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THE FUTURE OF
SALES RECRUITING
HOW THE FPG MODEL IS CHANGING THE INDUSTRY
R
I
S
E
REDUCED TIME-TO-FILL AND COST
The two most important elements in business are time and
money. Recruiting internally is a drain on both. Outsourced
recruiting allows you to streamline your recruiting process,
allows your employees time to focus on building your company
(not on interviews and resumes), and dramatically reduces cost
incurred by turnover.
IMPROVED CANDIDATE QUALITY
The best recruiting services save you time and dramtically
increase your ability to hire top quality candidates through
assessment-based hiring that cuts out bias.
SCALABILITY
Outside recruiters save companies an average of 20 hours of
productivity per week on hiring activities. Pouring those hours
back into your business allows you to scale faster and put your
focus where you need it – on your growth.
EXPERTISE
The best recruiting companies have years of experience in a
variety of different industries, providing you with much-need
perspective and an advisor to help you make the right hiring
decisions all along the way..
THE PROVEN BENEFITS OF
CHOOSING OUTSIDE RECRUITING
1
WHAT YOU LOSE WHEN WHEN YOU
RECRUIT INTERNALLY
Finding, hiring, and training new employees is a dramatic drain on your internal resources
in three key areas: time, money, and turnover.
According to research from Behavioral Science Research Press Inc., 80% of all
salespeople are either fired or quit within their first 12 months at a job.
TIME
TURNOVER
MONEY
The following are the direct and indirect ways companies say they’ve paid for hiring the
WRONG EMPLOYEE.
Lost Worker
Productivity
Lost Time Due to
Recruiting and Training
Another Worker
Expense Recruiting
and Training Another
Worker
Negative Impact On
Employee Morale
Negative Impact
On Client
Solutions
41% 40% 37% 36% 22%
https://blog.talview.com/unseen-cost-of-a-bad-hire
https://www.xactlycorp.com/sites/default/files/image/2020-02/ROI-Retaining-Sales-Reps.jpg
Onboarding a new rep costs
approximately THREE TIMES
his/her salary.
For example:
A rep paid a salary of
$100,000 will cost the
company $300,000 to
effectively onboard.
2
WHY MOST RECRUITING FAILS
INADEQUATE JOB ADS
NO SCIENCE
NO TRAINING
The job ad is the window into your company. Unclear,
misleading, or boring job ads cost you high-performing
candidates.
Recruitment based on feel is destined to fail. Most recruiting
doesn’t account for assessment-based measures that help
you see through bias and objectively top-grade your team.
Recruitment services that don’t help you onboard and
train your hires have less connection to your company and
experience dramatically higher turnover.
3
THE TRUE COST OF BAD HIRES
4
Opportunity Costs
The Heavy Burden of
Hiring
Unhappy Workers
Compensation and Other Expenses
Hiring Time
Chief Financial Officers (CFOs) surveyed said that, on aver-
age, supervisors spend 17% of their time - nearly one day
per week - managing poorly performing employees.
41% of hiring managers and HR professionals
surveyed who have made a bad hire estimate
the costs in thousands of dollars.
95% of financial executives
surveyed said making a bad
hire at least somewhat affects
the morale of the team.
On average, sales positions
take 52 days to fill, nearly
two full weeks longer than
the national hiring average.
60% of hiring managers and
HR professionals surveyed
said bad hires don’t get along
with other employees.
39% of hiring managers and HR professionals
surveyed said a poor hire had cost them
productivity.
11% said the hire had resulted in fewer sales.
35% said a poor hire
greatly affects team
morale.
Very high paid jobs tend to have significant turnover costs.
The U.S. Department of Labor estimates that
the average cost of a bad hiring can equal
30% of the individual’s first-year potential
earnings.
