More Related Content Similar to ABI Research - Survey Results (20) ABI Research - Survey Results1. © 2016 ABI Research • www.abiresearch.com
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ABI Research NFC Survey
Results
Andrew Zignani and Phil Sealy
Principal Analyst and Research Director
Initial Findings and Key
Takeaways
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© 2020 ABI Research
Survey Overview
The survey had 2019 total respondents across the
following regions
– USA – 505
– China – 502
– Japan – 251
– South Korea - 251
– UK – 105
– Spain – 102
– France – 101
– Germany – 101
– Italy – 101
Number of respondents by age group:
– 18-24 – 272 (13%)
– 25-34 – 554 (27%)
– 35-44 – 575 (28%)
– 45-54 – 352 (17%)
– 55-64 – 187 (9%)
– 65-74 – 55 (3%)
– 75+ - 24 (1%)
Income, age group, and gender were also reported
Q1. Which of the following contactless / tap-to-pay card or mobile
payment wallet solutions do you use?
Q2: How many payment cards are stored in your contactless mobile
payment wallet?
Q3: How often do you use your contactless payment card / mobile
payment wallet?
Q4: On a scale of 1-5, how would you rate your experience of using a
contactless payment card / mobile payment wallet?
Q5: Have you ever experienced any issues while using a contactless
payment card / mobile payment wallet?
Q6: How confident are you in the safety and security of contactless
payment cards / mobile payment wallets?
Q7. Other than contactless mobile payments, what else have you used
your contactless payment card / smartphone contactless technology
for?
Q8: For the use cases outlined in Question 7, how often do you use
your contactless card and/or smartphone contactless technology?
Q9: How familiar are you with a technology called NFC (Near-field
communication)?
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Payment Methods
54% of respondents have used a contactless payment
card
46% have used Apple Pay
42% have used Google Pay
31% have used Samsung Pay
12% have used Huawei Pay
10% have used LG pay
17% have used others including:
– Amex Pay
– PayPal
– Amazon Pay
– Rakuten Pay
– UnionPay
– LINE Pay
– Others
Q1. Which of the following contactless / tap-to-pay card or
mobile payment wallet solutions do you use?
0
200
400
600
800
1000
1200
No.
of
respondents
No. of respondents by payment platform
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© 2020 ABI Research
No. of Cards
Q2: How many payment cards are stored in your
contactless mobile payment wallet?
0
100
200
300
400
500
600
700
800
2 cards 3 cards 1 card 4 cards 5 cards 6 cards 7 cards
No.
of
respondents
No. of payment cards stored in payment
wallet
34% of respondents have 2 cards stored
22% have 3 cards
18% have 1 card
14% have 4 cards
11% have 5 cards
1% have 6 cards
0.2% have 7 cards
TAKEAWAYS: 82% of respondents have 2 or more
payment cards stored in their contactless mobile payment
wallets
Nearly half of respondents (49%) have 3 or more payment
cards store in their wallets
27% of respondents have 4 or more cards stored in their
contactless mobile payment wallet
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Card / Wallet Usage
16% of respondents use it daily
28% use it nearly every day
32% use it multiple times per week
17% use it multiple times per month
6% use it rarely
TAKEAWAYS:
Over ¾ of respondents use their contactless payment
card/ mobile payment wallet multiple times per week or
more
44% use their card or mobile payment wallet daily or
nearly every day
94% of respondents use their payment card / mobile
payment wallet several times per month or more
Only 6% use it rarely
Q3: How often do you use your contactless payment card
/ mobile payment wallet?
0
100
200
300
400
500
600
700
Multiple times
per week
Nearly every
day
Multiple times
per month
Daily Rarely
No.
of
respondents
Frequency of payment card / mobile wallet
usage
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© 2020 ABI Research
User Experiences
42% of respondents would rate their experience 4/5
27% of respondents would rate their experience 5/5 – very
positive
19% of respondents would rate their experience 3/5
10% of respondents would rate their experience 2/5
2% of respondents would rate their experience as 1/5 –
very negative
TAKEAWAYS: 88% of respondents would rate their
experience as positive (assumption is 3/5 would be a positive
score)
12% of respondents would rate their experience as negative
Q4: On a scale of 1-5, how would you rate your experience
of using a contactless payment card / mobile payment
wallet?
