The best tool for business model Source: Alexander Osterwalder, Swiss business theorist, author, and consultant

1. J&C Nova
Key Partners Key Activities
Value
Propositions
Customer
Relationships
Customer
Segments
Key Resources Channels
Cost Structure Revenue Streams
The Business Model Canvas Date:Date: Version:Version:
Who are our key partners?
Who are our key suppliers?
Which key resources are we
acquiring from partners?
Which key activities partners
perform?
What key activities do our value
proposition require?
Our distribution channels?
Customer relationships?
Revenue streams?
What value do we deliver to the
customer?
Which one of our customer’ problems
are we helping to solve?
What bundles of products and
services are we offering to each
segment?
Which customer needs are we
satisfying?
What is the minimum viable product?
How do we get, keep and grow
customers?
Which customer relationships have
we established?
Ho are they integrated with the rest of
our business model.?
How costly are they?
For whom are we creating value?
Who are our most important
customers?
What are the customer archetypes.
What are the most important cost inherent to our business model?
Which key resources are most expensive?
Which key activities are most expensive?
For what value our customers really willing to pay?
For what do they currently pay?
What is the revenue model?
What are the pricing tactics?
What key resources do our value
proposition require?
Our distribution channels?
Customer relationships?
Revenue streams?
Source: Alexander Osterwalder, aSwiss business theorist, author, and consultant
Through which channels our
customer segments want to be
reached?
How do other companies reach
them now?
How are we integrating them with
customer routines?

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