Cemex's Digital Transformation Powers Global Growth

Cemex: Global Growth through Information
CapabilitiesAnalysis Questions
1. Discuss the nature of the cement industry? What are the key
drivers for success in that industry? How is Cemex addressing
these priorities? What role do you think IT plays in addressing
the key success drivers in their industry?
2. Discuss the different stages of growth that Cemex went
through and the role IT played in each stage.
3. Is Cemex an example of a successful business model
innovation? How would you describe its business model and
what aspects are innovative?
4. What is your recommendation for what Cemex should do
going forward? Support your recommendations with appropriate
reasons.
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For the exclusive use of Q. yang, 2022.
This document is authorized for use only by Qianrui yang in
Copy of MGMT 6140: Managing Digitization and
Transformation-1 taught by T Ravichandran, Rensselaer
Polytechnic Institute - Troy
from Aug 2022 to Feb 2023.

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(Melanie)An entity is a real-world object, such as a customer, a
car, a class, or a student. (Coronel.) A relationship is an
association between entities, identified with a verb: a
customer buys a car and a student takes a class. Relationships
between entities operate in both directions - a car is bought by a
customer and a class is taken by many students. In a one-to-

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