14. www.passhen.com
How Pásshen works
Free $50/month (tbc) $150/month (tbc)
No. of bookings
per month
3 10 unlimited
Client to pay
merchant directly
Yes No No
15. www.passhen.com
Why list on Pásshen?
✤ Opportunity to:
✤ be discovered by customers 24/7
✤ tell your stories through content
& photos
✤ fill cancelled/empty
appointments with quality clients
✤ Longer term relationship with
alternative sales channel
16. www.passhen.com
Why list on Pásshen?
✤ Increase customer service through
technology:
✤ Email confirmation and
reminders
✤ Allows customers to
conveniently input appointments
into their calendars
✤ Your team can concentrate on more
important things
17. www.passhen.com
Why list on Pásshen?
Social Media
Twitter
Google+
Facebook
Pinterest
Instagram
YouTube (coming soon)
Content Marketing
Blog posting on Pásshen and Melfann blogs
Write up on Pásshen’s website
Newsletters to Pásshen’s database (EDM)
- all help contribute to merchants’ SEO
Events
Outreach to new clients
Value add for existing clients
- increased brand awareness
- increased customer service
Paid Advertising
Facebook ads
Google Adwords
Yahoo Bing
Google Display Network
Overall
improvement
in your SEO
and therefore,
helps your
SEM
18. www.passhen.com
Collaborating with Pásshen
Featured on homepage
E-booking system
(API feed or through
email correspondence)
Blog post
Weekly Newsletter
mention
Priority invite to
collaborate on
marketing events
Ability for free
members to book
Pássher
Monthly marketing fee
of $500
(minimum of 3 months)
No expiration date,
unless switching to
only Basic
Up to 4 times a month
(series)
Able to customise
marketing message
Basic
Pásshen pays merchant
agreed minimum sum
for each client who
books
Only for the first month Only one
Ala carte $200 per month $100 per post