When taking on hiring salespeople yourself,
the cost doesn’t add up.
cfodailynews.com/the-real-cost-of-losing-employees/
mfa.mediaroom.com/bad-hire
shrm.org/Research/Articles/Articles/Pages/MetricoftheMonthTimetoFill.aspx
hr.com/en/app/blog/2013/01/bad-hires-cost-company-over-100-million_hcomp9ak.html
hr.com/en/app/blog/2012/03/who-are-you-really-hiring-19-shocking-hrstatistic_h09y2d0.html
careerbuilder.com/share/aboutus/pressreleasesdetail.aspx?=12/13/2012&id=pr730&ed=12/31/2012
THE FPG DIFFERENCE
MORE VALUE
No percentage based
charges - just an industry-
leading single flat fee.
LESS TURNOVER
Fully vetted, assessment-
based hires assure you
hire for the long haul.
BOOSTED CULTURE
FPG‘s proprietary hiring
guide assures you hire
the right behaviors and
mindet for your culture
every time.
FASTER HIRES
Reduce your average
sales hiring cycle by as
much as 60% with FPG.
INCREASED SALES
Guarantee you‘re top
grading your team with
FPG‘s unique formula.
5
UNSURPASSED VALUE
(Numbers based on a sales manager on a $120,000 salary over a typical 90-day hiring and training cycle if
you were to invest the same amount of recruiting/training time as FPG. These numbers are based on an
actual client’s experience with FPG’s recruiting.)
COST/HOUR
Whenyoutakeonthehiring
burden.
Job Advertising 4 hours
24 hours
80 hours
108 hours $76,581
$231
$1,385
$4,615
$350
$70,000 (2 lost sales)
Time Cost/hour
Interviewing
Training
Resource costs
Lost sales (due to
time lost in field)
Total cost per 90
day cycle
Payroll
(at $30K/year for
the first 90 days)
$55,323
7,500
2.5
50%
$45,948
Total
Average recruits
per cycle
Turnover rate
Turnover cost
Total cost per 90
day cycle
THE COST PER SALES MANAGER
THE COST PER RECRUIT
6
Total one-time cost per salesperson: $20,500
Total one-time cost per sales manager: $30,500
The average time to fill a sales job across industries is 52 days. FPG’s average fill time?
25 days.
WHENYOU LETFPGTAKE ONTHE HIRING
BURDEN
FASTER HIRES
FPG’s Hiring Time
Average Industry Time 52
25
7
LESS TURNOVER
INCREASED SALES
FPG utilizes a world class sales hiring tool called Sales Preference Questionnaire™
(SPQ). The SPQ allows us to objectively assess the beliefs and abilities of each candidate
by answering questions in several key, profit-driving areas:
Using the SPQ as a hiring tool decreases sales turnover
Don’t just hire based on a paper standard. Hire based on your own top producers.
Do they actively slow down their own sales, or do they look for ways to
move sales forward?
Do they have a tendency to let the prospect take the lead, or do they
lead the conversation themselves?
Do they tend to resist coaching or embrace it?
Do they fear talking about money and numbers, or are they fearless?
Are they hesitant to prospect, or are they proactive about prospecting?
Do they shy away from goals, or do they clearly articulate, embrace, and
reach for defined goals?
We use the SPQ to assess your current top sales producers.
We use the SPQ to assess each hiring candidate.
We use our proprietary formula to match up your candidate assessments with the
beliefs and abilities of your top sales producers
8
No two workplace cultures look alike. You deserve a hiring process that not only un-
derstands where you are, but where you want to go. That means hiring sales managers
who actively advocate for the culture you want.
BOOSTED CULTURE
We consult with you about the company culture you want to build.
We create a unique profile for your company with the Career Styles Inventory™,
the world’s premier workplace behavioral assessment.
We match up each individual candidate to your unique needs, giving you a clear
picture of the best fit.
You retain this profile forever, giving you a roadmap to build an award-winning
workplace.
9
Where every other hiring process stops, FPG keeps going. Every salesperson and
sales manager you hire is automatically enrolled in FPG’s award-winning programs:
Warrior Selling for frontline sales professionals and the Leadership Alpha Forum for
sales managers.
FPG’s leadership and sales programs were named two of the top 7 sales training
programs in the world by Global Gurus.
More value, more quality, and more sales than any other hiring solution.
