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Magazine adverts.
Planning and research.
Body Language:
  Shot type:                      Lucy Rose’s body
  This shot appears to            language shows that
  be taken at a low               she’s relaxing and
  angle. It’s almost like         comfortable. She
  the camera was                  laying on the
  placed on the                   floor, with her arms
  floor, allowing us to           crossed. Her eyes are
  see Lucy Rose’s body            closed, which also
  position.                       shows us that she’s
   Lighting:                      relaxed. The body
   The image was taken            language used, may
   outside; using natural         connote that her
   light. Natural lighting may    music is relaxing. From
   reflect her natural and        the advert, I’ve
   angelic voice. There may       assumed that the
   be a link between the
   photo shoot and the
                                  music genre, is
   album itself.                  country, pop, indie.


Representation of the
artist.
Compared to other
artists, Lucy Rose isn’t posing
or seeking attention from the
camera. She’s relaxing, not
allowing us to see her face
properly. I believe her body
language signifies her
music, and how it may be
relaxing.
Text used/placement
                                 The words underneath
   Her name is at the
                                 “The debut album” are in
   top, across the sky. A bold
                                 capital letters, and in grey.
   text is used, making her
   name eye-catching.
                                 The words are placed
   Allowing the audience to
                                 around Lucy Rose. Above
   be drawn in, to see the
                                 her and underneath her.
   advertisement. The colour
                                 It’s placed so that we can
   of the text matches, the
                                 see both the words and
   colour of the stereo on the
                                 the artist.
   side of Lucy Rose.
They used quotes “Simply
astonishing” and “A voice that
demands to be heard” from
other magazines such as They
Sunday Times. The words are
in white capital letters. They
stand out much more, as they
are placed on top of the cliff
                                   The date at the bottom
in the background. The
                                   lets us know when the
quotes used make the
                                   album is out. The text size
advertisement more
                                   is large compared to the
interesting, and will draw
                                   quotes above Lucy Rose.
people in to check out Lucy
                                   It’s nice and clear for us to
Rose’s music and gain more
                                   see the date. This is also a
views and more of an
                                   typical conventional.
audience. – They’ve followed
typical conventional
placement.
Combination of text
and image:
The text is placed around
the image of Lucy Rose.
The layout of the text is
quite simple as it’s placed.   The promotional
“Title, album, quotes and      methods used:
date”. The brown/gold          On the magazine they
coloured text matches the      used positive quotes
brown stereo placed next       about the album. This
to her. The colours used       makes the audience want
are quite subtle; no bright    to listen to the album, and
colours such as red, and       see if they like it also. I
blue.                          could also use this
A different font was used      technique/method, to
for the title. The size of     draw people in. Use
the text below “Simply         quotes from friends, and
astonishing” is smaller        family of the song and see
than the text above. It’s      what they say about it.
placed in the center above
Lucy Rose.
This is the magazine                                      Underneath that is the title of his
  advertisement for Ben                                     album which is also in a white
  Howard's album 'Every                                     font and next to that it says 'the
  Kingdom'. It features all the                             debut album' so this tells us its his
  conventions of a typical                                  first album and is an up and
  album advertisement. At the                               coming artist.
  top poster is the artists name
  placed in big bold white
  writing, this makes it really
  stand out to the audience.

I’ve assumed that this genre
is indie, rock, pop, country
from the image used. The
image and colour used makes
me assumed that they could
be these genres. The title is in
a simple bold font, which
might link with the genre as
to being simple?

