MSAI 2017

1. Main Street America Institute
The Main Street America Institute, NMSC’s
targeted professional development
training program, aims to:
 Support downtown and commercial district
revitalization leaders’ development & growth
 Offer lifelong learning opportunities
 Provide accessible, affordable training
opportunities online & onsite
 Elevate the commercial district revitalization
profession through credentialing standards

2. Main Street America Institute
Framework
Leadership Development
Certificate Program
Leadership Development Skills
Online Learning
Launched February 2016
Leadership Development Workshop
Two Day In-Person Workshop
Launched Spring 2016 at
Main Street Now Conference
Community Transformation
Certificate Program
Community Transformation Skills
Online Learning
Launched January 2016
Community Transformation
Workshop
Three Day In-Person Workshop
Launched Fall 2016 in Chicago

3. Schedule at a Glance

4. Requirements
Leadership
Development
Certificate
Community
Transformation
Certificate
Main Street America
Revitalization
Professional
Online
Requirement
2 online courses
- Advanced Fundamentals of
Leadership Development I & II
8 online courses
- Advanced Fundamentals of
Economic Vitality I & II
-Advanced Fundamentals of
Sustainable Organization I & II
- Advanced Fundamentals of
Quality Design I & II
- Advanced Fundamentals of
Effective Promotion I & II
10 online courses
- Advanced Fundamentals of
Leadership Development I & II
- Advanced Fundamentals of
Economic Vitality I & II
-Advanced Fundamentals of
Sustainable Organization I & II
- Advanced Fundamentals of
Quality Design I & II
- Advanced Fundamentals of
Effective Promotion I & II
Workshop
Requirement
1 Leadership
Development
Workshop
1 Community
Transformation
Workshop
1 Leadership
Development Workshop
– and –
1 Community
Transformation
Workshop

5. Main Street America Institute
Eligibility
 The online and onsite training opportunities are open to anyone who is interested in gaining a
deeper understanding of community transformation and leadership development.
 Classes will be filled on a first-come, first-served basis!
 We strongly recommend that those who pursue the MSARP credential have 3+ years of
professional experience in commercial district revitalization field prior to beginning the final
examination.
Exams
 Participants must pass a test at the end of each online and onsite course.
 Participants must pass a final examination to receive the Main Street America Revitalization
Professional (MSARP) credential.

6. Pricing
Member Non-Member
Online Courses $275 $350
Leadership Development Workshop $450 $600
Community Transformation Workshop $800 $1,000
Member Non-Member
Leadership Development Certificate $1,000 $1,300
Community Transformation Certificate $3,000 $3,800
Main Street America Revitalization
Professional (MSARP)*
$4,150 $5,250
* Includes final examination cost of $150

7. Main Street America Institute
 Flexible - Ability to begin Institute at any time and complete at
own speed (within 2 years)
 Engaging - Interactive online and onsite courses offered in a
variety of formats
 Relevant - Coursework covers the latest downtown and
commercial district revitalization issues and trends
 Comprehensive – Curriculum guided by Four Point
framework and critical leadership development practices