2. Top 15 Enterprise Feedback Management Software
Improve customer loyalty. Reduce customer churn. Maximize revenue. These are the top reasons why so
many organisations have employed Enterprise Feedback Management Software(EFM). Interestingly
enough, in a highly competitive market where your competitors are just a click away, we’re seeing
that some organisations still haven’t embraced EFM.
In fact, according to Destination CRM, only 42% of organisations are using one or more technologies
to back their VoC programmes. So why haven’t they all jumped on the bandwagon? Could this
perhaps be a matter of not knowing which software to employ? Then we’ve got your covered.
Here is an overview of the top 15 Enterprise Feedback Management Software:
opinion 2www.mopinion.com
3. 1. Mopinion
Mopinion
▪ Collects and analyses website and mobile
feedback in real-time
▪ Target feedback forms to specific groups of
online visitors
▪ Feedback can be visualised in customisable
dashboards and charts for advanced
analyses
▪ A variety of packages, including Free, Basic,
Starter, Growth, Turbo Growth, and of course
Enterprise
opinion 3www.mopinion.com
4. 2. AskNicely
AskNicely
▪ Promises to both improve your CX and speed
up growth with its NPS framework
▪ Collect feedback from every channel,
including email, website and even SMS
▪ Integrate with your own CRM System
▪ Focuses mainly on NPS
opinion 4www.mopinion.com
5. 3. Verint Systems
Verint Systems
▪ Combines both traditional and digital
methods for collecting the Voice of the
Customer
▪ Include key call-center metrics
▪ Offers post-interaction feedback on both
mobile apps and websites
opinion 5www.mopinion.com
6. 4. Clarabridge CX Analytics
Clarabridge CX Analytics
▪ Collects and transforms all forms of customer
feedback into intelligence
▪ Data is very easy to interpret thanks to
dashboards, reports and alerts available
▪ Helps you activate the voice of the customer
across the enterprise
opinion 6www.mopinion.com
7. 5. MaritzCX
MaritzCX
▪ Allows its users to take data from their
different feedback channels and turn it into a
cohesive set of customer data
▪ Create visualisations of customer
touchpoints and interactions
▪ Includes three Journey Mapping engagement
levels that give users access to different
services within the platform
opinion 7www.mopinion.com
8. 6. Wootric
Wootric
▪ Makes use of single-question microsurveys
▪ Includes metrics such as Net Promoter Score
(NPS), Customer Satisfaction (CSAT) and
Customer Effort Score (CES)
▪ All feedback (once collected) is sent to your
live dashboard for review
▪ Stand-alone product to companies that want
to enhance their VoC program with text &
sentiment analytics
opinion 8www.mopinion.com
9. 7. Medallia
Medallia
▪ Captures customer feedback on websites,
mobile websites and in-app
▪ Integrates feedback with offline data from
contact centers, retail stores and several
other touchpoints
▪ Makes use of powerful AI-based text
analytics, role-based reporting and real-time
alerts
opinion 9www.mopinion.com
10. 8. GetFeedback
GetFeedback
▪ Enables users to quickly and easily build
branded surveys using drag & drop and
different personalisation features
▪ Adapts to almost every platform that is
used to distribute surveys
▪ Can be integrated with SalesForce
▪ - Limitations in the flexibility of question
types, data presentation and overall
customisation
opinion 10www.mopinion.com
11. 9. LiaCX by Intouch Insight
LiaCX by Intouch Insight
▪ Collect feedback with, post-transactional
surveys, website, email, SMS, social media,
online reviews, call center and more
▪ Includes unlimited role-based dashboards
and customer journey map dashboards
▪ Powered by artificial intelligence including
predictive analytics, text analytics and
sentiment analysis
▪ Automated case management tools
opinion 11www.mopinion.com
12. 10. SurveyMonkey
SurveyMonkey
▪ The free version provides you with unlimited
surveys
▪ However the EFM package enables users to
build more sophisticated (and custom)
surveys with features such as advanced logic,
branching, piping, multiple languages and
more
opinion 12www.mopinion.com
13. 11. NICE Satmetric
NICE Satmetric
▪ User-friendly interface and clear visuals
▪ Offers advanced surveys with abilities such
as location, industry or product
segmentation
▪ Possibility to publish positive feedback
(provided by clients) on social media
opinion 13www.mopinion.com
14. 12. KeySurvey
KeySurvey
▪ Offers advanced features for collecting,
managing and leveraging feedback data
▪ The core technology is ‘modular’, which
means users can configure the exact EFM
solution they need
▪ Works with reporting, integration and
workflow functionalities
opinion 14www.mopinion.com
15. 13. CloudCherry
CloudCherry
▪ Known for its use of the Net Promoter Score
(NPS) metric, but also offers feedback
management
▪ It’s journey-based approach, plus
integrations and predictive analytics
features are great for helping organisations
reduce churn
opinion 15www.mopinion.com
16. 14. ForeSee
ForeSee
▪ A multi-channel customer experience
analytics software (with EFM capabilities)
▪ Enables users to prioritise CX investments
▪ Offers customer-initiated surveys, session
replay and heat maps, text analytics, issue
tracking and alerts and product reviews
▪ Reports can be exported and shared in
formats such as Excel, CSV and PowerPoint
opinion 16www.mopinion.com
17. 15. UserVoice
UserVoice
▪ Capable of collecting and organising
feedback from various sources
▪ Includes a customisable feedback portal,
available in-app widgets and email, support
and CRM integrations
▪ Focus lies in product management,
providing users with the feedback they need
to prioritise their product roadmap
opinion 17www.mopinion.com
18. Choosing the right EFM for you...
Top performing enterprises are top performing as a result of their effort to make continuous
improvements to their digital customer experience. And enterprise feedback management software
makes that possible. It helps these organisations focus heavily in their customers and their success,
as well give them input for building up a future for their brand.
We hope this SlideShare has provided you with some direction in terms of choosing the right
enterprise feedback management software for your organisation.
opinion 18www.mopinion.com
19. Start your Free Trial Today
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reporting and analysis platform?
Take our software for a spin!
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