THE FPG TRAINING DIFFERENCE
PUBLIC LEADERSHIP ALPHA FORUM
Leadership Sales
Coaching Bootcamp
Leadership
Alpha Forum
MONTH 1 MONTH 2 MONTH 3 MONTH 4 MONTH 5 MONTH 6 MONTH 7 MONTH 8 MONTH 9 MONTH 10 MONTH 11 MONTH 12
*Year 2 begins the deeper dive Leadership Sales Coaching courses that continue indefinitely.
10
WARRIOR SELLING
Warrior Selling
Bootcamp
Warrior Selling
Follow-Up Calls
Engage Workshop
Engage Follow-Up
Calls
WEEK 1 WEEK 2 WEEK 3 WEEK 4 WEEK 5 WEEK 6 WEEK 7 WEEK 8 WEEK 9 WEEK 10 WEEK 11 WEEK 12 WEEK 13
*Week 14 begins the deeper dive Warrior Selling courses that will continue indefinitely.
11
WHAT CLIENTS SAY
By spending time only interviewing those with proven as-
sessments, I was able to get my time back to dedicate to
other areas of the business that needed my attention.
I signed an employment agreement and began working in
the middle of the pandemic. I can’t say enough to reiterate
the value of FPG recruiting.
From the very beginning I was provided with a significant
amount of relevant information that was instrumental. You
guys were very responsive and quick to provide answers to
any of my questions… I felt that you truly had my best inter-
ests at heart. It was a pleasure to work with you.
Can you imagine a scenario in which you engage a recruit-
ing agency to fill a sales position and 22 days later you
have an employee – not a candidate, an employee – who
has gone through screening, multiple rounds of interviews
and two personality-profile assessments and, most im-
portantly, has received the sales warrior “seal of approval”
from FPG? I can, because it happened to my company.
Throughout the process I received multiple vetted candi-
dates, was provided a conduit by which to schedule inter-
views and received regular, ongoing communication from
Miriam. I have no reservations about recommending FPG’s
recruiting program.
Dustin Pittman
RV Depot
Brenda Stewart
Epcon
Communities
Brock L. Fankhauser
NewStyle
Communities, Inc.
Ralph Miller
Cook Bros.
“
“
“
“
“
“
“
“
12
The future of sales recruiting | FPG - Forrest Performance Group

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The future of sales recruiting | FPG - Forrest Performance Group

  • 1. THE FUTURE OF SALES RECRUITING HOW THE FPG MODEL IS CHANGING THE INDUSTRY
  • 2. R I S E REDUCED TIME-TO-FILL AND COST The two most important elements in business are time and money. Recruiting internally is a drain on both. Outsourced recruiting allows you to streamline your recruiting process, allows your employees time to focus on building your company (not on interviews and resumes), and dramatically reduces cost incurred by turnover. IMPROVED CANDIDATE QUALITY The best recruiting services save you time and dramtically increase your ability to hire top quality candidates through assessment-based hiring that cuts out bias. SCALABILITY Outside recruiters save companies an average of 20 hours of productivity per week on hiring activities. Pouring those hours back into your business allows you to scale faster and put your focus where you need it – on your growth. EXPERTISE The best recruiting companies have years of experience in a variety of different industries, providing you with much-need perspective and an advisor to help you make the right hiring decisions all along the way.. THE PROVEN BENEFITS OF CHOOSING OUTSIDE RECRUITING 1
  • 3. WHAT YOU LOSE WHEN WHEN YOU RECRUIT INTERNALLY Finding, hiring, and training new employees is a dramatic drain on your internal resources in three key areas: time, money, and turnover. According to research from Behavioral Science Research Press Inc., 80% of all salespeople are either fired or quit within their first 12 months at a job. TIME TURNOVER MONEY The following are the direct and indirect ways companies say they’ve paid for hiring the WRONG EMPLOYEE. Lost Worker Productivity Lost Time Due to Recruiting and Training Another Worker Expense Recruiting and Training Another Worker Negative Impact On Employee Morale Negative Impact On Client Solutions 41% 40% 37% 36% 22% https://blog.talview.com/unseen-cost-of-a-bad-hire https://www.xactlycorp.com/sites/default/files/image/2020-02/ROI-Retaining-Sales-Reps.jpg Onboarding a new rep costs approximately THREE TIMES his/her salary. For example: A rep paid a salary of $100,000 will cost the company $300,000 to effectively onboard. 2
