The Americans with Disabilities Act (ADA) became law in 1990. The ADA is a civil rights law that prohibits discrimination against individuals with disabilities in all areas of public life, including your website. This presentation covers what web accessibility is and how you can achieve it on your website.

2. We focus on long term relationships by learning about
your business and creating custom digital marketing
solutions. These solutions generate website traffic
and quality leads for your business. We always focus
on the return on your spend not just how many
people visit your website.

4. 1. Web accessibility & ADA compliance
2. Solution overview
3. Features explanation

5. The Americans with Disabilities Act
(ADA) became law in 1990. The ADA is a
civil rights law that prohibits
discrimination against individuals with
disabilities in all areas of public life,
including jobs, schools, transportation,
and all public and private places that are
open to the general public.
The purpose of the law is to make sure
that people with disabilities have the
same rights and opportunities as
everyone else.

6. “Web accessibility is a set of rules, behaviors, code standards and design guidelines,
that are meant to allow people with disabilities to effectively use websites”
Epilepsy
Motor & Mobility
Aging
Blindness
Cataracts & More
Cognitive Disorders
Color Blindness
Blurred Vision

7. • 200% increase in lawsuits and demand letters
from 2017 to 2018
• DOJ affirms ADA applies to websites by
November 2018
• 2019 seems like its going to triple 2018
• Over 150,000 demand letters served to
businesses since 2017
• 93% of demand letters settle outside of court
for $20,000 – $150,000 on average
• 7% of businesses fight and lose in court
* Numbers are approximate and based on reports

8. The first and only automatic, AI-powered machine-learning web accessibility solution
that complies with worldwide legislation and keeps websites compliant 24/7.

9.  Compliance Requirement to meet the WCAG 2.1
 Explains all the adjustments the website has
undergone
 Doubles as a certification of performance
 Proof of doing the required compliance work
 Sent over email and displayed within the interface

12. • Lawsuits Are On The Rise
• Low Cost
• Easy Setup
• ACU Web Will Make It Easy
Scan to get started ->
If they have a website ask if
it’s ADA compliant.