2. About
SEARCH ENGINE
OPTIMIZATION
the process used to optimize a website's
technical configuration, content relevance and
link popularity so its pages can become easily
findable, more relevant and popular towards
user search queries, and as a consequence,
search engines rank them better.
3. Your SEO keywords are the keywords
and phrases in your web content that
make it possible for people to find your
site via search engines. A website that is
well optimized for search engines
“speaks the same language” as its
potential visitor base with keywords for
SEO that help connect searchers to your
site.
KEYWORDS
4. SEO
WRITING
SEO writing is the process of writing
content to rank on the first page of
search engines like Google. This
involves researching keywords,
writing high-quality content that
matches user intent, and optimizing
your headers for easy page crawling
5. ADVANTAGES
Generate visits.
Increase the visibility of your brand.
Close sales.
It makes you a leader in the market.
Provide valuable content
Attract potential clients
Avoid disturbing users who are not interested in your
company.
Generates a high return on investment.
It lasts in time.
6. DISADVANTAGES
It takes time.
Your competition is the rest of the Internet .
Results are not guaranteed .
It requires constant maintenance.
It does not give profit at the beginning.
The cost of services is high (less offer of specialists).
Generates penalties if done wrong.