This Presentation is only for education project purpose.

1. Analysis of supply chain
management strategies is
being used by Coca-Cola to
stay ahead of competition.
PRESENTEDBY–
NAME –
ID NO. -
SEC –

2. Coca-Cola is the most popular soft drink in the world. It’s sold
almost everywhere, and its brand name is known in most
languages.
The Coca-Cola Company is an American multinational
beverage corporation and manufacturer, retailer and marketer
of nonalcoholic concentrates and syrups, with headquarters in
Atlanta, Georgia. Best known for its flagship product Coca-
Cola, invented in 1886, its various products now sell in more
than 200 countries.
Introduction & Company Profile

3. Objectives & Methodology
1. To establish the extent to which Coca Cola company has adopted
capacity addition strategy in the mitigation of supply chain
risks.
2. To determine the role of channel flexibility strategy in mitigating
the supply chain risks faced by the Coca Cola Company.
3. To assess the effects of inventory addition strategy on mitigation of
supply chain risks in the Coca Cola Company.
4. To explore the influence of supply chain responsiveness strategy on
mitigation of supply chain risks in the Coca Cola Company.
The research methodology employed with regards to Coca-
Cola’s operations and supply chain is game theory. The application of
game theory allocates logic to the strategies employed in the
management of the system and thus helps in identifying any
weaknesses that could be associated with particular section of the
system. This theory helps in identifying the reasoning behind the
selection of different strategies in the implementation of supply
chain management system.

4. Analysis (Including Data)
Analysis (Including Data)
According to Hafezalkotob & Ghezavati (2015), the time taken
at individual stages of the supply chain can be represented as
a percentage of the total average time take by the whole
chain. The ingredients take up 17% of the time, packaging
taking up 8%, manufacturing 47%,distribution 8%, and
refrigeration 20%.
Consumption and recycling isn’t factored into the time taken
by the system because it doesn’t affect the cycles to a larger
extent.
Applying the game theory to these statistics, it is clear to see
that the system develops a zero sum game with regards to the
manufacturing stage choke point.

5. Flowchart

6. Annual Growth

7. Finding

8. The findings of this paper show that coca cola employs a
supply chain and operations management strategy that
considers the optimum operating capacity of each individual
stage. However, the manufacturing stage has been found to
take up more time than is acceptable fora system that
should deliver optimum performance. The implementation of
the identified solutions should increase the returns of the
company by eradicating a bottleneck that would limit
the company’s capacity to finance the needs of client
whenever there is a pike in demand. Future research should
go into the identification of ways in which the company
canfully automate the production of the product with the
aim of increasing the productivity of the company in
question.
Conclusion

9. References
 https://www.academia.edu/36095134/Operations_and_Supply_Ch
ain_Management_Coca_Cola_docx
 https://www.slideshare.net/PraneethPrabodhaDiss/supply-chain-
of-coca-cola-company-76504757
 Google
 Wikipedia