This document discusses various topics related to media management including seminars, workshops, conferences, and business etiquettes. It provides information on media management, press releases, press conferences, media interviews, defining seminars, workshops, and conferences. It also discusses different types of business etiquettes for personal interactions, telephone usage, dining, the office, meetings, online communication, and shared workspaces. The overall document serves as a guide for proper conduct and etiquette in professional settings related to media, business, and networking events.

1. Media Management
Seminars, Workshops & Conferences
Business etiquettes
Presented By:
Amna Arshad Hussain
Rabail Nishat Khan
Shahood-Ul-Hasan Khan
Ahmer Kamal

2. ‫نہایت‬ ‫بان‬ ‫مہر‬ ‫بڑا‬ ‫جو‬ ‫سے‬ ‫نام‬ ‫پاک‬ ‫کے‬ ‫ہلل‬َ‫ا‬ ‫روع‬ُ‫ش‬
‫ہے‬ ‫واال‬ ‫رحم‬

4. Media Management :
• Media management is an area of business administration that deals
with organizing and supervising teams of media professionals, various
mass communication channels and technologies, media and
entertainment productions, and more.
• The ability to supervise and motivate employees,
• The ability to operate facilities and resources in a cost-effective
(profitable) manner.

6. Press Release
• A press release is a short, compelling news story written by public
relations professional and sent to targeted members of the media.
• The goal of a press release is to develop the interest of a journalist or
publication.
• The press release should contain all the essential information (who?
what? where? when? how? and most importantly why?) for the
journalist to easily produce his own story.

7. How To Write Press Release ?
• Make your headline irresistible.
• Convey the news's value to the press.
• Offer a tempting quotable.
• Provide valuable background information on the subject.
• Summarize the "who" and the "what" in a boilerplate.

8. How To Format A Press Release :
• Keep the total length under 2 pages, ideally 400-500 words.
• Avoid using “I”, “We” or “You”.
• Use a standard font, such as Times New Roman or Calibri.
• Bolded, larger headline.
• Body text should be single spaced, with one line of space between
paragraphs.
• Use standard 1 inch margins and white paper.

10. Press Conference :
• An interview or announcement given by a public figure to the press
by appointment.
OR
• An interview given to journalists by a prominent person in order to
make an announcement or answer questions.

11. Examples of Press Conference in a Sentence :
• The President will hold a press conference later today.
OR
• A meeting at which a person or organization makes a public
statement and reporters can ask questions.
Reasons To Conduct :
• Introducing a new product.
• Revealing a new scientific breakthrough.
• Unveiling a new advertising campaign

12. • Announcing a charity event with a featured celebrity.
• Acquiring a new player on a sports team.
• Releasing company financial statements.

14. Media Interviews :
• A Media Interview is a discussion involving questions and answers for
the purpose of broadcast
• A Media Interview is a conversation where questions are asked and
answers are given. In common parlance, the word "interview" refers
to a one-on-one conversation between an interviewer and an
interviewee.

15. Interview Preparation Factors
Topic
What will be the range or scope of the interview?
How can you prepare yourself so you are better able to address specific
questions?
Ask for the list of questions in advance, and anticipate that you will be asked
questions that are not listed.
Time
What’s the time frame or limit?
A 15-minute interview may not require as much depth as one that lasts an hour
or more.
Format
How will you be interviewed?
Will it be through audio or video, over the Internet, over the telephone, or in
person?
Background
What’s the back story on the interview? Is there a specific issue or incident?
Is there a known agenda?
Why is it important?

17. Seminar :
• A CONFERENCE OR OTHER MEETING FOR TRAINING.
OR
• A GROUP OF ADVANCED STUDENTS STUDYING UNDER A
PROFESSOR WITH EACH DOING ORIGINAL RESEARCH AND ALL
EXCHANGING RESULTS THROUGH REPORTS AND DISCUSSIONS

18. Mini Seminar Main Seminar
National Seminar International Seminar
Types Of
Seminars

20. Workshop :
• A workshop is a period of discussion or practical work on a particular
subject in which a group of people share their knowledge or
experience.

22. Conference :
• A Conference is a meeting, often lasting a few days, which is organized on a
particular subject or to bring together people who have a common interest.
OR
• A Conference is a meeting of people who "confer" about a topic.

25. Business Etiquettes :
• Etiquette is a code of behavior that delineates expectations for social
behavior according to contemporary conventional norms within a
society, social class, or group.
• Within a place of business, it involves treating co-workers and
employer with respect and courtesy in a way that creates a pleasant
work environment for everyone.

26. Types Of Business Etiquettes :
• Personal Interaction
• Telephonic Etiquettes
• Dinning Etiquettes
• Office Etiquettes
• Meeting Etiquettes/Pay Attention
• Netiquettes
• Shared Space Etiquettes

27. Personal Interaction :
• Eye contact increase trust, it shows confidence and good
interpersonal skills.
• Handshake as per environment in which you are (etiquette)
• Proper introduction help to establish rapport.

28. Telephonic Etiquettes :
• Identify yourself when making a call.
• Address the caller by his name in a courteous manner.
• Listen carefully
• If you wish to put the caller on hold, request his permission to do so.
• Close your conversation with an appropriate salutation.
• Let caller hang up first.

29. Dinning Etiquettes :
• Be on time.
• Stand on the right side of your chair and enter from your left.
• Put your napkin on your lap.
• Come prepared with a few casual, non-business topics in mind.
• Know your lunch partners business.
• Wait until everyone has been served before you eat.

30. Office Etiquettes :
• Leave your personal life at the front door.
• Be timely, arrive to work and meetings on time. Complete work assignment on
time.
• Make your supervisor look good. Promotion and opportunities will arise when
you help the organization.
• Never go over the head supervisors without telling your supervisor.
• Appear as professional as possible, being well groomed and clean is essential.
• Adopt a can-do attitude, those who accept challenges and display creativity are
valuable.

31. Meeting Etiquettes/Pay Attention
Meeting Etiquette refers to codes of behavior an individual ought to follow while
attending meetings and discussions at the workplace. Some are as follows:
• Be on time
• Never attend meetings in casuals
• Have a strong agenda.
• Sit appropriately
• Understand the unwritten speaking rules.
• Be a good listener
• Don’t receive your phone call.
• Don't save all your questions for the end.

32. Netiquettes :
• Netiquettes is the correct or acceptable way of using the internet.
• Main Netiquettes that should be followed in an organization are
i. Email Etiquettes
ii. Chatting Etiquettes

33. Shared Space Etiquettes :
• Grant your neighbors private time.
• Don’t chime in to conversations you hear over the wall.
• Share your desk or work area for the co-worker.