  • 4. WHY MOST RECRUITING FAILS INADEQUATE JOB ADS NO SCIENCE NO TRAINING The job ad is the window into your company. Unclear, misleading, or boring job ads cost you high-performing candidates. Recruitment based on feel is destined to fail. Most recruiting doesn’t account for assessment-based measures that help you see through bias and objectively top-grade your team. Recruitment services that don’t help you onboard and train your hires have less connection to your company and experience dramatically higher turnover. 3
  • 5. THE TRUE COST OF BAD HIRES 4 Opportunity Costs The Heavy Burden of Hiring Unhappy Workers Compensation and Other Expenses Hiring Time Chief Financial Officers (CFOs) surveyed said that, on aver- age, supervisors spend 17% of their time - nearly one day per week - managing poorly performing employees. 41% of hiring managers and HR professionals surveyed who have made a bad hire estimate the costs in thousands of dollars. 95% of financial executives surveyed said making a bad hire at least somewhat affects the morale of the team. On average, sales positions take 52 days to fill, nearly two full weeks longer than the national hiring average. 60% of hiring managers and HR professionals surveyed said bad hires don’t get along with other employees. 39% of hiring managers and HR professionals surveyed said a poor hire had cost them productivity. 11% said the hire had resulted in fewer sales. 35% said a poor hire greatly affects team morale. Very high paid jobs tend to have significant turnover costs. The U.S. Department of Labor estimates that the average cost of a bad hiring can equal 30% of the individual’s first-year potential earnings. When taking on hiring salespeople yourself, the cost doesn’t add up. cfodailynews.com/the-real-cost-of-losing-employees/ mfa.mediaroom.com/bad-hire shrm.org/Research/Articles/Articles/Pages/MetricoftheMonthTimetoFill.aspx hr.com/en/app/blog/2013/01/bad-hires-cost-company-over-100-million_hcomp9ak.html hr.com/en/app/blog/2012/03/who-are-you-really-hiring-19-shocking-hrstatistic_h09y2d0.html careerbuilder.com/share/aboutus/pressreleasesdetail.aspx?=12/13/2012&id=pr730&ed=12/31/2012
  • 6. THE FPG DIFFERENCE MORE VALUE No percentage based charges - just an industry- leading single flat fee. LESS TURNOVER Fully vetted, assessment- based hires assure you hire for the long haul. BOOSTED CULTURE FPG‘s proprietary hiring guide assures you hire the right behaviors and mindet for your culture every time. FASTER HIRES Reduce your average sales hiring cycle by as much as 60% with FPG. INCREASED SALES Guarantee you‘re top grading your team with FPG‘s unique formula. 5
  • 7. UNSURPASSED VALUE (Numbers based on a sales manager on a $120,000 salary over a typical 90-day hiring and training cycle if you were to invest the same amount of recruiting/training time as FPG. These numbers are based on an actual client’s experience with FPG’s recruiting.) COST/HOUR Whenyoutakeonthehiring burden. Job Advertising 4 hours 24 hours 80 hours 108 hours $76,581 $231 $1,385 $4,615 $350 $70,000 (2 lost sales) Time Cost/hour Interviewing Training Resource costs Lost sales (due to time lost in field) Total cost per 90 day cycle Payroll (at $30K/year for the first 90 days) $55,323 7,500 2.5 50% $45,948 Total Average recruits per cycle Turnover rate Turnover cost Total cost per 90 day cycle THE COST PER SALES MANAGER THE COST PER RECRUIT 6
  • 8. Total one-time cost per salesperson: $20,500 Total one-time cost per sales manager: $30,500 The average time to fill a sales job across industries is 52 days. FPG’s average fill time? 25 days. WHENYOU LETFPGTAKE ONTHE HIRING BURDEN FASTER HIRES FPG’s Hiring Time Average Industry Time 52 25 7
