1. Matthew E. Karabinus
1517 Castle Way  Colfax, NC 27235  Office: 336-896-5380  matthew.karabinus@pepsico.com
Value
Offered
 Experience through different levels and work streams within PBC – S&D Operations,
Legal Department, Sales, IT, and Strategy Teams
 Focus on results through feedback, scorecards,data and observations to improve and
streamline processes
 Fosters creativity to develop and implement strategies to drive success while controlling
costs and maximizing PD and Field efficiencies
 Ability to manage multiple projects and display flexibility through project management
skills and excellent organization
 Excellent communication and leadership skills
 Committed to process improvements and adapting to ongoing changes to betterthe
business and field relationships
PBC Career
Experience
Leveraged Foodservice / Restaurant Management experience and “Role Maximizing” mentality
to move through a series of promotions in 10 year time frame. Most recently as Beverage
Agreement Specialist, acting as a liaison between PD and the field. Partner with HQ, Legal
Department, Sales, IT, and Strategy Teams to provide processing support and education for
Beverage Agreement creation process and detailed reporting via monthly “Agreement Status
Scorecard”
Sales / Ops Sr Associate: 2010 to Present PepsiCo Direct Sales Agent:
2005-2010
Experience
Highlights
Earned multiple recognitions throughout 10 year Pepsi career.Significant duties include:
As Beverage Agreement
Specialist
(2010-Present)
 Partner with key HQ, legal department, and field-based personnel
 Update all of the various agreement templates on a yearly or as needed basis
 Prepare training programs for field users and present in person during Quarterly
SalesPAD/iPRO Training, and via annual webinars for U.S. and Canada
 Design creative, educational materials for field sales team
 Process nearly all U.S. and Canada Agreements, review for accuracy and completion
 Work with Marketing Team, gaining brand exposure and product line knowledge
 Played a pivotal role on iPRO design and testing teams
 Oversee the Pepsi Rewards+Plus (PRP) customer rewards program, handle all issue
research and resolution
 Played key role in PRP Re-launch and releases
 Analyze customer data (agreement status,PRP enrollment status,and point balances)
 Designed, manage, and distribute monthly “Agreement Status Scorecard”
Technology /
Education
Software: Word/Excel/PowerPoint, Photoshop,Adobe Acrobat
PBC Applications: Siebel, SalesPAD, iPRO, OBIEE, Pepsi Rewards+Plus Admin Site
Education: University Of Akron – Associate of Applied Business - Dec 1995
Awards 2015 Q3 W2G Winner – iPRO Bev Agreement Training/Support
2008-2014 – MultiplePlatinum Award, Circles of Excellence Winner

2. Professional
References
Andrew Bradley
Director Selling Systems ▪ Somers, NY▪
andrew.bradley@pepsico.com
Bryan Stewart
Foodservice Sales Senior Manager ▪ CSC-Winston Salem, NC▪
bryan.stewart@pepsico.com
Kevin Desmond
Director of Sales ▪ Midwest Region ▪
kevin.desmond@pepsico.com