2. Industry Structure
Industry structure pertains to the number and size
distribution of competitors in an industry , according to
University of Maryland University College.
For eg. American Airline Industry, which had only one
service provider (Boing) but with the establishment and
stabilization of Airbus, Boing faces intense competition.
4. Industry Life Cycle
Definition:
The normal stages that a industry goes through
during the course of its lifecycle in the market is
termed as Industry Life Cycle.