0
100
200
300
400
500
600
700
800
900
4 5 - Very
Positive
3 2 1 - Very
Negative
No.
of
respondents
Contactless technology experience ratings
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© 2020 ABI Research
Issues
16% of respondents reported having issues frequently with
contactless payments cards or mobile wallets
50% have reported occasional issues
34% have never had an issue
TAKEAWAYS: Nearly 2/3 of respondents have
experienced issues while using a contactless payment
card or mobile payment wallet
Q5: Have you ever experienced any issues while
using a contactless payment card / mobile payment
wallet?
16%
50%
34%
Frequency of issues when using
contactless technology
Frequently Occassionally Never
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Safety and Security
44% of respondents are confident
25% of respondents are somewhat confident
25% of respondents are very confident
5% are not that confident
1% are not confident at all
TAKEAWAYS:
Only 6% of respondents are not confident in the safety and
security of contactless payment cards and mobile payment
wallets
Over 2/3 are confident or very confident in the security
94% are at least somewhat confident
Q6: How confident are you in the safety and security of
contactless payment cards / mobile payment wallets?
0
100
200
300
400
500
600
700
800
900
1000
Confident Somewhat
confident
Very confident Not that
confident
Not confident
at all
No.
of
respondents
Safety and Security Perceptions
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Other Use Cases
53% of respondents have used contactless technology for
connected consumer products
48% have used it for access control
45% have used it for public transportation
40% have used it for wireless charging
35% have used it for tap-to-connect audio pairing
31% have used it for keyless car entry
4% have not used it for anything else
TAKEAWAYS:
96% of respondents have used contactless technology for
something other than contactless mobile payments
Only 4% have not used it for anything else
Q7. Other than contactless mobile payments, what else
have you used your contactless payment card /
smartphone contactless technology for?
1 other – “pay for
parking”
0
200
400
600
800
1000
1200
No.
of
respondents
Other use cases
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Other usage
29% of respondents use it for other applications multiple
times per week
25% use it nearly every day
22% use it multiple times per month
12% use it daily
10% use it rarely
3% use it never
*We can extract this by use case level if of value
TAKEAWAYS:
87% of respondents use NFC for something other than
mobile payments multiple times per month of more
Over 1/3 use it daily or nearly every day
Q8: For the use cases outlined in Question 7, how often
do you use your contactless card and/or smartphone
contactless technology?
0
100
200
300
400
500
600
700
Multiple
times per
week
Nearly every
day
Multiple
times per
month
Daily Rarely Never
No.
of
respondents
Other use case frequency
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Familiarity
33% of respondents “somewhat familiar” with NFC
technology
30% familiar with NFC
19% very familiar
12% not that familiar
6% not at all familiar
TAKEAWAYS:
82% of respondents at least somewhat familiar with NFC
technology
Nearly ½ of respondents familiar or very familiar with NFC
technology
Almost 1/5 (18%) of NFC users are still not familiar with
the technology despite using it regularly
Q9: How familiar are you with a technology called NFC
(Near-field communication)?
0
100
200
300
400
500
600
700
800
Somewhat
familiar
Familiar Very familiar Not that
familiar
Not at all
familiar
No.
of
respondents
Familiarity with NFC
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Contactless Payment Card -
Regions
UK is the country with the highest % of respondents that
have used a contactless payment card solution with 64%
USA – 61%
South Korea – 61%
Italy – 55%
Spain – 54%
Japan – 53%
France – 48%
Germany – 48%
China currently has the lowest % of respondents that have
used a contactless payment card solution at 45%
The global average is 54%
By region, North America is 61%, Europe is 54%, APAC is
51%
Which of the following contactless / tap-to-pay card or
mobile payment wallet solutions do you use?
