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FILM INNOVATION FESTIVAL AT A GLANCE
- 2. FILMKIT AT A GLANCE 2 day festival to take place in London in July 2016 Selection of film and mixed media art Screenings of 30+ films captured with a drone, smartphone, in 360 or with self-invented equipment OR delivered as an interactive video or immersive experience Q&As with directors & producers Talks by award winning film innovators such as IPhone filmmaker Conrad Mess Video hacking and TV innovation workshops Tech demos: Drones, VR, smartphone equipment, interactive video Participatory showcases: installations and perceptive media narratives Events leading up to the festival: drone filmmaking shoot & edit + others ‘Filmkit’film awards for best innovative capture, best cutting edge presentation and best production with self-invented equipment Networking to build a community of film innovators Segundo de Chomón probably didn't realise what a difference he'd made when, in 1907, he invented the camera dolly. 1907
- 3. TARGET AUDIENCE & REACH 500+ expected attendees 100,000+ expected social media & website views Press coverage through collaboration partners such as the BBC Flyers distributed accross various venues in London & Liverpool Promos + marketing through festival partners such as Cinephone (1,253 followers) and Starry ID (6,379 followers) Social media campaigns (Facebook, Twitter, LinkedIn) Email marketing Live streaming of the festival and events leading up to the festival via Periscope Recording sound effects and adding musical scores all started with ”The Jazz Singer”, the first film to have dialogue and singing. 1927
- 4. LAST YEAR’S TESTIMONIALS Testimonials from last year “FilmKit 2014 was good! I enjoyed the festival and as any actor I just really enjoyed seeing myself on the screen.” “The highlight for me was definitely answering questions about my film and getting some more information about using a smartphone for filmmaking.” “What I would say to anybody who is thinking about coming along – Just make a film and get it in!” The first‘golden age’of 3D took place in the 1950s, with movies like Alfred Hitchcock's“Dial M for Murder”. 1954
- 5. WHY SPONSOR FILMKIT? Brand exposure Attract new users Advertising & marketing through branded content Grow brand engagement Tap into what users are doing Demonstrate a natural synergy between your brand and innovation Partner with the UKs first Film Innovation Festival Insights into product usage & development opportunities Find out what film innovators want Play a key role in building a community around future cinema experiences Strengthen your brand proposition through creative activity Get cinematographers & innovators to become brand ambassadors Garett Brown invented a system that used weight distribution & a rotating gimbal to smooth out hand-held shots, which became known as the steadicam. 1976
- 6. SPONSORSHIP OPPORTUNITIES RASPBERRY £150 Logo on website and in event guide Banner displayed at event BAFTA 2,500 Logo on website and event guide Dedicated advertising space on the festival site Mentions in social media campaigns Brand on pop up banners or screens across the festival venue SUNDANCE £5,500 Logo on festival website and event guide Brand on pop up banners or screens across the festival venue Large format marketing presence at event and on website Mentions in press coverage 5 free tickets to both festival days 1 day exhibition stand at the festival SILVER BEAR £1,000 Full-page advert in event guide Logo on website Blog post about the sponsor’s involvement “Toy Story”was the first film created entirely by computer-generated imagery (CGI) & kick-started an industry in terms of CG films. 1995 *Levels can be customised to meet your marketing needs and we also accept product donations instead of cash.
- 7. OSCAR £13,000 Title sponsor recognition across the festival Your sponsor logo above the FilmKit logo Significant brand & product presence at the festival including an exhibition stand Rights to use film submissions that were created with your technology for your own marketing purposes Opportunity to develop an expanding relationship with the UK’s first Film Innovation Festival Regular mentions in social media campaign + press coverage GOLDEN GLOBE £9,000 High presence of company logo (front page of event guide, FilmKit website, all social media graphics & festival film) Associated mention in all marketing and promotional communications (online, print & press releases) Dedicated advertising space on the festival site Product showcase time slot as part of the festival programme George Lucas was the first to shoot a major motion picture with a digital camera in 2002’s “Star Wars Episode II: Attack of the Clones”. 2002 SPONSORSHIP OPPORTUNITIES *Levels can be customised to meet your marketing needs and we also accept product donations instead of cash.