The document summarizes key findings from Vodafone's IoT Barometer survey of over 1,200 organizations. It finds that IoT adoption has more than doubled in five years. Adopters are implementing more IoT solutions and seeing significant benefits beyond cost savings, including increased efficiency. While security remains a top concern, most adopters feel it can enable more IoT use. Looking ahead, respondents expect IoT to have a large economic and competitive impact, and for most business processes to incorporate IoT within five years. Collaboration will be important for building joint IoT solutions.

1. M2M Summit 11th October 2017
Vodafone Internet of Things
Paul Haigh
11th October

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“To connect every machine…
to transform lives and businesses”
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Vodafone Global IoT
1.400
IoT professionals
> 58 Mio.
IoT Global connections
1,4 Mio
new IoT connections
per month
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Data Analytics
applications integrated
>100 Mio. MB
of data supplied each
month
>20 Years
experiences in
IoT/M2M business
IoT Market Leader
rated by independent analyst reports
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Transport &
Logistics
Security
Production Industry
Home&
office
Energy
Automotive
Health &
Wellness
Banks & Insurance
RetailPublic
IoT is transforming every vertical
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Parts of the IoT value chain
Cloud &
Hosting
Connectivity
Management-
PlatformSensor Hardware
Generate data Communication
device
Wireless
connectivity
Data storage Data visualization Data analytic
Analytic
Application
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Vodafone IoT
Barometer 2017/18

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About the IoT Barometer 2017/18
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• Fifth year conducted
• Global survey: 1,278 responses
• Independent research conducted by Circle
Research
• Insight from leading analyst

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Agenda
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1. Adopters are
pushing ahead
2. The benefits go
beyond cost savings
3. Overcoming potential
barriers to IoT
4. What’s in store for IoT
in the next five years

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Adopters are
pushing ahead
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The proportion of companies using IoT has more
than doubled in five years
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In 2017, it’s more than
double that — 29%.
In 2013, when we launched the first
Barometer, adoption was just 12%.

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Organisations using IoT are doing more of it
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• 84% of adopters agree that “Our adoption/
use of IoT solutions has grown in the last 12
months.”
• 12% of adopters now have at least 10,000
connected devices.
• The share with over 50,000 connected
devices has doubled, from 3% to 6%.

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Adopters are getting more sophisticated
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say IoT projects are part
of a wider initiative
(e.g. construction project, fleet
renewal)
say IoT is integrated
with core systems
(e.g. ERP and CRM)
say IoT is used with
analytics platforms to
support decision-making

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The benefits go
beyond cost savings
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Adopters are looking to IoT to deliver benefits
business-wide
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• Adopters are using IoT to cut costs, reduce
risk and increase revenue.
• But the main focus is on increasing
efficiency (55% of adopters).

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Adopters report a wide range of benefits
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Adopters with the most connected devices are
most likely to report significant returns
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Return on investment can be significant
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of IoT adopters that reported cost
reductions saw decreases of more
than 20%
of IoT adopters that reported an increase
in revenue saw it grow by more than 20%

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IoT adopters are digital leaders
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74% of adopters agree that digital transformation is impossible without IoT.
How organisations perceive their digital maturity — IoT adopters vs considerers.

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IoT is already mission-critical for many
organisations
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of adopters say their IoT projects are
mission-critical to their business.
of adopters believe that IoT will be
critical for the future success of any
organisation in their sector.

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Overcoming potential
barriers to IoT
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Security is still the top concern
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But adopters see effective security as an enabler
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of adopters agree that IT security is
an enabler, giving businesses the
confidence to do more.
of organisations with 10,000 or
more connected devices say
security is their top concern.

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Adopters are taking steps to tackle security
concerns
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Adopters are looking to partners to fill
their skill gaps
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What’s in store for IoT
in the next five years?
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Adopters have great
expectations for IoT
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79% think that
IoT will have an
enormous or
sizeable impact
on the whole
economy in the
next five years.
78% say that IoT
will have an
enormous or
sizeable impact
on the
competitiveness
of individual
businesses.
78% stat doesn't read well - don't
know what it means. Please re-word
or find a better alternative

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The next five years will
see more growth and
more integration
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79% of adopters
say that in five
years, over 50%
of business
processes will
include IoT
sensing/control
systems.
72% of adopters
expect security
and privacy
concerns will be
greatly reduced,
opening the
way for more
use of IoT.

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Collaboration will be key
to success
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80% of adopters
think many
companies will
collaborate with
companies in the
same industry to
build joint IoT
solutions.
82% think they’ll
be collaborating
with companies
in different
industries.

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New connectivity options
will drive the next wave
of IoT
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28% of those
considering IoT
are looking at
LP-WAN
technologies,
such as NB-IoT,
with its promise
of greater
coverage and
cost efficiency.
40% of
considerers are
investigating 5G.

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Questions?

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Vodafone IoT Barometer 2017/18
Download the full report from:
http://iot-mktg.vodafone.com/barometer2017
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paul.haigh@vodafone.com