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LinkedIn Confidential ©2013 All Rights Reserved
Special Session
Finding Contractors and
Consultants on LinkedIn
Allen Beers
Recruitment Product Consultant
LinkedIn | New York, NY | abeers@linkedin.com
• Advanced Search
• Tracking
• InMail
Agenda
Target Audience
Active
20%
VS.
Passive
80%
Advanced Boolean String
(contract OR contractor OR contracted OR contracting OR
consult OR consultant OR consulted OR consulting OR "on
assignment" OR “off assignment” OR temp OR temporary OR
“per diem” OR “hourly rate” OR “corp to corp” OR 1099 OR
“on project” OR “bill rate” OR billrate OR “pay rate” OR
payrate OR freelance OR freelancer OR freelancing OR
“currently looking” OR “looking for work” OR “looking for
assignment” OR “seeking assignment” OR “seeking work”)
NOT (recruiter OR recruitment OR recruiting) AND skillset
Save
Me!
Targeted Refinement Filters
Interested In
Consultants /Contractors
Function
Consultant
Years in Position
Less than 1 Year/1 to 2 Years
When Joined
Within 2 Weeks
Groups
My Groups/All Groups
Current Company
That Uses Contractors
Company Size
1-10
Company Type
Self-Owned
Project Folders
&By Job Req By Skillset
Tag
Contractor
Tag
Contractor
InMailing Contractors/Consultants
 Target the 20% of Active Seekers
 Use “Consulting Offer” as Category
 Be Upfront About Opportunity
 Personalize the Message
 Keep it Short
 Convey Urgency
 Save Template
 Follow-Up in 1-Week if
No Response is Received
the Script

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Finding Contractors and Consultants on LinkedIn

  • 1. LinkedIn Confidential ©2013 All Rights Reserved Special Session Finding Contractors and Consultants on LinkedIn Allen Beers Recruitment Product Consultant LinkedIn | New York, NY | abeers@linkedin.com
  • 2. • Advanced Search • Tracking • InMail Agenda
  • 4. Advanced Boolean String (contract OR contractor OR contracted OR contracting OR consult OR consultant OR consulted OR consulting OR "on assignment" OR “off assignment” OR temp OR temporary OR “per diem” OR “hourly rate” OR “corp to corp” OR 1099 OR “on project” OR “bill rate” OR billrate OR “pay rate” OR payrate OR freelance OR freelancer OR freelancing OR “currently looking” OR “looking for work” OR “looking for assignment” OR “seeking assignment” OR “seeking work”) NOT (recruiter OR recruitment OR recruiting) AND skillset Save Me!
  • 5. Targeted Refinement Filters Interested In Consultants /Contractors Function Consultant Years in Position Less than 1 Year/1 to 2 Years When Joined Within 2 Weeks Groups My Groups/All Groups Current Company That Uses Contractors Company Size 1-10 Company Type Self-Owned
  • 6. Project Folders &By Job Req By Skillset Tag Contractor Tag Contractor
  • 7. InMailing Contractors/Consultants  Target the 20% of Active Seekers  Use “Consulting Offer” as Category  Be Upfront About Opportunity  Personalize the Message  Keep it Short  Convey Urgency  Save Template  Follow-Up in 1-Week if No Response is Received the Script