Are you struggling to attract and engage your audience? Take a page from Canva's book. This content marketing case study from Narrato has got some amazing insights! 💥 Join us as we dive deep into Canva's digital marketing tactics and dissect the key elements that helped them amass over 125 million active users across 190 countries! 📈🌐 - https://narrato.io/blog/content-marketing-case-study-canva-marketing-strategy-decoded/

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Content Marketing
Case Study

2. Canva's freemium marketing model
Canva Learn and Design School
Canva’s content SEO strategy
Canva on social media
Canva's case studies
Canva Creators and Affiliate Program
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Contents
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3. Canva's freemium marketing model
Offers the most basic tools
at no charge, tempts users
with advanced features
Helps in customer
acquisition and retention
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4. Canva Learn and Design School
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Long-form blogs
Leverages different blog
writing formats
Inspirational blog posts
Tons of free resources

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Canva’s content SEO strategy
Value-added content
Solution-focused keyword
strategy
Building quality backlinks

6. Canva on social media
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YouTube: Leaning heavily on
educational content
Twitter: Engages audience in a
conversation
Active presence on Facebook,
Instagram, and Pinterest

7. Canva's case studies
Demonstrates how Canva
design tools empower users
Emphasizes the versatility of
Canva across diverse
industries
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Canva Creators and Affiliate Program
Helps extend
Canva's reach
and reinforces
brand presence
within various
online
communities

9. Thank You
narrato
Read the complete case study on
the Narrato blog.
https://narrato.io/blog/content-
marketing-case-study-canva-
marketing-strategy-decoded/