                                          The basic font represents the artists image
                                          as is he is a cool and calm artist. The image
  At the bottom of the poster is all      is very simple but it focus's on image of the
  the details for the album, this is so   artist swimming alone in vast open
  people know when its out and it         waters. The use of the cool blue colours of
  tells them that they can pre order it   the water also represents the artist and his
  now. The poster is very plain and       style. He’s very original with the advert and
  simple yet it is effective.             the artist swimming, which might tell us
                                          that his album is like no other.
The image of the band themselves, are not present.
 Text used, placement:                                              Usually the artists aren’t used in the advert or
 The font used is                                                   album cover because they are popular. The music
 bond, plain and simple.                                            artist we used, for our music video also doesn’t
 Placing emphasis upon the                                          have his image placed on this album covers. I
 name of the band.- ‘Kings                                          believe as a result to their popularity and genre, the
 of Leon’, the name of the                                          band have decided to have a simple album cover.
 album- ‘Come Around
 Sundown’. The font is used                                                              The colour of the
 to grab the audience’s                                                                  album, includes warm tones
 attention, and give the                                                                 of red, purple, orange and
 information needed to sell                                                              brown. The colours give the
 the product.                                                                            impression that the genre is
                                                                                         linked around indie, pop, rock
                                                                                         and perhaps instrumental.
 The promotional                                                                        These subtle colours, give the
 methods used:                                                                          image a washed out, faded
 On the advert, the colours                                                             look that works well with the
 draw the audience in. I                                                                contrast lighting used. It gives
 consider using subtle                                                                  the album cover an
 colours for our music CD                                                               artistic, vintage effect. This
 cover. Soft attractive                                                                 will appeal to the
 colours draw the audience                                                              audience, as
 in.                                                                                    vintage, indie, retro styles.
                                                                                        The colours and image of the
                                                                                        palm tree, work extremely
                                                                                        well together as they create
All these adverts have been helpful towards creating our advertisement. There are different varieties of relaxation
                                                                                        connotations of
advertisements that are used. On the A4 adverts it gave a bigger impact and allowed more peace.
                                                                                        and
information, but as my other research shows, smaller adverts only allow necessary information to be set on
These are examples of a
                                                                                        CD cover.
                                                                                         The inside of the album is simple but
                                                                                         very effective. The CD’s image is
                                                                                         taken up by an image of a scientific
                                                                                         , neutron shape.- With matches the
                                                                                         album’s name “Science and Faith”. I
                                                                                         believe the title and front cover links
                                                                                         together. Science and Faith is almost
                                                                                         like an opposite, two worlds coming
                                                                                         together, and I feel that the image
                                                                                         portrays that.
                                     On the left hand side, inside of the album case
The front cover: two hands
                                     there’s an image with two hands holding two
holding; one is male and the         photographs. It’s a booklet, which the lyrics of
other is female. This may be to      all the songs in the album. The photo can
be show the equality with each       connote love, and family.
of the genders. It uses a sepia
tone, this could be to reflect the
tone of the songs on the album.
The hands together could
connote love, hope, faith.
Also, connects to the title
“Science and Faith”. The cover
doesn't have the band's                                                                  The back cover, again has two hands holding
image, again this may be                                                                 as gesture of “high fiving” The titles of the
because the band is so                                                                   songs are placed on the right hand side, in
recognizable there is no need                                                            capital letters. Again, they follow the typical
to.                                                                                      conventional layout. Everything is
                                                                                         plan, simple and clear.
On the back of the
                                                                                                       cover, the case
                                                                                                       remains colourful. The
                                                                                                       title of the songs are
                                                                                                       placed in the center of
                                                                                                       the case. Compared to
                                                                                                       The Script, the titles of
                                                                                                       the songs are placed
                                                                                                       on the right hand side.
                                                                                                       The words are white
                                                                                                       and outlined. Making
                                                              The booklet have the lyrics in them.     them stand out from
The front cover: Coldplay’s Mylo Xyloto.
                                                              It’s also very simple, and still has a   the colour.
It’s a very colourful case; there’s a mixture
of colours. It looks like graffiti work behind                lot of colour, which follows the
the title, that might connote                                 colour scheme. I’ve noticed that the
youth, suitable for young children and                        letters only have the outline shape
people. It can connote rebelism.                              of the letter. The white text grabs
                                                              the attention of the audience.


