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NARRATIVE THEORIES 
Applied to music video “Now” by 
Paramore
Tzvetan Todorov (1977) 
The equilibrium of the plot is represented in a very visual way in this first shot. 
They are literally ‘on level playing field’ , both occupying the same amount of 
space in the frame etc.
The equilibrium is then disrupted by the (presumable) antagonist throwing a 
grenade at the (presumable) protagonist, the front woman of the band.
There is conflict all around, seemingly triggered by the conflict existing 
between the antagonist and the protagonist. There is no evidence in the 
syuzhet to support a fabula in which there is other reason for the war to take 
place. Therefore, the viewer infers that the cause of the war is the conflict (of 
ideologies) between these two characters.
TIM O’SULLIVAN 1998 
• Argues that all media texts tell some kind of story about the 
culture of the society to which it is marketed. 
• The interpretation of the text relies on careful mediation from the 
producer which is deciphered by the audience. 
• There are often several interpretations available, due to the 
varying ideologies of groups and individuals. 
• However, the producers are somewhat aware of these varying 
interpretations and mediate the text so it will portray the 
institution’s ideologies as effectively as is possible.
INTERPRETATION 1 
• CONFORMIST VS NON-CONFORMIST 
Claude Lèvi-Strauss’ (1958) theory of binary opposites! 
Uniforms 
Majority 
Resemblance to 
Nazi eagle on 
the pin on his hat 
Non-conventional 
clothing 
Only 3 of them 
The only female 
fighter 
Coloured 
powder mark 
them as different
FATHER DAUGHTER CONFLICT 
• Due to the ages of the pro/antagonist, the two could potentially be 
father and daughter. 
• The narrative is reminiscent of the conflict that happens between 
parents and their children; the child is trying to break away from their 
parents, the parents still worry about and want to protect their child. 
• This is typical between fathers and daughters because fathers can be 
over protective of their daughters which sometimes causes tension 
and resentment 
• However love heals over all this conflict, as conveyed by the way the 
protagonist hugs the antagonist at the end, seemingly ‘melting his 
heart’ and ridding him of his anger towards her 
• In this way, the text is telling a story about aspects of our culture that 
affect many people. 
• This story may also be telling of the singer’s own afflictions; therefore 
the audience feels as though they may be getting an insight into their 
personal lives and experiences 
• This is the point of Tim O’Sullivan’s theory; that media texts are 
influenced by and reflect the culture towards which they are targeted.
• The antagonist’s side uses violence to attempt to oppress the 
protagonist’s side 
• The protagonist uses minimum force i.e. fighting off the soldiers. 
The protagonist’s don’t actually retaliate the violence 
• In the end, an act of love seems to bring about peace 
• The narrative of the text then serves as a political anti-war 
message. 
LOVE AND PEACE
KATE DOMAILLE (2001) 
Every story ever told can be fitted into one of eight narrative types. Each of these narrative types 
has a source, an original story upon which the others are based. These stories are as follows: 
•Achilles: The fatal flaw that leads to the destruction of the previously flawless, or almost 
flawless, person, e.g. Superman, Fatal Attraction. 
•Candide: The indomitable hero who cannot be put down, e.g. Indiana Jones, James Bond, 
Rocky etc. 
•Cinderella: The dream comes true, e.g. Pretty Woman. 
•Circe: The Chase, the spider and the fly, the innocent and the victim e.g. Smokey And The 
Bandit, Duel, The Terminator. 
•Faust: Selling your soul to the devil may bring riches but eventually your soul belongs to him, 
e.g. Bedazzled, Wall Street. 
•Orpheus: The loss of something personal, the gift that is taken away, the tragedy of loss or the 
journey which follows the loss, e.g. The Sixth Sense, Love Story, Born On the Fourth Of July. 
•Romeo And Juliet: The love story, e.g. Titanic. 
•Tristan and Iseult: The love triangle, Man loves woman…unfortunately one or both of them are 
already spoken for, or a third party intervenes, e.g. Casablanca.
KATE DOMAILLE APPLIED TO NOW 
This narrative fits into two of the plot types indentified by Kate 
Domaille. Many media texts do this, as there are seldom just one 
theme or one storyline in one media text, meaning that multiple 
themes and multiple interveaving storylines fit into different narrative 
types. 
NOW by Paramore; 
• Achilles: The fatal flaw that leads to the destruction of the 
previously flawless, or almost flawless, person, e.g. Superman, 
Fatal Attraction. 
• The antagonist is defeated by being shown affection. 
• Circe: The Chase, the spider and the fly, the innocent and the 
victim e.g. Smokey And The Bandit, Duel, The Terminator. 
• The antagonist is using his army to try to ‘chase down’ the 
protagonist side 
- PARAMORE
Pam Cook 1985 
Linearity of cause and effect Antagonist throws grenade 
which triggers battle 
High degree of narrative 
closure 
Protagonist survives to 
reach antagonist, then hugs 
him which consequently 
ends war 
A fictional world that 
contains verisimilitude 
especially 
governed by spatial and 
temporal coherence. 
