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9/5 National & Florida Hispanic Mobile Poll

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9/5 National & Florida Hispanic Mobile Poll

  1. 1. National & Florida Hispanic Mobile Tracker August 30-Sept. 5, 2016
  2. 2. • Adsmovil conducts daily and weekly surveys utilizing its banner advertising platform. Over the past several years, it has relied extensively on this type of polling to conduct market public opinion studies that inform its advertising strategies. • Through its geo-location platform, respondents are identified nationwide from Adsmóvil’s database of over 32 million self identified Latinos. • Each sample is non-random but is independently drawn. • Adsmovil approached FIU’s SIPA to engage in a joint polling effort that involves the donation of Adsmóvil’s geo-location platform to conduct public opinion surveys related to the ongoing presidential election campaign in the United States. • Adsmovil signed an MOU with FIU’s School of International and Public Affairs to jointly poll through the duration of the 2016 presidential election. The polls are conducted jointly with the Latino Public Opinion Forum (LPOF) established by SIPA’s Gordon Institute for Public Policy. • The result is the New Latino Voice. Background and Methodology
  3. 3. • Survey conducted daily during the week of August 23-30, 2016. • This is the 22st consecutive week of our poll • Banner Advertising Platform and geo-location of respondents nationwide • Sample size for Question A: 2564 • Sample size for Question B: 3368 • Sample size for Florida: 2076 • Sample size for Miami-Dade: 921 • To date over 200,000 Latinos have responded to the New Latino Voice. Technical Information
  4. 4. QUESTION ONE If the elections were held today for whom would you vote?
  5. 5. 5 SURVEY A
  6. 6. 6 4521 62.3 64.9 64.4 67.4 68.2 77.4 74 74.7 76.2 75.2 78.8 80.1 81.1 76.7 76 74.6 74.7 75.8 74.5 76.8 25.9 23.3 23.2 18.6 16.7 8.7 9.5 8 7.7 7.5 7.1 6.6 7.2 7.1 11.2 10.2 12.5 13 14.3 12.511.8 11.9 12.4 13.9 15.1 14 16.5 17.3 16.1 17.2 14.1 13.3 11.7 16.2 12.8 15.2 12.8 11.2 11.2 10.7 April 11- 15 April 18- 22 April 23- 30 May 3-9 May 10- 16 May 17- 23 May 24- June 1 Jun 2-5 June 6- 12 June 13- 19 June 20- 26 June 27- July 4 July 5-17 July 18- 25 July 26- 31 Aug 1-7 Aug 8-15 Aug 16- 22 Aug 23- 29 Aug 30- Sept 5 If the presidential elections were held today for whom would you vote? Clinton Other Trump
  7. 7. 7 76.8% 12.5% 10.7% Clinton Other Trump If the elections were held today for whom would you vote?
  8. 8. 8 76.2% 77.4% 11.0% 14.1%12.8% 8.5% Male Female If the elections were held today for whom would you vote? Clinton Other Trump
  9. 9. 9 71.8% 78.6% 80.1% 60.8% 20.2% 13.3% 8.6% 12.9% 7.9% 8.1% 11.2% 26.3% 18-24 25-44 45-64 65+ If the elections were held today for whom would you vote? Clinton Other Trump
  10. 10. What are the principal issues facing the USA? QUESTION TWO
  11. 11. 11 Survey B
  12. 12. 12 18.8 18.6 18.6 18.6 20.3 18.1 16.5 22.1 20.6 17.8 18.5 18.2 17.9 17.9 19 18.1 19.9 17.7 21.1 22.6 5.3 5.1 5.1 5.6 3.6 5.1 5 5.6 6.7 6.9 5.8 5.7 3.2 6.2 5.4 5 5.6 4.5 4.1 5.9 14.2 15.3 16.3 17 16.5 18.6 17.6 19.5 16.1 13.1 14.3 15 16.2 15.5 13.7 14 16.7 16.5 14.9 13.3 19.7 21.9 23.1 23.7 26 24.3 23.2 22.8 22 19.1 22.8 22.8 20.1 20.7 22 24.6 22.1 24.8 24.6 22.4 18.7 14.7 12.3 11.6 11.8 12.6 15 8.2 10.4 12.2 11.4 11.7 13.2 12.6 9.9 11.2 12.7 12.3 12.9 11.5 14.6 14.1 13.9 12.4 11.7 12.4 13.5 12 13.5 10.4 11.4 11.6 11.7 10.8 11.8 11.7 10.4 12.1 11.6 11.8 8.6 10.3 10.8 11.1 10 8.8 9.2 9.7 10.6 20.5 15.9 15 17.7 16.2 18.2 15.4 12.7 12.1 10.7 12.5 April 11- 15 April 18- 22 April 23- 30 May 3-9 May 10- 16 May 17- 23 May 24- June 1 June 2-5 June 6-12 June 13- 19 June 20- 26 June 27- July 4 July 5-17 July 18-25 July 26-31 Aug 1-7 Aug 8-15 Aug 16-22 Aug 23-29 Aug 30- Sept 5 Principal Issue Economy Education Employment Immigration Other Health Security