                                                 The inside of the album is simple
                                                 but very effective. The CD itself is
                                                 also colourful, like a spectrum of
                                                 colour. Which may describe their
                                                 music, colourful, loud and bright.
                                                 The letter outline “MX” are
                                                 presented in the middle, revealing
                                                 the colour in the middle of it.
This is the front cover and the back cover of Adele’s album 21. She’s on both of the covers. The
lighting is low key, which is often used for sad and dark photographs. The body language of Adele
on the front cover, connotes that she’s also relaxing. The low key lighting gives the album a
serious, thoughtful atmosphere. Perhaps also sad too, no colour was used. Her eyes are
closed, she not looking at the camera compared to some artists do on their front cover. The
album name, “Adele 21” is placed underneath Adele in the right corner. Covering the space
where her hair is placed.

Adele is staring right out at us, drawing us in as she looks directly at the camera. Drawing the
audience in. The photograph is still dark; low key lighting. She looks serious, as she stares. The
title of the songs are placed on the left of the cover. The titles are in capital letters, and in white.
Making them noticeable for the audience. Again, this album also follows a typical conventional
album layout. For our album cover, we want the front cover to connect with the back cover. We
have discussed using the studio for our images, and because the song ‘Take it all away’ is about
heart break we thought we could try something similar to this, maybe.