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
% of respondents that have used a
contactless payment cad by region
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© 2020 ABI Research
No. of cards by Region
Across all regions, the most common amount of cards stored in the
contactless payment wallet were 2
France: 91% have 2 or more, 53% have 3 or more, 33% have 4 or more
UK: 87% have 2 or more, 43% have 3 or more, 17% have 4 or more
Italy: 86% have 2 or more, 43% have 3 or more, 22% have 4 or more
South Korea: 86% have 2 or more, 58% have 3 or more, 36% have 4 or
more
USA: 83% have 2 or more cards, 50% 3 or more, 28% 4 or more
China: 81% have 2 or more, 49% have 3 or more, 27% have 4 or more
Spain: 79% have 2 or more, 40% have 3 or more, 20% have 4 or more
Japan: 78% have 2 or more, 44% have 3 or more, 24% have 4 or more
Germany: 74% have 2 or more, 42% have 3 or more, 24% have 4 or more
Regional Highlights
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
USA China Japan South
Korea
UK France Germany Italy Spain
No. of cards by Country
1 2 3 4 5 6 7
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2 or more cards by Country
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Payment Platforms by
Region
USA: 66% of respondents have used Google Pay, 60% Apple Pay, 33%
Samsung Pay, 12% LG, 1% Huawei, and 20% others
China: 45% of respondents have used Apple Pay, 43% have used Huawei
Pay, 31% Samsung Pay, 6% Google Pay, 1% LG, and 6% others
Japan: 51% of respondents have used Google Pay, 45% have used Apple
Pay, 5% Samsung, 4% LG, 2% Huawei, 18% others
South Korea: 58% have used Samsung Pay, 31% LG Pay, 10% Apple
Pay, 8% Google Pay, 1% Huawei, 22% others
UK: 57% Apple Pay, 52% Google Pay, 26% Samsung Pay, 22% other,
1% LG, 1% Huawei
France: 70% Google Pay, 42% Apple Pay, 38% Samsung Pay, 15%
others, 4% LG Pay, 2% Huawei Pay
Germany: 70% Google Pay, 53% Apple Pay, 24% others, 9% Samsung
Pay, 3% Huawei
Italy: 63% Google Pay, 59% Apple Pay, 37% Samsung Pay, 32% others,
1% Huawei, 1% LG
Spain: 73% Google Pay, 48% Apple Pay, 35% Samsung Pay, 28% others,
2% Huawei Pay, 1% LG Pay
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
Apple Pay
0%
10%
20%
30%
40%
50%
60%
70%
80%
Google Pay
0%
10%
20%
30%
40%
50%
60%
70%
Samsung Pay
0%
5%
10%
15%
20%
25%
30%
35%
LG Pay
0%
5%
10%
15%
20%
25%
30%
35%
Others
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Huawei Pay
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© 2020 ABI Research
Usage by Region
Daily Usage: 20% of respondents in the UK use it daily,
higher than European average of around 15%. Japan 2nd
and China 3rd with 18%.
Daily or nearly every day: UK leads with 47%, followed
by China with 46% and France with 46%
Multiple times per week or greater: France leads with
86%, followed by UK at 81% and Germany at 80%
Rarely: 8% of respondents in China use the technology
rarely, 8% in Germany, 6% in South Korea. Only 3% of
respondents in the UK and France use it rarely.
Regional Highlights
0%
5%
10%
15%
20%
25%
Daily Usage by Country
65%
70%
75%
80%
85%
90%
Multiple times per week or more
0%
10%
20%
30%
40%
50%
Daily / Nearly Every Day by Country
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Experiences by Region
1 (very negative), 5 (very positive)
3/5 or better: Germany had the highest number of
respondents who ranked their experience at least 3/5 at
92%, followed by the UK with 91%, Spain 91%, USA 91%,
Italy 90%, Japan 86%, China 86%, South Korea 85%,
France 83%
France, South Korea, China and Japan registered the
most negative experiences (1 or 2 star rating) at 17%,
15%, 14%, and 14% respectively
Spain, Italy and the USA had the most “very positive”
respondents with 34%, 31% and 30% respectively
Regional Highlights
0%
20%
40%
60%
80%
100%
120%
Experiences by Country
1 2 3 4 5
78%
80%
82%
84%
86%
88%
90%
92%
94%
Germany UK Spain USA Italy Japan China South
Korea
France
Experiences of 3/5 or higher by Country
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Issues by Region
Frequent issues: Japan 20%, France 20%, China 17%,
South Korea 17%, Italy 16%, UK 15%, Germany 15%,
Spain 14%, USA 13%
Occasional or Frequent issues: France 77%, Germany
72%, Japan 69%, China 67%, South Korea 66%, USA
66%, Italy 62%, UK 59%, Spain 54%
Never had an issue: Spain 46%, UK 41%, Italy 38%,
USA 34%, South Korea 34%, China 33%, Japan 31%,
Germany 28%, France 23%
The issues data correlates reasonably well with the
regional experiences
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Issue Frequency by Country
Frequently Occasionally Never
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Security by Region
The chart shows the % of respondents who are somewhat confident or
greater in the safety and security
Security and safety perceptions are generally high across each region,
with the lowest being France and China with 92% at least somewhat
confident
Japan – 96% at least somewhat confident
Italy – 96%
South Korea – 95%
UK – 94% at least somewhat confident
USA – 94%
Germany – 94%
Spain – 93%
China – 92%
France – 92%
Italy (30%), France (28%), Japan (27%) top in “very confident”
UK (77%) South Korea (72%), Italy (70%) top in “confident” or “very
confident”
Q6: How confident are you in the safety and
security of contactless payment cards / mobile
payment wallets?
