Mary Kay is one of the largest direct sellers of skin care and color cosmetics in the world. With more than 2 million independent sales force members Mary Kay has stretched into a strong international presence.
Mary Kay Ash founded Beauty by Mary Kay in 1963 with a dream of enriching women’s lives. She started the Company with just $5,000 and the help of her 20-year-old son Richard Rogers and nine Independent Beauty Consultants. This is a photo of the company’s first headquarters - a 500-square-foot storefront in Dallas, Texas.
And some of our most recent international subsidiaries include India in 2007, Singapore in 2009 and Armenia in 2010.
Our World Headquarters is located in Addison, Texas – just outside of Dallas. We also have a manufacturing facility in Dallas, Texas, and in Hangzhou, China. Mary Kay has five distribution facilities in the United States. The distribution centers are located in California, Illinois, Texas, Georgia and New Jersey.
When Mary Kay Ash “retired” from a successful 25-year career in direct sales in early 1963, she decided to write a book to help women survive in the male-dominated business world. She had grown tired of watching young men she trained be promoted over her time and again. Sitting at her kitchen table, Mary Kay made two lists: One contained things the companies for which she had worked had done right; the other included the things she felt they could have done better. When she reviewed the lists, Mary Kay realized that she had inadvertently created a marketing plan for a dream company – one which would provide women with unlimited potential to achieve personal and financial success. With her life savings of $5,000 and the help of her 20-year-old son, Richard Rogers, Mary Kay launched her dream company on Friday, Sept. 13, 1963. From its meager start in a 500-square-foot storefront in Dallas, Texas, Mary Kay Inc. has grown into an international cosmetics powerhouse.
Mary Kay’s founding principles are very much part of what the company is today. Mary Kay Ash’s founding principles were simple and time-tested. She adopted the Golden Rule as her guiding philosophy, determining the best course of action in virtually any situation could be easily discerned by doing unto others as you would have them do unto you. She also steadfastly believed that life’s priorities should be kept in their proper order, which to her meant putting faith first, family second and career third. Few companies can point to such simple yet poignant founding philosophies. Still fewer can point to the lasting impact of a founder like Mary Kay Ash. Today, Mary Kay remains true to the principles Mary Kay Ash jotted down at her kitchen table some 48 years ago.
Countless business leaders, authors, politicians and academia have recognized the pure brilliance and determination of Mary Kay Ash. She received numerous prestigious awards during her lifetime and many more following her death on Nov. 22, 2001. Just a few of her honors include: “ 100 Greatest Women of 100 Years” by the YWCA of Metropolitan Dallas (2008) A&E Television produced “Mary Kay” which aired on the Biography Channel (2006) PBS and the Wharton School of Business’ “25 Most Influential Business Leaders of the Last 25 Years” (2004) “ Most Outstanding Woman in Business in the 20 th Century,” Lifetime Television (1999) National Business Hall of Fame, Fortune (1996) Horatio Alger Distinguished American Citizen Award (1978)
To start your own Mary Kay business, an individual would invest $100 and receive a Mary Kay starter kit, including everything needed to start selling Mary Kay skin care and color cosmetics.
The Mary Kay independent sales force is made up of 2 million individuals globally. Independent sales force members run their own businesses, they are not Mary Kay employees. This is an open-ended business opportunity. Many women, especially with the instability of the economy, have found that this is a perfect opportunity to supplement their income as a part time job, or perhaps as a full time business if they or their spouse has been laid off. It’s appealing to women of all ages, stages and backgrounds. The Mary Kay independent sales force is make up of professional women, Harvard MBAs, doctors, stay at home moms, college students and everything in between.
Mary Kay Ash believed in the concept of praising someone to success and recognizing their accomplishments. The Mary Kay independent sales force has some great incentives – some of you may have seen a pink Cadillac driving down the road. Cars, jewelry, vacation getaways, these are all ways that Mary Kay recognizes the sales force for their accomplishments. You should know that when you see a Mary Kay pink Cadillac driving down the street that it is a sign of great success in her Mary Kay business. She didn’t “win” that car, but she earned it through hard work in selling and building her business. The Mary Kay Career Car Program has expanded over the years. In fact, we offer several options for career cars, depending on your achievements and these include in the United States, the Toyota Camry, Chevy Equinox, Chevy Malibu and the iconic pink Cadillac.