  13. 13. 13 8.6 10.3 10.8 11.1 10 8.8 9.2 9.7 10.6 20.5 15.9 15 17.7 16.2 18.2 15.4 12.7 12.1 10.7 12.5 19.7 21.9 23.1 23.7 26 24.3 23.2 22.8 22 19.1 22.8 22.8 20.1 20.7 22 24.6 22.1 24.8 24.6 22.4 18.8 18.6 18.6 18.6 20.3 18.1 16.5 22.1 20.6 17.8 18.5 18.2 17.9 17.9 19 18.1 19.9 17.7 21.1 22.6 April 11-15 April 18-22 April 23-30 May 3-9May 10- 16 May 17- 23 May 24- June 1 June 2- 5 June 6- 12 June 13-19 June 20-26 June 27-July 4 July 5- 17 July 18- 25 July 26- 31 Aug 1-7 Aug 8- 15 Aug 16- 22 Aug 23- 29 Aug 30- Sept 5 Principal Issue Security Immigration Economy
  14. 14. 14 22.6% 5.9% 13.3% 22.4% 11.5% 11.8% 12.5% Economy Education Employment Immigration Other Health Security Principal Issue
  15. 15. 15 25.2% 19.4% 6.2% 5.5% 12.0% 14.9% 22.6% 22.2% 10.9% 12.2% 10.8% 13.0% 12.4% 12.7% Male Female Principal Issue Economy Education Employment Immigration Other Health Security
  16. 16. 16 26.3% 21.4% 25.9% 15.9% 7.2% 5.8% 6.7% 2.6% 9.1% 13.0% 13.7% 18.5% 18.4% 25.6% 21.7% 14.8% 16.0% 10.8% 7.6% 19.0% 10.5% 10.9% 12.7% 15.1% 12.4% 12.7% 11.7% 14.0% 18-24 25-44 45-64 65+ Principal Issue Economy Education Employment Immigration Other Health Security
  17. 17. 17 19.9% 18.8% 20.9% 24.2% 24.1% 4.5% 1.9% 3.6% 6.6% 10.1% 16.5% 15.3% 13.3% 12.8% 12.1% 20.6% 26.8% 31.1% 20.0% 14.4% 13.7% 11.9% 9.5% 10.5% 15.6% 14.4% 11.9% 9.9% 12.3% 12.0% 10.3% 13.4% 11.7% 13.6% 11.8% Elementary Middle High Undergraduate Graduate Principal Issue Economy Education Employment Immigration Other Health Security
  18. 18. Florida Week of August 30-September 5, 2016
  19. 19. 19 76.4 75.7 75.3 74.6 73 77.4 10.7 10.7 12.1 12.3 13.3 13.612.9 13.6 13 13.1 13.7 9.1 July 26-31 Aug 1-7 Aug 8-15 Aug 16-22 Aug 23-29 Aug 30-Sep 5 If the elections were held today for whom would you vote? (Florida) Clinton Other Trump
  20. 20. 20 77.4% 13.6% 9.1% Clinton Other Trump If the elections were held today for whom would you vote? (Florida) Clinton Other Trump
  21. 21. 21 74.9% 79.2% 12.2% 14.6%12.9% 6.2% Male Female If the elections were held today for whom would you vote? (Florida) Clinton Other Trump
  22. 22. 22 66.5% 78.7% 80.4% 68.3% 25.9% 14.8% 8.6% 13.2% 7.6% 6.5% 11.0% 18.5% 18-24 25-44 45-64 65 If the elections were held today for whom would you vote? (Florida) Clinton Other Trump
  23. 23. Miami-Dade County August 30-Sept 5, 2016
  24. 24. 24 73.9 71 7.8 13.6 18.3 15.4 Aug 22-30 Aug 30-Sep 5 If the elections were held today for whom would you vote? (Miami-Dade County) Clinton Other Trump
  25. 25. 25 71.0% 13.6% 15.4% Clinton Other Trump If the elections were held today for whom would you vote? (Miami-Dade County) Clinton Other Trump
  26. 26. 26 68.9% 72.8% 11.3% 15.5% 19.8% 11.7% Male Female If the elections were held today for whom would you vote? (Miami-Dade County) Clinton Other Trump
  27. 27. 27 68.2% 73.1% 72.0% 62.9% 22.7% 12.9% 11.2% 16.9% 9.1% 14.1% 16.8% 20.2% 18-24 25-44 45-64 65 If the elections were held today for whom would you vote? (Miami-Dade County) Clinton Other Trump
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  31. 31. adsmovil.com contacto@adsmovil.com @adsmovil

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