89.00%
90.00%
91.00%
92.00%
93.00%
94.00%
95.00%
96.00%
97.00%
% of respondents at least somewhat
confident
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
Confidence in safety and security by
Country
Very confident Confident Somewhat confident
Not that confident Not confident at all
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Other Use Cases by Region
USA: Top 3 other use cases include connected consumer products (49%),
access control (44%), public transport (41%)
China: connected consumer products (53%), access control (52%), public
transport (48%)
Japan: connected consumer products (47%), access control (47%), public
transport (44%)
South Korea: connected consumer products (57%), access control (52%),
wireless charging (46%)
UK: public transport (57%), connected consumer 50%, access control
(38%)
France: connected consumer (55%), access control (51%), public
transport (50%)
Germany: connected consumer (60%), access control (54%), public
transport (41%)
Italy: connected consumer products (53%), public transport (49%),
wireless charging (47%)
Spain: connected consumer products (61%), public transport (43%),
wireless charging (42%)
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
Spain Germany South
Korea
France Italy China UK USA Japan
Connected Consumer Products
0%
10%
20%
30%
40%
50%
60%
UK France Italy China South
Korea
Japan Spain USA Germany
Pay for public transportation
0%
10%
20%
30%
40%
50%
60%
Germany South
Korea
China France Japan USA Italy UK Spain
Access control
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© 2020 ABI Research
Other Use Cases by Region
Connected consumer products: Top 3 countries include
Spain, Germany, South Korea
Access control: Germany, South Korea and China
Pay for public transportation: UK, France and Italy
Wireless charging: Italy, South Korea, Spain
Tap-to-connect audio pairing: China, France, Germany
Keyless car entry: South Korea, Spain, Japan
Nothing: Spain, UK, USA
Regional Highlights
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Tap-to-connect
0%
10%
20%
30%
40%
50%
Wireless charging
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Keyless Car Entry
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© 2020 ABI Research
Other Use Cases –
Frequency by Region
The chart shows the % of respondents with other
use case usage of multiple times per week or
greater
France, the UK, and China lead in other use case
frequency with 77%, 71% and 69% of
respondents using contactless technology for
these use cases multiple times per week or more
In contrast, 61% of respondents in USA, 58% in
Italy, and 58% in Germany use it multiple times per
week for these additional use cases
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Other use cases - multiple times per week
or greater usage
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© 2020 ABI Research
Familiarity by Region
France (86%), Germany (86%) and China (86%) had the
most number of respondents with “somewhat familiar” or
greater familiarity with NFC technology.