At Mary Kay, we call our corporate social responsibility initiatives, Pink Changing Lives. As part of this program, Mary Kay is focused on changing the lives of women and children around the world with a focus on the prevention of violence against women.
In the United States, $1 from the purchase of selected shades benefits Beauty That Counts™. The 2010 program recently ended. Beauty that Counts runs during a specific timeframe each year. The 2010 beneficiary of Beauty that Counts™ in the United States is The Mary Kay Foundation. These funds will support the foundation’s mission to help find a cure for cancers affecting women and help combat domestic violence.
Mary Kay’s corporate social responsibility extends to the environment. The company introduced recycling at the corporate level in the 1980s and those efforts continue today. Mary Kay Inc. has an extensive corporate recycling program and partners with the Mary Kay independent sales force to recycle color refill cases and flip top caps. In 2009, Mary Kay Inc. recycled 300,000 old and unused compacts from its independent sales force and planted 200,000 trees in North America in partnership with the Arbor Day Foundation and the United States Forest Service. In 2010, Mary Kay will plant one tree for every 10 flip-tops or clam shells collected, up to 100,000.
In 2009, Mary Kay Inc. and The Mary Kay Foundation built five Nature Explore Classrooms. These outdoor learning spaces are designed to allow the powers of nature help children learn, play and heal from abuse. Nature Explore Classrooms are traditionally built in public areas like parks and zoos. Children who are living at a women’s shelter cannot generally go to these areas for safety reasons. This program marks the first time Nature Explore Classrooms were incorporated into a women’s shelter. In 2010, Mary Kay built four new outdoor Nature Explore Classrooms at shelters across the United States.
Mary Kay Inc. has sponsored the construction of nine homes across the country through its partnership with Habitat for Humanity and we are getting ready to begin our 10 th home build. These pictures are from our ninth home building project that we built in conjunction with our annual seminar. We built the home outside of the Dallas Convention Center. So the women in pink, put away their suits and heels and picked up their hard hats and hammers and got to work to build this home for a family in need.
Mary Kay established the foundation in 1996 to support funding for research of cancers affecting women. The foundation expanded its mission in 2001 to support efforts to prevent violence against women and help women who are victims of abuse. Each year the Foundation recognizes 150 domestic violence shelters in all 50 states. Each shelter receives a $20,000 grant for a total of $3 million going to women’s shelters every year! This helps domestic violence shelters combat domestic violence, provide emergency services and survivor resources. The Mary Kay Foundation also awards grants to select doctors and medical scientists focusing on curing cancers that affect women. Since its inception, The Mary Kay Foundation has donated: -$25 million to shelters and programs addressing domestic violence and prevention. -$15 million to cancer researchers and related causes.
Consumers who use Mary Kay ® products are among the most loyal in the world because Mary Kay ® products are safe, effective and deliver the benefits they want. In a typical year, Mary Kay spends millions of dollars (USD) and conducts more than 300,000 tests to ensure that every product meets the highest standards of safety, quality and performance. Mary Kay’s skin care collection includes highly effective, customized formulas for women of all ages and skin types. Mary Kay products are developed with highly effective ingredients based on scientific testing and clinical trials. Customer satisfaction is our highest priority — each product is backed by the company with a 100 percent product satisfaction guarantee.
Skin care is at the heart of Mary Kay, and the collection includes benefit-driven, customized formulas for women of all ages and skin types. In fact, some of the items in our skin care line earned the Good Housekeeping Seal. Mary Kay’s Color Collection includes mineral-based formulas and is always on-trend and packed with benefits, in shades that capture the beauty of women worldwide. Mary Kay has a customizable, eco-friendly refillable compact to make it easy to be beautiful on the go. Mary Kay also has great fragrance and body care collections for both women and men. Mary Kay also has a sun care collection to provide all of the UV protection someone might need.
