2. Identity
I AM KIERIN. FLORIDA BORN AND RAISED BUT MORE RECENTLY
CAN BE FOUND PURSUING MY BACHELOR'S IN MUSIC BUSINESS IN
SOUTH CAROLINA. A NATURAL CREATOR AND PROBLEM SOLVER AT
HEART, I DISCOVERED MY PASSION FOR PUBLIC RELATIONS AND
ENTERTAINMENT IN MIDDLE SCHOOL WHERE I SPENT HOURS
COMBING THROUGH MAGAZINES AND BLOGS TO GET THE SCOOP
ON SOME OF MY FAVORITE ENTERTAINERS. THROUGH EXTENSIVE
RESEARCH, I CREATED WAYS TO MAKE THE INDUSTRY AN
INNOVATIVE AND INCLUSIVE FILED FOR THOSE WHO WISH TO
PURSUE IT. I VALUE AND THRIVE IN ENVIRONMENTS WHERE I'M
ABLE TO EXPRESS CREATIVITY IN AN ENTHUSIASTIC MANNER.
3. Public Relations Manager
Broadcast Director
Media Coordinator
Public Relations
in
Entertainment
Industry
Brand Archetype-
the entertainer
I approach work differently by
bringing an enthusiastic and
expressive view to the industry and
take initiative to implement those
ideas.
4. Target Audience
public relations & entertainment
based specialists
BEATRIZ ACEVEDO
CEO + CO-FOUNDER SUMA WEALTH
I will draft an email and perfect it before initial
contact
Contact Us section at www.BeatrizAcevedo.com
Follow up will be initiated after 3 days | 7 days if
no response
LAUREN BIGGS EVENT
COORDINATOR AT STEVE
LEVINE ENTERTAINMENT
Research profession and cultivate questions
based on profession
Connect through LinkedIN
Follow up will be initiated after 3 days | 7 days
if no response
DANIELLE CONYERS
DIGITAL MEDIA STRATEGIST - CITY OF
COLUMBIA
Write down questions I would like to ask
about the profession.
Connect first through LinkedIn and
secure a virtual interview
Follow up will be initiated after 3 days |
7 days if no response
5. MID TERM
I will land a remote
position managing
multiple digital media
accounts by creating fresh
and innovative postings.
SHORT TERM
Work in a paid internship
to gain experience while
applying that knowledge
into permanent positions
while bringing in more
traffic to my personal
social medias.
LONG TERM
I will be able to teach new
PR specialists how to grow
their personal brands and
retire before age 50.
Goals
DISCOUNTED ITEMS
6. TECHNICAL SKILL
Microsoft Office - Expert
Computer Knowledge - Proficient
TRANSFERABLE SKILLS
Creativity - Expert
Service Orientation - Adept
TECHNICAL SKILL
Digital Marketing - Adept
TRANSFERABLE SKILL
Interpersonal Communication - Adept
Skills
Analysis
skills REQUIRED in trade
Notable SKILLS
Social Media Marketing - Expert
Strategic Planning - Expert
7. PROMISE
I HELP SPECIALISTS WHO ARE
EXPERIENCING BURNOUT IN
INITIALIZING DIGITAL &
SOCIAL MARKETING FOR
THEIR COMPANY BY
CREATING CONTENT THAT
INVITES TARGET AUDIENCE TO
ENJOY AND SHARE WITH
THOSE WHO MAY BE
UNAWARE OF OFFERED
SERVICES .
8. VOLUNTEER WORK
Hush No More
ReDiscover Me
Brookland Foundation
Richland Library System
WORK EXPERIENCE
Administrative Manager - Hush No More - A non profit that focuses on
the well being of survivors of domestic violence and trauma.