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Magazine advertsx2

  • 2. Body Language: Shot type: Lucy Rose’s body This shot appears to language shows that be taken at a low she’s relaxing and angle. It’s almost like comfortable. She the camera was laying on the placed on the floor, with her arms floor, allowing us to crossed. Her eyes are see Lucy Rose’s body closed, which also position. shows us that she’s Lighting: relaxed. The body The image was taken language used, may outside; using natural connote that her light. Natural lighting may music is relaxing. From reflect her natural and the advert, I’ve angelic voice. There may assumed that the be a link between the photo shoot and the music genre, is album itself. country, pop, indie. Representation of the artist. Compared to other artists, Lucy Rose isn’t posing or seeking attention from the camera. She’s relaxing, not allowing us to see her face properly. I believe her body language signifies her music, and how it may be relaxing.
  • 3. Text used/placement The words underneath Her name is at the “The debut album” are in top, across the sky. A bold capital letters, and in grey. text is used, making her name eye-catching. The words are placed Allowing the audience to around Lucy Rose. Above be drawn in, to see the her and underneath her. advertisement. The colour It’s placed so that we can of the text matches, the see both the words and colour of the stereo on the the artist. side of Lucy Rose. They used quotes “Simply astonishing” and “A voice that demands to be heard” from other magazines such as They Sunday Times. The words are in white capital letters. They stand out much more, as they are placed on top of the cliff The date at the bottom in the background. The lets us know when the quotes used make the album is out. The text size advertisement more is large compared to the interesting, and will draw quotes above Lucy Rose. people in to check out Lucy It’s nice and clear for us to Rose’s music and gain more see the date. This is also a views and more of an typical conventional. audience. – They’ve followed typical conventional placement.
  • 4. Combination of text and image: The text is placed around the image of Lucy Rose. The layout of the text is quite simple as it’s placed. The promotional “Title, album, quotes and methods used: date”. The brown/gold On the magazine they coloured text matches the used positive quotes brown stereo placed next about the album. This to her. The colours used makes the audience want are quite subtle; no bright to listen to the album, and colours such as red, and see if they like it also. I blue. could also use this A different font was used technique/method, to for the title. The size of draw people in. Use the text below “Simply quotes from friends, and astonishing” is smaller family of the song and see than the text above. It’s what they say about it. placed in the center above Lucy Rose.
  • 5. This is the magazine Underneath that is the title of his advertisement for Ben album which is also in a white Howard's album 'Every font and next to that it says 'the Kingdom'. It features all the debut album' so this tells us its his conventions of a typical first album and is an up and album advertisement. At the coming artist. top poster is the artists name placed in big bold white writing, this makes it really stand out to the audience. I’ve assumed that this genre is indie, rock, pop, country from the image used. The image and colour used makes me assumed that they could be these genres. The title is in a simple bold font, which might link with the genre as to being simple? The basic font represents the artists image as is he is a cool and calm artist. The image At the bottom of the poster is all is very simple but it focus's on image of the the details for the album, this is so artist swimming alone in vast open people know when its out and it waters. The use of the cool blue colours of tells them that they can pre order it the water also represents the artist and his now. The poster is very plain and style. He’s very original with the advert and simple yet it is effective. the artist swimming, which might tell us that his album is like no other.
  • 6. The image of the band themselves, are not present. Text used, placement: Usually the artists aren’t used in the advert or The font used is album cover because they are popular. The music bond, plain and simple. artist we used, for our music video also doesn’t Placing emphasis upon the have his image placed on this album covers. I name of the band.- ‘Kings believe as a result to their popularity and genre, the of Leon’, the name of the band have decided to have a simple album cover. album- ‘Come Around Sundown’. The font is used The colour of the to grab the audience’s album, includes warm tones attention, and give the of red, purple, orange and information needed to sell brown. The colours give the the product. impression that the genre is linked around indie, pop, rock and perhaps instrumental. The promotional These subtle colours, give the methods used: image a washed out, faded On the advert, the colours look that works well with the draw the audience in. I contrast lighting used. It gives consider using subtle the album cover an colours for our music CD artistic, vintage effect. This cover. Soft attractive will appeal to the colours draw the audience audience, as in. vintage, indie, retro styles. The colours and image of the palm tree, work extremely well together as they create All these adverts have been helpful towards creating our advertisement. There are different varieties of relaxation connotations of advertisements that are used. On the A4 adverts it gave a bigger impact and allowed more peace. and information, but as my other research shows, smaller adverts only allow necessary information to be set on
  • 7. These are examples of a CD cover. The inside of the album is simple but very effective. The CD’s image is taken up by an image of a scientific , neutron shape.- With matches the album’s name “Science and Faith”. I believe the title and front cover links together. Science and Faith is almost like an opposite, two worlds coming together, and I feel that the image portrays that. On the left hand side, inside of the album case The front cover: two hands there’s an image with two hands holding two holding; one is male and the photographs. It’s a booklet, which the lyrics of other is female. This may be to all the songs in the album. The photo can be show the equality with each connote love, and family. of the genders. It uses a sepia tone, this could be to reflect the tone of the songs on the album. The hands together could connote love, hope, faith. Also, connects to the title “Science and Faith”. The cover doesn't have the band's The back cover, again has two hands holding image, again this may be as gesture of “high fiving” The titles of the because the band is so songs are placed on the right hand side, in recognizable there is no need capital letters. Again, they follow the typical to. conventional layout. Everything is plan, simple and clear.
  • 8. On the back of the cover, the case remains colourful. The title of the songs are placed in the center of the case. Compared to The Script, the titles of the songs are placed on the right hand side. The words are white and outlined. Making The booklet have the lyrics in them. them stand out from The front cover: Coldplay’s Mylo Xyloto. It’s also very simple, and still has a the colour. It’s a very colourful case; there’s a mixture of colours. It looks like graffiti work behind lot of colour, which follows the the title, that might connote colour scheme. I’ve noticed that the youth, suitable for young children and letters only have the outline shape people. It can connote rebelism. of the letter. The white text grabs the attention of the audience. The inside of the album is simple but very effective. The CD itself is also colourful, like a spectrum of colour. Which may describe their music, colourful, loud and bright. The letter outline “MX” are presented in the middle, revealing the colour in the middle of it.
  • 9. This is the front cover and the back cover of Adele’s album 21. She’s on both of the covers. The lighting is low key, which is often used for sad and dark photographs. The body language of Adele on the front cover, connotes that she’s also relaxing. The low key lighting gives the album a serious, thoughtful atmosphere. Perhaps also sad too, no colour was used. Her eyes are closed, she not looking at the camera compared to some artists do on their front cover. The album name, “Adele 21” is placed underneath Adele in the right corner. Covering the space where her hair is placed. Adele is staring right out at us, drawing us in as she looks directly at the camera. Drawing the audience in. The photograph is still dark; low key lighting. She looks serious, as she stares. The title of the songs are placed on the left of the cover. The titles are in capital letters, and in white. Making them noticeable for the audience. Again, this album also follows a typical conventional album layout. For our album cover, we want the front cover to connect with the back cover. We have discussed using the studio for our images, and because the song ‘Take it all away’ is about heart break we thought we could try something similar to this, maybe.