Operion is the Malaysia based most experienced web agency provides you wide range of web based solution which include website design, development, ecommerce solution and online marketing service to boost your online store.
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Contents
1
2
E-Commerce Technical View
3
E-Commerce Preparation
4
Internet Marketing Strategy (Paid/Free)
5
Search Engine Optimization (SEO)
6
Hot Internet Marketing Strategy 2013
7
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E-Commerce Technical View
Domain Name
Server Hosting
Program Script vs Ecommerce System
Web Browser
Payment Gateway
Classified Portal
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E-Commerce Preparation
Video Tools Graphic Tools
A B
Camera
D
High Speed
Internet
C
(paint, photoshop, gimp,
pixia, fotosizer, PicMarkr,
uMark, easy gif animator,
after effect)
jing, video maker
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Internet Marketing
Free
FREE doesn’t mean you are dealing
with low grade buyer. What you need
is TIME!
Paid
PAID is apply if you have a budget
but have NO TIME to manage your
internet marketing work.
Exp.
EXP = Hire Experience Person /
Expert to manage and marketing
your internet business.
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Paid Marketing strategy
Paid search marketing (a.k.a. Pay-Per-Click)
Advertise by ‘Keyword Search’ or ‘Impressions’
Example, GOOGLE ADWORD
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Free Marketing Strategy
Social Media Marketing
(facebook, twitter)
Email Marketing
Search Engine Optimization (SEO)
(on-page & off-page)
Video Marketing
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Search Engine Optimization
(SEO)
Content is King
Optimize your website
content to your targeted
keywords.
Keyword Content + Link
Build Quality Link is the
best way to increase the
website ranking.
Off-Page SEO
On-Page SEO
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Off-Page SEO - Link Building
> Link exchange with the person you know
> Create educational content
> Community participation
> Interview influence individuals
> Sponsor products for reviews
> Host a contest
> Host or sponsor an event
> Ask happy customer for links
> Link from suppliers website
> Ask your team to help
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Search Engine Optimization
(SEO)
Quality Content
Optimize your website
content to your targeted
keywords.
Link Building
Build Quality Link is the
best way to increase the
website ranking.
Off-Page SEO
On-Page SEO
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Hot Marketing Trend in 2013
1. Design Matters (apple, pinterest, nike)
2. Marketing Goes Visual (infographics)
3. Parallax Design
4. Mobile ! Responsive CSS
5. Video Video Video
6. Social Media Gets Smarter
7. Email marketing
8. BUY ONLINE ! Get your customer pay
faster before they change their mind.
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What you have learn today ?
1
2
E-Commerce Technical View
3
E-Commerce Preparation
4
Internet Marketing Strategy (Paid/Free)
5
Search Engine Optimization (SEO)
6
Hot Internet Marketing Strategy 2013
7
20. Thank You
Jim Tarn.
Follow the E-ommerce trend &
Get ready for E-commerce war in 2014 !
Visit www.operion.com.my
Founder of Operion Ecommerce & Software Sdn Bhd