics, and ice skating etc.
17. 16
The Prospects
5
Lululemon is a successful company and will continue…
its success if it maintains and grows
its positive relationships with its employees, customers, and community
