Media

1. Colours - The coloursusedforthis
posterare predominantlydarkwith
redand yellowflamesatthe bottom
of the posterwhichcorrelateswith
the filmname being‘Dragme to
Hell’.The tonal backdrop at the top
of the image createsa smoke effect,
one whichcouldcome from the fire
at the bottom.The colourgradually
becomesmore intense asyouscan
it fromtop to bottomwhichhelpsto
back up the title of the filmand
grabs the audience’sattention.
Image - The image ispositioned
centrallywhichusuallydenotesthat
the subjectwill be the main
character or the ‘final girl’.The girl
inthe image isbeingthrust
downwardsbya varietyof demonic
handswhichhelpstolinkthe poster
withthe title of the feature asshe is
literallybeingdraggeddowntohell.
The womanin thisposterhas
blonde hairandis almostangelicin
appearance whichthencreatesa
struggle betweengoodandbad.
Narrative – There isuse of a short
narrative whichcan be foundat the
bottomof centre underthe central
image. Itspurpose isto provide a
small insightintothe filmitself but
chieflytoencourage the readerto
go on andwatch it.The narrative
itself outlineshowthe womaninthe
poster,Christine Brown,isgoingto
hell inthree days.The language is
not tooemotive butthe statement
itself issoshockingthatit would
intrigue someoneastogo and find
out whyor howetc.
Lettering– the letteringfor‘dragme
to hell’appearbrokenasif they
have beenaffectedbythe image of
flamesbehindit.Thishelpsto
strengthenthe relationshipbetween
the picturesandtitle.Additionally,
there issmallertextatthe bottom
whichgivesinformationaboutthe
actors etc. andit alsohas a address
for a website tobringinmore
interest.Iconography – The clawsthat are
grabbingat the girl are significantas
it appearsshe isbeingcaughtby the
‘monster’,furtheraccentuatingthe
fact that she representsgoodness,
purityetc. The fact that she is
blonde aswell isalsosignificantasis
the traditioninslasherfilms;the
blonde femaleisone of the firstto
be killed.
LuisAntonioMuscat