2. www.getbrandswag.com

6. www.kylelacy.com @kyleplacy facebook.com/kyleplacy

9. 225,460 25-55 year old college graduates within 10 miles of Indianapolis, IN

10. 334,000 45-64 within 10 miles of Indianapolis, IN

11. 600M Users on Facebook

12. 300,000 New Twitter Accounts Every Day

14. You can’t be consumers. You need to be producers.

26. 2012

35. The Transition of Marketing Communication

38. Biggest Misconception?

47. 1. Engaging

49. Loyalty is not about them being loyal to you...

50. It is about listening for the content THEY want to... hear, consume, and remember.

51. 2. Increase Value of Customer Spend

53. It is still about the numbers... ...but one-to-one direct response is equally important

54. 3. Sharing Content

56. 4. Managing the Conversation

58. 5. Building Presence

60. It is all about integration

61. Sharing http://www.slideshare.net/ericaswallow/6-social-media-tips-for-traditional-media

62. Widgets http://www.slideshare.net/ericaswallow/6-social-media-tips-for-traditional-media

63. 6. Combining Forces

67. 7. Facebooik Ads

70. 8. Lead Generation

77. 9. Using LinkedIn

78. 10. Tracking and Measurement

80. Things to Remember

81. You have to translate your desires into action.

82. Give yourself permission to use crazy ideas.

83. Conflict gives value to ambition.

84. You can’t be consumers. You need to be producers.