Mary Kay - Enriching Women's Lives
MARY KAY INC. ENRICHING WOMEN’S LIVES Corporate Overview
“ You can do anything that you want to do, if you want it badly enough and are willing to pay the price.” ~Mary Kay Ash, Founder
Mary Kay: The Company <ul><li>Today, Mary Kay is one of the largest direct sellers of skin care and color cosmetics in the world. </li></ul><ul><li>Global wholesale sales for Mary Kay Inc. are $2.5 billion. </li></ul><ul><li>Mary Kay has more than 2 million global independent sales force members . </li></ul>
Mary Kay: The Company <ul><li>Mary Kay opened its first international subsidiary in 1971 in Australia. </li></ul><ul><li>Today, Mary Kay has a strong international presence in more than 35 markets around the world. </li></ul><ul><li>The largest markets are China, Mexico, Russia and the United States. </li></ul>
“ Make every day count. Make every hour count. Make every minute count. And don’t stop until you have exercised your full potential, realizing your impossible dream and fulfilling your total destiny to become the person that you, and only you, are capable of being.” ~Mary Kay Ash, Founder
MARY KAY INC. ENRICHING WOMEN’S LIVES Mary Kay Ash
Mary Kay: The Woman <ul><li>The Golden Rule </li></ul><ul><ul><li>Do unto others as you would have them do unto you. </li></ul></ul><ul><li>Life’s Priorities Placed in Proper Order </li></ul><ul><ul><li>Faith first, family second and career third. </li></ul></ul><ul><li>Make Me Feel Important </li></ul><ul><ul><li>Imagine everyone is wearing a sign that reads, “ Make me feel important.” </li></ul></ul><ul><li>Go-Give Spirit </li></ul><ul><ul><li>The willingness to help one another and know that if you help enough people get what they want, you will get what you want. </li></ul></ul>
MARY KAY INC. ENRICHING WOMEN’S LIVES The Opportunity
“ Once when a group of women was asked to stand if they planned to achieve their goals, everybody in the room stood. But when asked to sit down if they planned to fail, nobody sat down — because, you see, nobody plans to fail, but some fail to plan.” ~Mary Kay Ash, Founder
Mary Kay: The Opportunity <ul><li>Mary Kay is a direct sales company. </li></ul><ul><li>Independent sales force members purchase skin care and color cosmetics from Mary Kay Inc. and sell directly to consumers. </li></ul>
Mary Kay: The Opportunity <ul><li>Mary Kay independent sales force members run their own businesses. </li></ul><ul><li>It is an open-ended opportunity that many women use as a part-time job, supplemental income or as a full time business. </li></ul><ul><li>Appealing to women of all backgrounds around the world. </li></ul>
MARY KAY INC. ENRICHING WOMEN’S LIVES The Heart: Pink Changing Lives TM
“ The Mary Kay organization has been built on the Go-Give spirit. I sincerely believe that all you send into the lives of others does come back into your own. Give, give enthusiastically, give willingly and be willing to give beyond that for which you are being paid, and watch the returns that come in.” ~Mary Kay Ash, Founder
Mary Kay: The Heart Mary Kay Beauty that Counts TM <ul><li>Mary Kay’s global cause marketing campaign, Beauty That Counts™ has donated nearly $4 million worldwide to organizations supporting women and children. </li></ul>
MARY KAY INC. THE PRODUCTS Skin Care and Color Cosmetics You Can Trust From A Company You Can Believe In
“ Of all the lessons I’ve learned in the cosmetics business, one of the most universal is that women like to be told that they’re beautiful. And why not? There’s no nicer compliment.” ~Mary Kay Ash, Founder
“ What you can do – or dream you can – begin it. Courage has genius, power and magic in it. Only engage your goals and then the mind begins to grow. Begin it and the work will be completed.” ~Mary Kay Ash, Founder