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Remarks on UK approach
to remedies
1
Chris Jenkins
Economics Director
Context
2
● UK market study/investigation powers as complement to
antitrust enforcement
● Several recent reviews of digital markets in the UK
- Competition issues (Furman Review)
- Wider concerns (online harms, press sustainability, privacy)
● Digital advertising market study follows on from these reviews
- Enables overall assessment of competition issues relating to
advertising-funded platforms
- Part of the motivation is to assess possible remedy ideas in a specific
market context
● Parallel CMA policy work on wider platform issues
Objectives of remedies in digital markets
3
● Important to be clear on objectives, evidence and potential unintended
consequences
● Possible objectives
- Addressing market failures from exercise of market power – prices, quality and
innovation
- Protecting / increasing the scope for competition – including tackling exclusionary
practices and/or leveraging of market power
- Preserving competition in markets which have not yet ‘tipped’
- Addressing other market failures – eg information asymmetries and coordination
failures
● Distinguish between (i) exercise of market power, (ii) potential market
power and (iii) wider market failures
Ex post enforcement and ex ante regulation
4
● Complements rather than substitutes
● Forward vs backward-looking
● Principles-based vs specific conduct
● Potential roles for regulation
- Pre-emptive action to protect competition for the market – eg data mobility and
open standards
- Reducing ability to leverage market power – eg limiting self-preferencing
● Possible ex ante framework
- Furman Review – proposal for statutory code of conduct to apply to platforms
with ‘Strategic Market Status’, to be overseen by a Digital Markets Unit
● Need to recognise diversity of platforms – details matter
Areas we are exploring in the market study
● Five potential remedy areas in Statement of Scope
- Increasing competition through data mobility, open standards and
open data
- Giving consumers greater protection in respect of data
- Limiting platforms’ ability to exercise market power
- Improving transparency and oversight for digital advertisers and
content providers
- Institutional reform
5

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How to Structure Remedies in Abuses of Dominance in Digital Markets – Chris Jenkins - UK CMA - October 2019 OECD-AGCM Workshop on Abuse of Dominance in Digital Markets

  • 1. Remarks on UK approach to remedies 1 Chris Jenkins Economics Director
  • 2. Context 2 ● UK market study/investigation powers as complement to antitrust enforcement ● Several recent reviews of digital markets in the UK - Competition issues (Furman Review) - Wider concerns (online harms, press sustainability, privacy) ● Digital advertising market study follows on from these reviews - Enables overall assessment of competition issues relating to advertising-funded platforms - Part of the motivation is to assess possible remedy ideas in a specific market context ● Parallel CMA policy work on wider platform issues
  • 3. Objectives of remedies in digital markets 3 ● Important to be clear on objectives, evidence and potential unintended consequences ● Possible objectives - Addressing market failures from exercise of market power – prices, quality and innovation - Protecting / increasing the scope for competition – including tackling exclusionary practices and/or leveraging of market power - Preserving competition in markets which have not yet ‘tipped’ - Addressing other market failures – eg information asymmetries and coordination failures ● Distinguish between (i) exercise of market power, (ii) potential market power and (iii) wider market failures
  • 4. Ex post enforcement and ex ante regulation 4 ● Complements rather than substitutes ● Forward vs backward-looking ● Principles-based vs specific conduct ● Potential roles for regulation - Pre-emptive action to protect competition for the market – eg data mobility and open standards - Reducing ability to leverage market power – eg limiting self-preferencing ● Possible ex ante framework - Furman Review – proposal for statutory code of conduct to apply to platforms with ‘Strategic Market Status’, to be overseen by a Digital Markets Unit ● Need to recognise diversity of platforms – details matter
  • 5. Areas we are exploring in the market study ● Five potential remedy areas in Statement of Scope - Increasing competition through data mobility, open standards and open data - Giving consumers greater protection in respect of data - Limiting platforms’ ability to exercise market power - Improving transparency and oversight for digital advertisers and content providers - Institutional reform 5