Verisimiltude is created 
through costume and 
location. We are familiar 
with what the costumes 
signify and that land battles 
happen on open fields.

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Narrative Theories Applied to "Now

  • 1. NARRATIVE THEORIES Applied to music video “Now” by Paramore
  • 2. Tzvetan Todorov (1977) The equilibrium of the plot is represented in a very visual way in this first shot. They are literally ‘on level playing field’ , both occupying the same amount of space in the frame etc.
  • 3. The equilibrium is then disrupted by the (presumable) antagonist throwing a grenade at the (presumable) protagonist, the front woman of the band.
  • 4. There is conflict all around, seemingly triggered by the conflict existing between the antagonist and the protagonist. There is no evidence in the syuzhet to support a fabula in which there is other reason for the war to take place. Therefore, the viewer infers that the cause of the war is the conflict (of ideologies) between these two characters.
  • 5. TIM O’SULLIVAN 1998 • Argues that all media texts tell some kind of story about the culture of the society to which it is marketed. • The interpretation of the text relies on careful mediation from the producer which is deciphered by the audience. • There are often several interpretations available, due to the varying ideologies of groups and individuals. • However, the producers are somewhat aware of these varying interpretations and mediate the text so it will portray the institution’s ideologies as effectively as is possible.
  • 6. INTERPRETATION 1 • CONFORMIST VS NON-CONFORMIST Claude Lèvi-Strauss’ (1958) theory of binary opposites! Uniforms Majority Resemblance to Nazi eagle on the pin on his hat Non-conventional clothing Only 3 of them The only female fighter Coloured powder mark them as different
  • 7. FATHER DAUGHTER CONFLICT • Due to the ages of the pro/antagonist, the two could potentially be father and daughter. • The narrative is reminiscent of the conflict that happens between parents and their children; the child is trying to break away from their parents, the parents still worry about and want to protect their child. • This is typical between fathers and daughters because fathers can be over protective of their daughters which sometimes causes tension and resentment • However love heals over all this conflict, as conveyed by the way the protagonist hugs the antagonist at the end, seemingly ‘melting his heart’ and ridding him of his anger towards her • In this way, the text is telling a story about aspects of our culture that affect many people. • This story may also be telling of the singer’s own afflictions; therefore the audience feels as though they may be getting an insight into their personal lives and experiences • This is the point of Tim O’Sullivan’s theory; that media texts are influenced by and reflect the culture towards which they are targeted.
  • 8. • The antagonist’s side uses violence to attempt to oppress the protagonist’s side • The protagonist uses minimum force i.e. fighting off the soldiers. The protagonist’s don’t actually retaliate the violence • In the end, an act of love seems to bring about peace • The narrative of the text then serves as a political anti-war message. LOVE AND PEACE
  • 9. KATE DOMAILLE (2001) Every story ever told can be fitted into one of eight narrative types. Each of these narrative types has a source, an original story upon which the others are based. These stories are as follows: •Achilles: The fatal flaw that leads to the destruction of the previously flawless, or almost flawless, person, e.g. Superman, Fatal Attraction. •Candide: The indomitable hero who cannot be put down, e.g. Indiana Jones, James Bond, Rocky etc. •Cinderella: The dream comes true, e.g. Pretty Woman. •Circe: The Chase, the spider and the fly, the innocent and the victim e.g. Smokey And The Bandit, Duel, The Terminator. •Faust: Selling your soul to the devil may bring riches but eventually your soul belongs to him, e.g. Bedazzled, Wall Street. •Orpheus: The loss of something personal, the gift that is taken away, the tragedy of loss or the journey which follows the loss, e.g. The Sixth Sense, Love Story, Born On the Fourth Of July. •Romeo And Juliet: The love story, e.g. Titanic. •Tristan and Iseult: The love triangle, Man loves woman…unfortunately one or both of them are already spoken for, or a third party intervenes, e.g. Casablanca.
  • 10. KATE DOMAILLE APPLIED TO NOW This narrative fits into two of the plot types indentified by Kate Domaille. Many media texts do this, as there are seldom just one theme or one storyline in one media text, meaning that multiple themes and multiple interveaving storylines fit into different narrative types. NOW by Paramore; • Achilles: The fatal flaw that leads to the destruction of the previously flawless, or almost flawless, person, e.g. Superman, Fatal Attraction. • The antagonist is defeated by being shown affection. • Circe: The Chase, the spider and the fly, the innocent and the victim e.g. Smokey And The Bandit, Duel, The Terminator. • The antagonist is using his army to try to ‘chase down’ the protagonist side - PARAMORE
  • 11. Pam Cook 1985 Linearity of cause and effect Antagonist throws grenade which triggers battle High degree of narrative closure Protagonist survives to reach antagonist, then hugs him which consequently ends war A fictional world that contains verisimilitude especially governed by spatial and temporal coherence. Verisimiltude is created through costume and location. We are familiar with what the costumes signify and that land battles happen on open fields.