sales deck

1. Music Talent PlatformM U S I C T A L E N T P L A T F O R M

2. StarMaker is a turnkey music and influencer platform
MOBILE CONTENT CREATION
TOOLS AND BROAD REACH
MUSIC CONTENT
MUSIC AUDITIONS
MUSIC INDUSTRY OPPS
YOUTUBE SPACE LA ACCESS
GLOBAL MUSIC RIGHTS
3M TOP HITS
TALENT & INFLUENCERS

3. Powering Primetime TV Digital Casting Calls
With The Voice and American Idol
● StarMaker runs major on-site activations at Live Audition sites
● Mobile talent audition partner
● Our community crowdsources the best talent via our leaderboards
● Winners earn personal auditions with Executive Producers
● Winners perform on stage with past winners of the TV programs

4. REACH
• 30 MILLION + Installs on iOS/Android
• 3 MILLION+ MAUs
• 13-24 year old millennials
ENGAGEMENT
• 500 MILLION recordings by StarMaker users
• 5B+ total minutes of fan engagement
• 23+ MINUTES spent per average user session
The #1 Music Talent Platform

5. Featured Artist Promotions with Major Record Labels
● StarMaker engages with fans in a fun and interactive way
● Fans are invited to audition, via app, for exclusive experience with Featured Artist
● Fans create original music video covers of Featured Artist song
● Fans share video socially to gain votes and rise on Leaderboard
● StarMaker creates an Official Fan Music Video for digital / social distribution

6. HOW COULD STARMAKER ENHANCE MACY’S MUSIC/SOCIAL
CAMPAIGNS LIKE THE BTS ACAPELLA CHALLENGE?
● Saved you time / money on music licensing
● Provided you w/ mobile audition platform (i.e. The Voice, American Idol)
● Allowed consumers to share their auditions and vote on others
● Provided a leaderboard for best submissions
● Expertly curated video submissions, publishing best + highest votes
● Enabled participants to see / engage with other auditions
● Collaborated with other Influencers to spread the word
● Created an Official Fan Video featuring user auditions, for you to share
across social channels

7. Main Menu
Promo
Contest Page
Promo
Contest Entry
Page - with
featured video
News
Promo

8. Main Menu
Curated Auditions
“Music Video Selfie”
Audition

9. Talent / Influencer Social Promotion
Dana Richards
Cammie Lester
Alex Hobbs
Andrew Garcia

10. OFFICIAL FAN VIDEO COMPILATION - EXAMPLE
Official Fan Video Shown on Macy’s LED Screens

11. 50 MILLION IMPRESSIONS
on Becky G promo material and in-app advertising.
530,000 FAN RECORDINGS
created as part of the Becky G promotion.
235,000 CLICKS ON BUY LINKS
pushing fans to purchase on iTunes and Google Play.
Kemosabe Records and RCA used StarMaker to engage
fans and promote Becky G’s hit single, Shower.
APPENDIX
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Watch Becky G Call-To-Action Promo Video Watch Official Fan Compilation Video

12. Universal Films and media agency Ignite tapped
StarMaker to engage fans and promote Pitch Perfect.
40 MILLION FAN IMPRESSIONS
on Pitch Perfect in-app branding.
300,000 VIEWS OF TRAILER VIDEO
780,000 UGC RECORDINGS
produced in-app.
Universal Pictures tapped StarMaker to engage fans and
promote Pitch Perfect.
40 MILLION FAN IMPRESSIONS
on Pitch Perfect in-app branding.
300,000 VIEWS OF TRAILER VIDEO
780,000 UGC RECORDINGS
produced in-app.
APPENDIX
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13. Locked Away with R. City + Adam Levine
LOCKED AWAY WITH R. CITY VIDEO
APPENDIX
3

14. APPENDIX
4
WINNER MUSIC VIDEO W/ CASH CASH OFFICIAL FAN VIDEO COMPILATION
Cash Cash Official Fan Video Contest

15. Music Talent PlatformM U S I C T A L E N T P L A T F O R M
C O N T A C T
520 Hampshire St
San Francisco, 94110 CA
melissa.bowden@starmakerinteractive.com
YouTube.com/StarMakerNetwork
StarMakerStudios.com