August 7th update

1. National & Florida
Hispanic Mobile Tracker
August 7th, 2016

2. • Adsmovil conducts daily and weekly surveys utilizing its banner advertising platform.
Over the past several years, it has relied extensively on this type of polling to conduct
market public opinion studies that inform its advertising strategies.
• Through its geo-location platform, respondents are identified nationwide from
Adsmóvil’s database of over 32 million self identified Latinos.
• Each sample is non-random but is independently drawn.
• Adsmovil approached FIU’s SIPA to engage in a joint polling effort that involves the
donation of Adsmóvil’s geo-location platform to conduct public opinion surveys related
to the ongoing presidential election campaign in the United States.
• Adsmovil signed an MOU with FIU’s School of International and Public Affairs to
jointly poll through the duration of the 2016 presidential election. The polls are
conducted jointly with the Latino Public Opinion Forum (LPOF) established by SIPA’s
Gordon Institute for Public Policy.
• The result is the New Latino Voice.
Background and
Methodology

3. QUESTION ONE
If the elections were held today for whom would you vote?

4. 4
SURVEY A

5. 5
4521
62.3
64.9 64.4
67.4 68.2
77.4
74 74.7
76.2 75.2
78.8 80.1 81.1
76.7 76 74.6
25.9
23.3 23.2
18.6
16.7
8.7 9.5
8 7.7 7.5 7.1 6.6 7.2 7.1
11.2 10.2
11.8 11.9 12.4
13.9 15.1 14
16.5 17.3 16.1 17.2
14.1 13.3
11.7
16.2
12.8
15.2
April 11-15 April 18-22 April 23-30 May 3-9 May 10-16 May 17-23 May 24-
June 1
Jun 2-5 June 6-12 June 13-19 June 20-26 June 27-
July 4
July 5-17 July 18-25 July 26-31 Aug 1-7
If the presidential elections were held today for whom would you vote?
Clinton Other Trump

6. 6
74.6%
10.2%
15.2%
Clinton Other Trump
If the elections were held today for whom would you vote?

7. What are the principal issues facing the
USA?
QUESTION TWO

8. 8
Survey B

9. 9
18.8 18.6 18.6 18.6 20.3 18.1 16.5
22.1 20.6 17.8 18.5 18.2 17.9 17.9 19 18.1
5.3 5.1 5.1 5.6 3.6 5.1 5
5.6 6.7
6.9 5.8 5.7 3.2 6.2 5.4 5
14.2 15.3 16.3 17 16.5 18.6
17.6
19.5
16.1
13.1 14.3 15
16.2
15.5 13.7 14
19.7
21.9 23.1 23.7 26 24.3
23.2
22.8
22
19.1
22.8 22.8
20.1
20.7 22 24.6
18.7 14.7 12.3 11.6 11.8 12.6
15
8.2
10.4
12.2
11.4 11.7
13.2
12.6 9.9
11.2
14.6 14.1 13.9 12.4 11.7 12.4 13.5 12 13.5
10.4
11.4 11.6
11.7
10.8
11.8
11.7
8.6 10.3 10.8 11.1 10 8.8 9.2 9.7 10.6
20.5
15.9 15 17.7 16.2 18.2 15.4
April 11-15 April 18-22 April 23-30 May 3-9 May 10-16 May 17-23 May 24-
June 1
June 2-5 June 6-12 June 13-19 June 20-26 June 27-
July 4
July 5-17 July 18-25 July 26-31 Aug 1-7
Principal Issue
Economy Education Employment Immigration Other Health Security

10. 10
8.6
10.3 10.8 11.1
10
8.8 9.2 9.7
10.6
20.5
15.9
15
17.7
16.2
18.2
15.4
19.7
21.9
23.1
23.7
26
24.3
23.2 22.8
22
19.1
22.8 22.8
20.1
20.7
22
24.6
18.8 18.6 18.6 18.6
20.3
18.1
16.5
22.1
20.6
17.8
18.5 18.2 17.9 17.9
19
18.1
April
11-15
April
18-22
April
23-30
May 3-
9
May
10-16
May
17-23
May
24-
June 1
June 2-
5
June 6-
12
June
13-19
June
20-26
June
27-July
4
July 5-
17
July 18-
25
July 26-
31
Aug 1-7
Principal Issue
Security Immigration Economy

11. 11
18.1%
5.0%
14.0%
24.6%
11.2% 11.7%
15.4%
Economy Education Employment Immigration Other Health Security
Principal Issue

12. Florida
Week of August 1-7, 2016

13. 13
76.4 75.7
10.7
10.7
12.9 13.6
July 26-31 Aug 1-7
If the elections were held today for whom would you vote? Florida
Clinton Other Trump

14. 14
75.7%
10.7%
13.6%
Clinton Other Trump
If the elections were held today for whom would you vote: Florida

15. 15
76.7% 74.3%
8.5%
13.6%14.7% 12.2%
Male Female
If the elections were held today for whom would you vote? Florida
Clinton Other Trump

16. 16
72.7%
77.5% 79.2%
63.6%
16.6%
11.3%
6.0%
16.4%
10.7% 11.3%
14.7%
20.0%
18-24 25-44 45-64 65+
If the elections were held today for whom would you vote?
Clinton Other Trump

17. 17

18. 18

19. 19

20. adsmovil.com contacto@adsmovil.com @adsmovil