2. Brief Summary
An American TV drama set in the 1960’s
Its about a man named Don Draper who is the director of the
creative department in an advertising agency.
The TV show outlines issues arising within the advertising agency
3. Conventions - Setting
One of the conventions is the setting:
The TV show is set mainly in an office in
Manhattan
This makes the plot of the TV show more
realistic
4. Narrative
The narrative covers many areas within
the TV show
One of the issues is the division between
men and women, where the men are
seen more superior to women
Another narrative story is the main
advertising plot where the company
helps clients with coming up with ideas
to make adverts
5. Characters
Due to the TV show being set in the
1960s, the women and black
characters are discriminated against
Men are the more superior
characters, even is the least superior
man within the men is more superior
to women.
There are a few ethnic minority
characters
6. Themes
The themes within the show is similar to
the narrative.
The producers try hard to keep the
storyline as realistic as possible by using
the conventions I mentioned before
Racial discrimination
Sexual discrimination
Male-dominated society
The business/advertising world
7. Music
The music used in this TV show is mainly official
songs released in the 1960s, which adds on to the
realism of this TV show
8. Camerawork
One of the main camerawork used in the TV
show is panning. They mainly use this shot whilst a
character is walking through the office
Another main shot is mid shots between the
conversation of characters
Other shots include establishing shots of the
Manhattan building they work in to show that
they are professional and a rich, well respected
company.
