Authentic happiness comes from doing good deeds to others. Good App is a game to challenge yourself to do good. You can see your positive impact on the world around you.

2. Everyone is seeking happiness
Every advertisement is telling us:
Buy this, drink this, do this,
you will get happiness.
FACT: Buying more stuff does not give
you Authentic happiness

3. You get Authentic Happiness by doing good for others
Each time you do an act of kindness for someone else
You are significantly boosting your Perma
DR. Martin E.P. Seligman, Ph.D., Director of the Positive Psychology Center at the University of Pennsylvania

4. The Problem
Most people are absorbed in their everyday life issues
● They don’t realize that doing good for others is the single
biggest contributor to their happiness.
● They are not motivated to go and do a good deed for
someone else.
● They can’t see the impact their good deeds are having on
others.

5. Solution: The Gamification of happiness

7. Meet The Good App

8. Search challenges
Smiles are contagious. Smile at the world
and the world will smile back at you:) more
Choose a good deed that suits you
Video
Description
Call To Action
Goal
Your Friends that
accepted the challenge

9. Do The Challenge
Capture your good deed

10. Make Good Friends
Invite your friends to do good deeds

11. See Your Impact
The People you did good deeds to

12. The Chain Reaction
Now they are doing good for others

13. Possible Revenue Model Advertising
Advertisers aim to get their audience
to associate their brand with
happiness and positive emotion
This year’s super bowl ads by Mcdonalds and Coke highlight this point

16. The Marketing Problem
Buying products doesn’t
ACTUALLY give people
Authentic Happiness
yet….

17. Solution: The Good App
Challenge people to
Use Your Product
to do a good deed

18. When people USE your product to help others,
At that very moment they are getting
Your product = Authentic Happiness

19. Investment: $120,000
Technology, design, development
Android + Iphone
Marketing, Advertising
Legal/accounting
Office/Travel expenses
TOTAL
$75,000
$25,000
$10,000
$10,000
$120,000
Seeking Additional
Budget
Personally
Invested so far
$31,500
$4,500
$2,500
$2,500
$41,000

20. Current Status Development is ongoing at full capacity.
May, 2015: Seeking Business partner
June, 2015: beta testing with target market
Product Refinement with professors Positive Psychology, Gaming, Marketing.
August, 2015: Advertisement deals with marketing agencies
Sep 11, 2015: Iphone and Android Launch

21. Menachem Lieder - Founder
Why I Founded The Good App
I personally found authentic happiness mostly by doing acts of kindness for others
I got there the hard way, I wanted to make it easy and fun for everyone to enjoy
I believe spreading acts of kindness will make the world a better place to live
Professional Background:
Creative Marketer
10 years and counting
Developed referral program for sales team.
Program Increased referrals by 37%.
Designed marketing strategy.
Built a 14 person marketing team.
Introduced web marketing to Dental Industry
Expanded to international markets Give people a fresh start on life
Financial planning, Credit repair, Business
loans

22. I believe that using technology for good deeds will make the world a better place.
The Good App will spread goodness across the globe throughout generations to come.
Liwen Yaacoby The Tech Partner
The Shoprize app tells you
what promotions are going
on in the mall you are
shopping in now.
The Wymsical app gives you
a Secure, Worry-free Virtual
Document Vault you can
access, authenticate & lock
your valuables anywhere,
anytime, virtually.
1993-2009
Development Manager:
Global Web Infrastructure
Executive Director: Head
of Project Management
Professional Background: Technology Architect
23 years and counting
Why I partnered with Menachem

23. The Team contributors
The following people have generously dedicated their time,
skill, talent and advice to help make the good App a reality.
Tal Ben Shahar Phd - Positive Psychology Guru,
former professor at Harvard University - Advisor
Eli Yaacoby - Technology advisor
Menachem Krinsky - Graphic Design
Karen Sokolow - Website design
Daniel Finkelman Film Production
Katie Staab - Script Writer
Brandon Pro - Videographer
Grady Christopher - Sound
Matthew Van Horst - Editor
Meir Kalmenson - Actor