The document discusses Esotid, a proton pump inhibitor medication that is the highest prescribing, highest purchasing, and highest bioavailable in the Bangladesh pharmaceutical market. It provides sales figures for Esotid over four quarters showing increasing revenue. The document also outlines promotional support and gifts being provided to physicians in March 2018 to promote Esotid, including showcards, samples of different Esotid products, and a double sided grill pan allocated selectively to the highest Esotid prescriber in each territory.

1. Point 1
Point 2
Point 3
TITLE
Welcome to
ESOTID
Mehedee Hasan
01730034138
PE,PMD
1

2. Burj-Al-Khalifa is the biggest
building in the world with 828 m
of height
2

3. City Center of Dhaka is
the Tallest building of
Bangladesh with 171
Meter of height
Similarly,Esomeprazole is the highest prescribing,highest
purchasing & highest Bioavailable Proton Pump
Inhibitor in Bangladesh Pharma Market
3

4. IMS-
MAT
1158
cr
1st Qt
1210 Cr
2nd Qt
1245 Cr
3rd Qt
1300Cr
4th QT
4

5. Rx Status(%)
2.SERGEL---------14.68
3.PROGUT-----------7.09
4.ESORAL---------6.98
5.ESONIX-----------6.27
6.EXIUM-----------6.24
7.ESOTID------5.88
4P_Feb_Cyc-3
5

6. Promotional Support for March ’18
• Esotid®Showcard(30
pc/territory)
PPMSample
Esotid® 20 mg Capsule
Esotid® 20 mg Tablet
Esotid® 40 mg IV Injection
6
Gift
ESOTID Dessini Double Sided Grill Pan

7. Allocation: Selectively
1 piece/Territory
Give the Gift to the
highest or best
prescriber of ESOTID
in your territory.
A operational video
of the gift has been
attached to next
slide.
7

8. Value
5 Crore in
Every Month
8

9. 9