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2016 inclusive design workshop 100116a

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Inclusive design thinking workshop delivered to Boston Accessibility group on October 1st, 2016 by Erich Manser and Moe Kraft from IBM Accessibility. The presentation walks the audience through a set of empathy building exercises.

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2016 inclusive design workshop 100116a

  1. 1. © 2016 IBM Corporation Inclusive Design Thinking | IBM Accessibility Moe Kraft | Erich Manser October 1, 2016
  2. 2. © 2016 IBM Corporation Empathy Icebreaker Alarm Clock 2
  3. 3. © 2016 IBM Corporation Empathy Icebreaker instructions: Take 2 minutes and design an Alarm Clock.  Let’s share our designs. 3
  4. 4. © 2016 IBM Corporation Empathy Icebreaker – new constraint Now, Take 2 minutes and design an alarm clock for a person who is deaf.  Let’s share our designs. 4
  5. 5. © 2016 IBM Corporation IBM Design Thinking 5
  6. 6. © 2016 IBM Corporation What is design?
  7. 7. © 2016 IBM Corporation Design is intent Design is the intent behind an outcome. 7
  8. 8. © 2016 IBM Corporation Outcomes that help people Human-centered outcomes require empathy for the people you serve. 8
  9. 9. © 2016 IBM Corporation Empathy Icebreaker #2 Low Vision Goggles 9
  10. 10. © 2016 IBM Corporation Empathy Exercise #2 - Instructions • Break into groups of 2 or 3 • Take a pair of the low-vision goggles • Use your phone or borrow a phone • Assistance by anyone in your group is fine & encouraged. 10
  11. 11. © 2016 IBM Corporation Building Empathy / The Challenge 1. Take a photograph of something in the room. 2. Share that photograph on social media. Feel free to tag us on Twitter! #a11ydesign | @moekraft | @ibmaccess - OR- @erichmanser 11
  12. 12. © 2016 IBM Corporation Phone may have been difficult to view © 2016 IBM Corporation
  13. 13. © 2016 IBM Corporation What is an inclusive persona? 13
  14. 14. © 2016 IBM Corporation Persona example Has color blindness 14
  15. 15. © 2016 IBM Corporation What is an Empathy Map? 15
  16. 16. © 2016 IBM Corporation An empathy map identifies what a user says, thinks, does & feels Quotes What do they say or need to say to others? How do they likely express themselves? Expectations & Reactions What do they think about the situation? What is their worldview? Actions What do they do to get their job done? Values How does this person feel about their job? 16
  17. 17. © 2016 IBM Corporation Empathy Map • Please break into groups of 2 or 3 people. • Draw a persona • Give that persona a disability • Identify what your persona says, thinks, does and feels 17
  18. 18. © 2016 IBM Corporation Empathy Map Think back to the goggle exercise and remember what you thought, said, felt, and did. Put these down on your empathy maps. 18
  19. 19. © 2016 IBM Corporation Empathy Map Ground Rules 1. Write before you talk. 2. There are no bad ideas. 3. Stay focused on your users. 4. Everyone participates. 5. Stay engaged. 19

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