Search engine marketing includes all the tools, techniques, and strategies that help optimize the visibility of websites and web pages in search engines such as Google and other, similar sites.
2. SEO means Search Engine
Optimization and is the process
used to optimize a website's
technical configuration, content
relevance and link popularity so its
pages can become easily findable,
more relevant and popular towards
user search queries, and as a
consequence, search engines rank
INFO OF SEO
3. BENIFIT OF SEO
Brings in more customers through organic
search. ...
Creates a trustworthy web experience for
customers. ...
Encourages you to focus on user experience. ...
Improves brand awareness. ...
It helps keep you informed. ...
It can be done on a budget. ...
It's trackable. ...
It benefits other marketing initiatives.
4. Building unnatural links.
Distributing duplicate content.
Hacking your website.
Generating negative reviews.
Creating fake social profiles.
SIDEEFFECT OF SEO
5. Importance of SEO
In short, SEO is crucial
because it makes your
website more visible, and
that means more traffic
and more opportunities to
convert prospects into
customers. Check out the
SEO tools you can use for
optimal ranking.