Mobile development presents particular challenges for experimentation. With competing operating systems and app stores to contend with, how can you move rapidly? Sheena Allen of Sheena Allen Apps walks us through the framework she used for launching--and learning from--six mobile apps on various platforms.

1. www.SheenaAllenApps.c
@SheenoaAmllenApps

2. Challenges for
experimentatio
n & getting to
the market
quicker.

3. THINK a
little.
DO a lot.

4. App #1

5. Choosing
your
app store.

6. 1. iOS first
2.Created a big buzz
3.Then, within 3 months…

7. First
release =
bare bone
of your
application.

8. Adding features
& updates over
time based on
original vision
and customer
feedback.

10. Constant
Improvemen
t & Quicker
Release

11. www.SheenaAllenApps.c
@SheenaAlleonAmpps (Business)
@whoisSheena (Personal)
SheenaAllenApps@gmail.com