Driving Leads Through Twitter and Facebook

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My presentation from Blog Indiana 2010.

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  • Driving Leads Through Twitter and Facebook

    1. http://www.getbrandswag.com
    2. www.kylelacy.com @kyleplacy facebook.com/kyleplacy
    3. #BINTweet #BIN2010
    4. http://bit.ly/bintweet
    5. What are we going to learn?
    6. What are we going to learn? • The Art of Lead Generation
    7. What are we going to learn? • The Art of Lead Generation • 4 Types of Lead Generation
    8. What are we going to learn? • The Art of Lead Generation • 4 Types of Lead Generation • Using Twitter for Lead Gen
    9. What are we going to learn? • The Art of Lead Generation • 4 Types of Lead Generation • Using Twitter for Lead Gen • Using Facebook for Lead Gen
    10. TWITTER/FACEBOOK
    11. TWITTER/FACEBOOK BLOG/WEB
    12. TWITTER/FACEBOOK BLOG/WEB PERMISSION
    13. TWITTER/FACEBOOK BLOG/WEB PERMISSION SALE
    14. TWITTER/FACEBOOK BLOG/WEB PERMISSION SALE
    15. @DellOutlet
    16. http://klout.com
    17. Email
    18. Tweet Beep
    19. http://tweetbeep.com
    20. You should subscribe to receive email for: To receive E-mail Alerts, Phrases: • {Your Company Name} go to… • “resume” <near my city> • “job seeking” <near my city> • “career” <near my city> • {your target JOB TITLE} • {your target MAJORS} <near my city> • {INDUSTRY CONFERENCES} <near my city> • {INDUSTRY SKILLS} <near my city> • “Jobs.{MyCompany}.com” • {Web Sites in your target industry} il • “Job Opening” <near my city> E-ma • “Job” <near my city> • “Hire” <near my city> • “Hiring” <near my city> • “graduate” <near my city> • “graduating” <near my city> • “internship” <near my city>
    21. Facebook Ads • Segment ads based on age, birthday, gender, and other demographic data • Most importantly: REGION BASED • Pay-per-click
    22. Rapleaf
    23. www.rapleaf.com
    24. Google Search
    25. “search query” site:twitter.com
    26. Connect With Me • Blog: http://www.kylelacy.com • Twitter: @kyleplacy • Email: kyle@getbrandswag.com • Phone: 1-765-610-5965

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