Client Service Analyst - Bank of America - manage overall wellbeing
and standing of customer accounts
Executive Producer - Hush No More - Curate topics and produce the
running of weekly episodes
Administrative Assistant - Rooted Vibrationz - Oversee day to day
office operations and act as first point of contact to customers and
upper management
EDUCATION
Bachelor's in Music Business - Full Sail University
Credentials
9. connie
petrides
EDUCATION
Rider University - Bachelor's in
Communication & Media Studies
EXPERIENCE
Public Relations - LTN Global
Director of Affiliate Relations - CBS
Media Ventures
SKILLS & EXPEIENCE
Affiliate Marketing
Television Producer
Promotional Marketing
ONLINE PRESENCE
440 CONNECTIONS
PROFILE INCLUDES SCHOOL AND
PROFESSIONAL EXPERIENCE
CUSTOMIZED LINKEDIN URL
COMPETITION
10. Jocelyn
Centrone
EDUCATION
Full Sail University - Bachelor's in
Music Business
Master in Public Relations - Full Sail
University
LEADERSHIP EXPERIENCE
Marketing Communications
Coordinator - World Energy LLC
Public Relations Intern - Downe
Township Green Team
SKILLS & EXPERIENCE
Data Analytics
Social Media Marketing
Project and Event Management
ONLINE PRESENCE
97 CONNECTIONS
CUSTOMIZED LINKEDIN URL &
PERSONAL SITE
PROFESSIONAL HEADSHOT
COMPETITION
11. Brand Position
MY BRAND PROVIDES A FRESH
ENLIGHTENING TAKE ON
BECAUSE WITH THE STATE OF
THE WORLD TODAY, WE CAN
STAND TO ADD A LITTLE JOY
TO THE LIVES OF THOSE
WATCHING.
12. Network &
Marketing
SXSW CONFERENCE
March 10-19,2023 | Austin, TX
WAVELENGTHS GLOBAL
MUSIC CONFERENCE
January 2023 | New York City
MUSIC BIZ ANNUAL
CONFERENCE
May 15-18, 2023 | Nashville, TN
13. FORMAL EDUCATION
Bachelor's in Music Business - Full Sail University
TECHNICAL SKILLS
Microsoft Office - North Orange Library, 2016
TV Production - Hush No More - August 2022
Social Media Marketing - ReDiscover ME - November
2022
SOFT SKILLS
Problem Solving
North Orange Library | June 2017
Critical Thinking
Bank of America | August 2019
Leadership
Hush No More | October 2019
MENTOR
I am seeking a mentor who is a powerhouse and
encourage me to expand on my creativity and
management skills.
Professional
Development
14. Kierin Russell
Elevator Pitch
YOU KNOW HOW MOST
COMPANIES HAVE A HARD TIME
ESTABLISHING CONTENT THAT
FLOWS WITH THIER BRAND AND
TARGETING YOUNGER AUDIENCES.
WELL I EXIST TO ADD A LITTLE
HUMOR, A POP OF COLOR AND
REFRESHING OUTLOOK ON HOW
CONSUMERS VIEW THE COMPANY
WHILE GETTING STRAIGHT TO THE
POINT.
15. Entertainer Brand Archetype - Kaye Putnam: Psychology brand strategy. Kaye Putnam | Psychology Driven Brand Strategist.
(2022, April 13). Retrieved October 30, 2022, from https://www.kayeputnam.com/brand-archetype-entertainer/
27-3031.00 - public relations specialists. O*NET OnLine. (n.d.). Retrieved October 30, 2022, from
https://www.onetonline.org/link/summary/27-3031.00
Acevedo, B. (n.d.). Beatriz Acevedo - CEO & Co-founder - suma wealth | linkedin. Retrieved October 30, 2022, from
https://www.linkedin.com/in/beatrizacevedo
Conyers, D. (n.d.). Danielle Conyers - Digital Media Specialist - City of columbia SC ... Retrieved October 30, 2022, from
https://www.linkedin.com/in/danielle-conyers
Biggs, L. (n.d.). Lauren Biggs - event coordinator - Steve Levine ... - linkedin. LinkedIn. Retrieved October 30, 2022, from
https://www.linkedin.com/in/lauren-biggs-b84704193
Centrone, J. (n.d.). Jocelyn Centrone - marketing communications coordinator - linkedin. LinkedIn. Retrieved October 30, 2022,
from https://www.linkedin.com/in/jocelyn-centrone-3789a420b
Petrides , C. (n.d.). Connie Petrides - Public relations - LTN global | linkedin. LinkedIn. Retrieved October 30, 2022, from
https://www.linkedin.com/in/connie-petrides-4a0781245
References