Japan (80%), the USA (77%) and UK (77%) in contrast
had the lowest number
Over 1/5 (23%) of respondents in the UK and USA
considered themselves either “not that familiar” or “not at
all familiar” with NFC technology. As noted earlier, the UK
had the highest % of respondents that have used a
contactless payment card solution with 64%, followed by
the USA with 61%
However, the UK also ranked 2nd in the number of
respondents who were either familiar or very familiar (51%)
Regional Highlights
72.00%
74.00%
76.00%
78.00%
80.00%
82.00%
84.00%
86.00%
88.00%
Somewhat familiar or greater by region
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
Italy USA China South
Korea
UK Japan Spain Germany France
Familiarity by Region
Very familiar Familiar Somewhat familiar Not that familiar Not at all familiar
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China Key Takeaways
• PLATFORMS: The most popular mobile payment platform in China is Apple Pay with 45% of respondents having used it
• Huawei pay is 2nd with 43% of respondents
• Samsung Pay is 3rd with 31% of respondents
• Only 6% have used Google Pay, 1% have used LG, and 6% have used others
• CONTACTLESS CARDS: 45% of respondents have also used contactless payment cards
• 19% of respondents have 1 payment card stored in their contactless mobile wallet, 32% of respondents have 2 stored, 23% have 3 stored, and 24% have 4 or more – 81%
have 2 or more
• 77% of respondents use their contactless payment card or mobile wallet multiple times per week or more frequently – nearly half (46%) use it daily or nearly every day
• 18% of respondents use it daily, 28% nearly every day, 31% multiple times per week, 15% multiple times per month, and 8% rarely
• EXPERIENCE: 86% of respondents would rate their experience 3/5 or more, with 42% rating it 4/5 and 25% 5/5 (very positive) - 14% register a negative experience overall
• ISSUES: Over 2/3 of respondents (67%) have had frequent or occasional issues – 17% frequently
• CONFIDENCE: 92% of respondents are at least somewhat confident in the security of the technology
• OTHER USAGE: 53% of respondents have use contactless for connected consumer products, 52% for access control, 48% for public transport, 40% for tap-to-connect, 37%
for wireless charging, 30% for keyless car entry – just 2% have not used it for something other than contactless / mobile payments - 69% do this at least multiple times per
week
• FAMILIARITY: 86% of respondents are somewhat familiar or more with the technology, ranking 3rd behind France and Germany
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The material contained herein is for the individual use of the purchasing Licensee and may not be distributed to any other person or entity by such Licensee including, without limitation, to persons within the same corporate or other entity as such Licensee, without the express written
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© 2020 ABI Research
Age Analysis
Q3: How often do you use your contactless payment card / mobile
payment wallet?
83% of 18-24 year old respondents use it multiple times per week or
more
80% of 35-44
79% of 25-34
78% of 65-74
66% of 45-54
64% of 55-64 year olds
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
Contactless
Payment
Card
Apple Pay Google Pay Samsung
Pay
Other Huawei Pay LG Pay
Payment Platform by Age Group
18-24 25-34 35-44 45-54 55-64 65-74 75+
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
75+ 18-24 35-44 25-34 65-74 45-54 55-64
Multiple times per week or greater usage
by Age Group
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The material contained herein is for the individual use of the purchasing Licensee and may not be distributed to any other person or entity by such Licensee including, without limitation, to persons within the same corporate or other entity as such Licensee, without the express written
permission of Licensor.
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© 2020 ABI Research
Experiences by Age
EXPERIENCE:
92% of 35-44 year olds rate their experience 3/5 or higher
90% of 45-54 year olds
88% of 25-34 year olds
87% of 65-74 year olds
85% of 55-64 year olds
81% of 18-24 year olds
and 63% of 75 and above
ISSUES:
71% of 65-74 year olds have had occasional or frequent issues
69% of 55-64 year olds
68% of 25-34 year olds
67% of 75+
65% of 35-44 year olds
64% of 45-54 year olds
64% of 18-24 year olds
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-24 25-34 35-44 45-54 55-64 65-74 75+
3/5 or greater experience rating by age
group
60%
62%
64%
66%
68%
70%
72%
18-24 25-34 35-44 45-54 55-64 65-74 75+
No. of respondents with frequent or
occasional issues by age group
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The material contained herein is for the individual use of the purchasing Licensee and may not be distributed to any other person or entity by such Licensee including, without limitation, to persons within the same corporate or other entity as such Licensee, without the express written
permission of Licensor.
