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ARE CHATBOTS THE
NEW APPS?
PRASHANTH N
BHARATHIDASAN INSTITUTE OF MANAGEMENT,TRICHY
WHAT ARE CHATBOTS?
• Chatbots are computer programs designed to
simulate a conversation
• They are based on Artificial Intelligence and
Machine Learning algorithms
• They can be used to order online,check the weather
and news amongst other applications.
• They are being called CONVERSATIONAL
ASSISTANTS.
We want to be there for our users asking them “Hi, how can we help?”
-Sundar Pichai, CEO Google
We think that you should be able to message a business the same way
you would message a friend.
- Mark Zuckerberg, CEO Facebook
A personal digital assistant that knows you and is with you across all
your devices.
- Satya Nadella, CEO Microsoft
• The three tech giants are betting a lot on
chatbots
• Facebook messenger wants businesses to get
on board their platform to enable them to
converse with their customers
• Chatbots have the potential to become the
online sales person for a company by giving
personalise and curated responses
• They know your habits, who your friends are and other
personal information by looking into your social feeds.
• They can mimic you in a conversation and reply when you
are not available in your place.
• They can enter a conversation you are having with another
human and help you enhance the conversation by throwing
up suggestions.
- You are conversing with your friend and decide to catch
up on the weekend. The bot knows your calendar and
automatically throws up a suggested time. Then it asks if
you want to book a table at your favourite sushi restaurant.
• It is able to do all this because it is constantly studying you
and your behaviour and knows everything about you.
IS THIS THE FUTURE?
• Companies are investing into chatbots.
• Platforms like Facebook messenger and
Microsoft Cortana are looking to get businesses
on board
• It costs lesser to develop and maintain a chatbot
than to create an app
• The customer is empowered as she does not
have to install an app for every business she
interacts with.
• The bot already knows everything about her and
makes it easier to interact with the businesses.
• A chatbot of a not for profit agency helped
160,000 people avoid their parking tickets in the
UK.
• Chatbots are being used to interview candidates
for initial screening eliminating biases which are
unavoidable with human beings.
• They help in eliminating man hours being wasted
in answering redundant, repetitive questions in
call centres.
• They are going to take over a lot of jobs.
• They are the new salesperson for the digital
channel
• Mike Stern the Co-Founder of Connected Labs
which is working with Amazon and Google in
building chatbots believes that they will help
replacing clerical jobs with more interesting
intellectual jobs
Conclusion
• Chatbots might be the next BIG thing since the App Store
• They might even replace traditional websites
• But can they replicate a human being? The subjectivity which is the
most important characteristic of a human being will be missing.
• Chatbots do not think. They study human responses and replicate them
at the appropriate place.
• Chatbots are not robust. They learn with time. The more conversations
you have, the better it becomes and more accurate its suggestions are.
• It will take time to understand the full potential of chatbots, but they are
definitely the new apps and companies should start investing in them.

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Are Chatbots the new Apps

  • 1. ARE CHATBOTS THE NEW APPS? PRASHANTH N BHARATHIDASAN INSTITUTE OF MANAGEMENT,TRICHY
  • 2. WHAT ARE CHATBOTS? • Chatbots are computer programs designed to simulate a conversation • They are based on Artificial Intelligence and Machine Learning algorithms • They can be used to order online,check the weather and news amongst other applications. • They are being called CONVERSATIONAL ASSISTANTS.
  • 3. We want to be there for our users asking them “Hi, how can we help?” -Sundar Pichai, CEO Google We think that you should be able to message a business the same way you would message a friend. - Mark Zuckerberg, CEO Facebook A personal digital assistant that knows you and is with you across all your devices. - Satya Nadella, CEO Microsoft
  • 4. • The three tech giants are betting a lot on chatbots • Facebook messenger wants businesses to get on board their platform to enable them to converse with their customers • Chatbots have the potential to become the online sales person for a company by giving personalise and curated responses
  • 5. • They know your habits, who your friends are and other personal information by looking into your social feeds. • They can mimic you in a conversation and reply when you are not available in your place. • They can enter a conversation you are having with another human and help you enhance the conversation by throwing up suggestions. - You are conversing with your friend and decide to catch up on the weekend. The bot knows your calendar and automatically throws up a suggested time. Then it asks if you want to book a table at your favourite sushi restaurant. • It is able to do all this because it is constantly studying you and your behaviour and knows everything about you.
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  • 9. IS THIS THE FUTURE? • Companies are investing into chatbots. • Platforms like Facebook messenger and Microsoft Cortana are looking to get businesses on board • It costs lesser to develop and maintain a chatbot than to create an app
  • 10. • The customer is empowered as she does not have to install an app for every business she interacts with. • The bot already knows everything about her and makes it easier to interact with the businesses. • A chatbot of a not for profit agency helped 160,000 people avoid their parking tickets in the UK. • Chatbots are being used to interview candidates for initial screening eliminating biases which are unavoidable with human beings.
  • 11. • They help in eliminating man hours being wasted in answering redundant, repetitive questions in call centres. • They are going to take over a lot of jobs. • They are the new salesperson for the digital channel • Mike Stern the Co-Founder of Connected Labs which is working with Amazon and Google in building chatbots believes that they will help replacing clerical jobs with more interesting intellectual jobs
  • 12. Conclusion • Chatbots might be the next BIG thing since the App Store • They might even replace traditional websites • But can they replicate a human being? The subjectivity which is the most important characteristic of a human being will be missing. • Chatbots do not think. They study human responses and replicate them at the appropriate place. • Chatbots are not robust. They learn with time. The more conversations you have, the better it becomes and more accurate its suggestions are. • It will take time to understand the full potential of chatbots, but they are definitely the new apps and companies should start investing in them.