  • 9. LESS TURNOVER INCREASED SALES FPG utilizes a world class sales hiring tool called Sales Preference Questionnaire™ (SPQ). The SPQ allows us to objectively assess the beliefs and abilities of each candidate by answering questions in several key, profit-driving areas: Using the SPQ as a hiring tool decreases sales turnover Don’t just hire based on a paper standard. Hire based on your own top producers. Do they actively slow down their own sales, or do they look for ways to move sales forward? Do they have a tendency to let the prospect take the lead, or do they lead the conversation themselves? Do they tend to resist coaching or embrace it? Do they fear talking about money and numbers, or are they fearless? Are they hesitant to prospect, or are they proactive about prospecting? Do they shy away from goals, or do they clearly articulate, embrace, and reach for defined goals? We use the SPQ to assess your current top sales producers. We use the SPQ to assess each hiring candidate. We use our proprietary formula to match up your candidate assessments with the beliefs and abilities of your top sales producers 8
  • 10. No two workplace cultures look alike. You deserve a hiring process that not only un- derstands where you are, but where you want to go. That means hiring sales managers who actively advocate for the culture you want. BOOSTED CULTURE We consult with you about the company culture you want to build. We create a unique profile for your company with the Career Styles Inventory™, the world’s premier workplace behavioral assessment. We match up each individual candidate to your unique needs, giving you a clear picture of the best fit. You retain this profile forever, giving you a roadmap to build an award-winning workplace. 9
  • 11. Where every other hiring process stops, FPG keeps going. Every salesperson and sales manager you hire is automatically enrolled in FPG’s award-winning programs: Warrior Selling for frontline sales professionals and the Leadership Alpha Forum for sales managers. FPG’s leadership and sales programs were named two of the top 7 sales training programs in the world by Global Gurus. More value, more quality, and more sales than any other hiring solution. THE FPG TRAINING DIFFERENCE PUBLIC LEADERSHIP ALPHA FORUM Leadership Sales Coaching Bootcamp Leadership Alpha Forum MONTH 1 MONTH 2 MONTH 3 MONTH 4 MONTH 5 MONTH 6 MONTH 7 MONTH 8 MONTH 9 MONTH 10 MONTH 11 MONTH 12 *Year 2 begins the deeper dive Leadership Sales Coaching courses that continue indefinitely. 10
  • 12. WARRIOR SELLING Warrior Selling Bootcamp Warrior Selling Follow-Up Calls Engage Workshop Engage Follow-Up Calls WEEK 1 WEEK 2 WEEK 3 WEEK 4 WEEK 5 WEEK 6 WEEK 7 WEEK 8 WEEK 9 WEEK 10 WEEK 11 WEEK 12 WEEK 13 *Week 14 begins the deeper dive Warrior Selling courses that will continue indefinitely. 11
  • 13. WHAT CLIENTS SAY By spending time only interviewing those with proven as- sessments, I was able to get my time back to dedicate to other areas of the business that needed my attention. I signed an employment agreement and began working in the middle of the pandemic. I can’t say enough to reiterate the value of FPG recruiting. From the very beginning I was provided with a significant amount of relevant information that was instrumental. You guys were very responsive and quick to provide answers to any of my questions… I felt that you truly had my best inter- ests at heart. It was a pleasure to work with you. Can you imagine a scenario in which you engage a recruit- ing agency to fill a sales position and 22 days later you have an employee – not a candidate, an employee – who has gone through screening, multiple rounds of interviews and two personality-profile assessments and, most im- portantly, has received the sales warrior “seal of approval” from FPG? I can, because it happened to my company. Throughout the process I received multiple vetted candi- dates, was provided a conduit by which to schedule inter- views and received regular, ongoing communication from Miriam. I have no reservations about recommending FPG’s recruiting program. Dustin Pittman RV Depot Brenda Stewart Epcon Communities Brock L. Fankhauser NewStyle Communities, Inc. Ralph Miller Cook Bros. “ “ “ “ “ “ “ “ 12