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© 2020 ABI Research
Familiarity and Confidence
by Age
FAMILIARITY: The top chart shows respondents who are somewhat
familiar, familiar, or very familiar with NFC technology by age group
Familiarity with NFC technology broadly falls as age increases– exception
with 35-44 being negligibly higher than 25-34
18-24 year olds are most familiar with NFC technology at 85%, followed by
84% of 35-44 and 84% of 25-34
Familiarity starts to drop aged 45+, with 79% of 45-54 year olds, 77% of
55-64 year olds, and 75% of 65-74 year olds
In contrast, 63% of 75+ are familiar
However, the number of respondents who rank themselves as “familiar” or
“very familiar” is highest in 25-34 and 35-44 year olds, at 52% and 51%
respectively. For 18-24 year olds, this is 45%
The 35-44 age group has the highest number of respondents who are
“very familiar” with over 1/5 (23%)
SECURITY: The bottom chart shows confidence in security is high among
most age groups, with 97% of 35-44 year olds somewhat confident or
more. Confidence drops among 55+ users to less than 90%
Regional Highlights
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
18-24 25-34 35-44 45-54 55-64 65-74 75+
Somewhat familiar or greater familiarity
with NFC by age group
78%
80%
82%
84%
86%
88%
90%
92%
94%
96%
98%
18-24 25-34 35-44 45-54 55-64 65-74 75+
Somewhat confident or greater
confidence in the security and safety by
age group
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The material contained herein is for the individual use of the purchasing Licensee and may not be distributed to any other person or entity by such Licensee including, without limitation, to persons within the same corporate or other entity as such Licensee, without the express written
permission of Licensor.
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© 2018 ABI Research • www.abiresearch.com
The material contained herein is for the individual use of the purchasing Licensee and may not be distributed to any other person or entity by such Licensee including, without limitation, to persons within the same corporate or other entity as such Licensee, without the express written permission of Licensor.
© 2020 ABI Research • www.abiresearch.com
Summary and Takeaways
• Contactless payment card usage continues to exceed that of mobile NFC wallets, demonstrating that that NFC digital payment applications largely remain a
secondary form-factor and a companion of the physical card.
• Overall user experience is extremely high, although 12% reported a negative experience, which is well aligned with the 16% of respondents that have experienced
having frequent issues.
• The security message is clear, and the vast majority of respondents are confident (at some level) with the security or perceived security that contactless
cards/mobile wallets provide. This demonstrates that fears over contactless skimming has largely been reversed.
• Most respondents are at least somewhat familiar with NFC as a technology. 18% are not familiar, but this is likely driven by significant marketing and branding
exercises done by major OEMs, resulting in NFC technology begin associated with branded wallets – e.g. Apple, Google and Samsung Pay.
• Interestingly, it is some of the highest usage countries which are the least familiar with NFC technology (UK, USA, Japan and Italy) where mobile wallet branding
extends beyond the mobile application, at the POS as well.
• Unsurprisingly the UK is the strongest regions as it relates to the number of respondents that have used a contactless card or NFC mobile wallet. Contactless
infrastructure is well represented with usage extending beyond retail payments, most notably ticketing.
• Cash remains extremely popular in Germany, which explains why usage in the country is low when compared to other European countries.
• Contactless usage is high in the U.S. and this is despite only recently beginning significant contactless migration strategies. The dynamics in the U.S. are different,
when compared to the rest of the world, where contactless mobile wallets were the first to market with the cards coming thereafter. Usage in the U.S. will likely
increase as more contactless cards are issued and public transit authorities roll out open loop acceptance on their respective transportation networks.
• China has the lowest usage, but this market has a significant competitor in QR code variants, most notably WeChat and Alipay.
• Apple and Google Pay remain the most popular mobile payment platforms, although there remain regional variations, such as extremely strong adoption of
Samsung Pay in its home country of South Korea and low Google Pay usage in China.
• Outside of China, the countries experiencing the most frequent issues (Japan, France and South Korea) have very high usage and adoption of both Samsung and
Google Pay, pointing towards issues related to implementation, rather than the NFC technology itself.
• Some Future Expectations:
• Familiarly with NFC technology may decrease as the leading mobile wallet providers continue to expand usage and broaden acceptance.
• Post COVID-19, usage of contactless technologies will accelerate as a “contactless” or “touchless” experiences are demanded across multiple settings.
• As a result, a significant shift is being viewed from one of enabling convenience towards hygiene and safety.
• Perception of security will continue to be strong – this will only be broken by a high-profile compromise.
• Usage in China may further decrease in further favor of QR code variants, unless frequent issues are ironed out.