2. THIS IS THE 20 YEAR LEGENDARY MARKETING PLAN FOR
CATALYST MARCY
START >>
#GameOn #ReadyForChallenge #LevelUp
3. HERO CHARACTER : MARCY SANTOS
OCCUPATION : HR ORG DEVELOPMENT PRACTITIONER
GAME OBJECTIVE : RADIATE PASSION AT EVERY LEVEL
S P A C E
4. GAME OUTLINE
I. Game Mission
II. 5 Role Characters
III. Game Book
IV. Walkthrough
V. 20-Year Adventure
VI. Game Checkpoint
5. I EXIST TO CREATE AN
IMPRINT THAT WILL
BENEFIT THE FUTURE
GENERATIONS BY APPLYING
PASSION IN EVERY TASK,
ACTION, AND DECISION I
MAKE. I AM CREATED TO
BE PART OF THE
SOLUTION, AND I WILL
CONTINUE TO PROMOTE
THIS MINDSET WHEREVER I
GO.
GAME MISSION
Level 01
12. I will always be on my feet and ready for
changes, specially if it means that I need to
learn and unlearn certain skills to improve them.
GAME BOOK
Level 03
SMELL THE CHEESE OFTEN SO
YOU KNOW WHEN IT IS GETTING
OLD.
WHEN YOU STOP BEING AFRAID
YOU FEEL GOOD.
I will not be limited by my fears and will
always strive to radiate passion wherever I go.
13. I will always remind myself of my goal to
ensure that all little tasks contribute to
my bigger goal.
GAME BOOK
Level 05
IMAGINING YOURSELF WITH NEW
CHEESE LEADS YOU TO IT.
THE QUICKER YOU LET GO OF OLD CHEESE,
THE SOONER YOU CAN ENJOY NEW CHEESE
I must realize that the faster I adapt to
changes, the faster I get to be a better
version of me.
MOVE WITH THE CHEESE AND ENJOY IT.
Sometimes goals are also moving (mainly
because of technology), and it’s okay. I
should be able to move along with it, and
enjoy the learning process.
14. WALKTHROUGH
Level 04
Use POWER UPS and GAME BOOK
• Learn to maximize strengths, skills,
and experiences in navigating the game.
• Expand horizons. Collect more game
books as the game progresses.
15. WALKTHROUGH
Level 04
Don’t forget to visit Checkpoints and SAVE
• Visiting checkpoints keeps everything on
track.
• Hitting SAVE helps me better explore
the level I am in.
19. 20-Year Adventure
Level 05
NOW
PROMOTES &
SUPPORTS
WILDLIFE
CONSERVATION
2041
An active member of an animal welfare group; may it
be about taking care of strays, wildlife or marine
life.
21. GAME CHECKPOINTS
Level 06
1. Inject my MBA learning to my Organization Development profession &
help organizations optimize their resources and processes.
2. Educate local communities on sustainable businesses. Help them
earn but at the same time, protect the environment.
3. Support organizations that protects local wildlife resources.
4. Maximize every minute I have with my family.
Live a life well lived.
5. Continuously learn and adapt to changes.
22. CREDITS
I. Game Mission
II. 5 Role Characters
III. Game Book
IV. Walkthrough
V. 20-Year Adventure
VI. Game Checkpoint
VII. Credits
