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Classic1
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4. -Our product iscalled Classic TV. It’s
U.S.Pand itsgoal isto giveviewersat
hometheluxury in viewing vintage
television showsand filmsfrom the1950’s
all theway to the1990’s.
-Our product isan On-Demand channel,
which allowstheviewersto choosea
program of their choiceand watch it at any
timethey please, commercial free. It also
givesthem theopportunity to pause,
rewind, or fast-forward when watching a
program. Overall, it’severy viewer’s
dream!
5. -Canadianswatch television for an average
of 22.7 hoursper week.
-Another statistic isthat women watch
about fivemorehoursof television per
week than men.
-Wefound that Nickelodeon hasthe
largest shareof theviewing audiencefor
all girlsaged two to eleven.
-An interesting industry trend: On-Demand
television’stechnology israpidly
improving becauseof itsgrowing success.
6. -Target Market: Our target market is
families, with kids.
Demographics: Theageof thefamilies
will bearound theageof Generation X and
theBaby boomers. Classic TV will also
distributeClassic cartoons, so thetarget
market for that particular featurewill be
Generation Y. Sincethisproduct consists
of many older shows, our market also
increasesto including theelderly who will
remember their favouriteshowsfrom the
past.
8. - SteveUrkel Says:
According to my
calculations, S.W.O.T
standsfor: strengths,
weaknesses, opportunities,
and threats. Now listen to what they all
mean to Classic TV…
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11. - TheFonz Says:
Heeeeey, Cunningham,
Classic TV istalkin’ about
wherethey aregoing to be
and how they aregoing to
distribute. Get aload of
this!
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13. -Eventually, wewill branch out into classic
genressuch as:
-Sports
-Action
-Romance
-Drama
-Suspense
-Comedy
-Continueto crosspromotewith actors
that appear in our programming.
-Closely follow new technological trends.
