Treepodia Loyalty Videos

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Enriching service and marketing emails with a personalized videobased on clients’ details and a business use case. Scenarios include: - Acknowledge a client who recently purchased - Reconnect with a client that hasn’t purchased within a defined time frame - Welcome a first time shopper - Promotional events: birthday, holidays, sales, coupon - Delivery confirmation and details after any purchase - Fidelity program management: point status, gain/redeem options

Marketing

2
• Founded in 2007
• Millions of videos
• Millions of views
• Clients from all verticals
About Treepodia: 300+ Clients, Top 500 IR

3
Unique Video Technology
Data Feed
• Mass video production
from data feed
• Millions of personalized
videos in 24 hours
Automated
Videos Your data feed meets
our customized voice-
over template to create
millions of unique,
quality automated
videos!

The concept:
Enriching service and marketing
emails with a personalized video
based on clients’ details and a
business use case

What are the business use cases?
• Acknowledge a client who recently purchased
• Reconnect with a client that hasn’t purchased within a defined
time frame
• Welcome a first time shopper
• Promotional events: birthday, holidays, sales, coupon
• Delivery confirmation and details after any purchase
• Fidelity program management: point status, gain/redeem
options

Arkia
Loyalty Video Case Study: Travel
March 2015
Ad Open Rate
47%
Click-Through Rate
50%
Email Conversion
with Video
+1,000%
2.9x regular
email
3.6x regular
email

Open Rate
32%
Click-Through
Rate
44%
Email Conversion
with Video
+60%
2xmorethanemailwithoutavideo
2.7xmorethanemail
withoutavideo
Loyalty Video Case Study: E-Commerce
April 2015
EyeBuyDirect
Click to see video

Thank you!
Karen Knox
Sales & Relationship Director
karenk@Treepodia.com

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Treepodia Loyalty Videos

1. TREEPODIA LOYALTY VIDEOS

2. 2 • Founded in 2007 • Millions of videos • Millions of views • Clients from all verticals About Treepodia: 300+ Clients, Top 500 IR

3. 3 Unique Video Technology Data Feed • Mass video production from data feed • Millions of personalized videos in 24 hours Automated Videos Your data feed meets our customized voice- over template to create millions of unique, quality automated videos!

4. The concept: Enriching service and marketing emails with a personalized video based on clients’ details and a business use case

5. What are the business use cases? • Acknowledge a client who recently purchased • Reconnect with a client that hasn’t purchased within a defined time frame • Welcome a first time shopper • Promotional events: birthday, holidays, sales, coupon • Delivery confirmation and details after any purchase • Fidelity program management: point status, gain/redeem options

6.  Improve repeat sales  Best practices client interaction  Reduce calls to support center  Optimize upsell opportunities  Increase brand value What are the main benefits?

7. Arkia Loyalty Video Case Study: Travel March 2015 Ad Open Rate 47% Click-Through Rate 50% Email Conversion with Video +1,000% 2.9x regular email 3.6x regular email

8. Open Rate 32% Click-Through Rate 44% Email Conversion with Video +60% 2xmorethanemailwithoutavideo 2.7xmorethanemail withoutavideo Loyalty Video Case Study: E-Commerce April 2015 EyeBuyDirect Click to see video

9. Thank you! Karen Knox Sales & Relationship Director karenk@Treepodia.com

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