A brief presentation on where I am now and where I want to be in the future. As a digital marketer, the open sea of opportunities are always up for grabs. It is up to each of us to take a leap and grab these opportunities to grow personally and personally.

1. Patricia Anne Macapuno
V90 Marketing Management
Ateneo Graduate School of Business
MAY
2042
20-YEAR HYPERFOCUSED
MARKETING PLAN ON:
Creating my FUTURE TODAY!
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

2. XYZ: Creating my FUTURE TODAY!
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

3. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

4. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

5. • Mission &
Vision
LEAD
BUILD
RECOGNIZE
a life with God through love and
surrender.
a path that others can follow for
them to learn, develop and
persevere.
my strengths, weaknesses and
develop talents as someone who
is dependable, responsible and
proactive.
ADVOCATE what is right with integrity, honesty
and compassion and never lose sight
of what matters most.
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

6. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

7. #Surrendering Daughter of God
#Reliable and Dependable Person
#Responsible CoffeeHolic
#Creative Digital Illustrator
#Passionate Learner @AGSB
#Influential Leader @LeadsForward
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
2. MY ROLES/STROKES

8. • #Surrendering Daughter of God
• #Reliable and Dependable
Person
• #Creative Digital Illustrator
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
2. MY ROLES/STROKES

9. T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
4. #Responsible CoffeeHolic
5. #Passionate Learner @AGSB
6. #Influential Leader @LeadsForward
2. MY ROLES/STROKES

10. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

11. TAL ENT.L EAD .VAL U E
Talent Builder.
ALWAYS FORWARD!
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
PERSONAL BRAND
People Leader.
Value Creator.

12. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

13. • DEFINE BUSINESS
Who am I? Moving forward with Pat
MARKETING PLAN FOR LIFE
2. ASSESS MARKET
What is my brand? My Mission and Vision?
3. ID MARKET - Compliment with skills
Exceed expectations on my roles as a
talent builder, people leader and value
creator.
3. LAUNCH STRATEGY
Advancing skills in SEO in the new normal.
Virtual Assistant the #AteneoWay
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

14. MARKETING PLAN FOR LIFE
6. LEAVE A MARK
Mentoring Specialists on SEO and Digital
Marketing innovations
7. SPREAD CREATIVITY
Going beyond from the process
8. FINAL GAME PLAN
Inspiring goal plan in the 20 years
5. LAUNCH THE #ME BRAND
Find my #4Ps to create a thriving future in
digital marketing for everyone not just myself.
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

15. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

16. Don't make any commitment. Make your market understand that they can't
have everything all at once. It takes time and lots of effort!
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
5. RELATED THEME
2. No Shortcuts. WORK FOR IT!
Be willing to do everything it takes to develop or work for a successful firm.
Don't skip lines! Build skills and train teams!
• You Haven't Got to LOVE it.
Familiarize with the process and be the best! I've learned how to perform things well
and achieve positive results. That is plenty for me and my clients.
3. Give An Inch, They Take A Mile.
8 TOUGH MARKETING LESSONS
FROM DIGITAL MARKETING

17. 5. RELATED THEME
5. You're Better Off Without Some Clients.
I would rather create long-term client connections than earn a quick profit on
ventures that doesn't complement my skills and strategies.
4. Technology Changes, But People & Principles Remain the Same.
Focus on your market: Understand their needs and wants, and you'll be ahead
of those who focus on trivial things.
6. Money Does Not Equal Happiness.
It's not about making money. It's about creating quality work for my own
growth and for my client's benefit.
8 TOUGH MARKETING LESSONS
FROM DIGITAL MARKETING
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

18. T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
5. RELATED THEME
8. Going the Extra Mile Makes a
Difference
This is about the subtle things that make a difference for others and, as a
result, improve our professional lives.
7. Work Smart, Not
Hard.
Get things done and be consistent based on a set of well-defined, time-
tested systems or processes
8 TOUGH MARKETING LESSONS
FROM DIGITAL MARKETING

19. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

20. #Empowered
#Certified
#StayFit
#Illustrator
NOW vs
FUTURE
#Learner
#Listener
#Creative
#DigitalMarketer
#FutureProof
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

21. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Outline: Creating my FUTURE TODAY!

22. Z: End in Mind
The Pareto Principle also known as 80/20
principle plays an important role in my life. To
be able to thrive and grow, I learned that it's not
about the amount of work you put in but about
establishing foundational processes that will
make everything easier. It's also about realizing
that we have the power to take action and go
beyond whatever is in front os us. Achieve
greater results and focus on utilizing the 20% in
what you do and liberating it’s potential.
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/

23. Talent Builder.
People Leader.
Value Creator.
A. Daily Rounds
• Mission/Vision
• Roles/Strokes
• Personal Brand
• Marketing Plan
• Related Theme
• NOW vs FUTURE
B. End in Mind (Z)
• 80/20 Principle
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/
Summary: Creating my FUTURE TODAY!

24. Patricia Anne Macapuno
V90 Marketing Management
Ateneo Graduate School of Business
MAY
2042
20-YEAR HYPERFOCUSED
MARKETING PLAN ON:
Creating my FUTURE TODAY!
T A L E NT. L E AD. V AL UE
https://www.linkedin.com/in/patriciaannemacapuno/