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Step 1
Getting Started
Marketing Objective
My objective 100 comment on my blog post within
the next month
KPI
The KPI for blog objective:
Number of new comment.
Target Persona
Background and
Demographics
Target Persona
Name
Needs
Age: 25 year
Location: new Cairo
Education: bachelor
degree
Social class: b
Marital status: single
Salma Mohamed
Get a cool and
beautiful look with
an original and
comfortable product
Hobbies Goals Barriers
Shopping on line
reading novels
listening to music
Get a great look
To be comfortable
while wearing it
Wear it while working
The material is bad
delayed receipt
not original
Customer service
Step 2
Write a Blog Post
What is the theme and framework of
your blog post?
Provide a brief summary of your blog post including
the following:
1. Select a theme for your blog post:
● Why have you decided to take the Digital
Marketing Nano degree Program?
2. What is the framework of your blog post?
● SCQA
Write a blog post, with the theme
you’ve chosen from the options
above, in the space provided below.
Remember to keep in mind your target audience when
crafting your post. Consider: What voice and tone are
appropriate?
If you include media in your post, include it here and
make sure you are compliant with copyright laws.
Your post should be a minimum of 250 words and
maximum of 500.
Blog Post
Summary for my blog :
Steps to my experience in the world of digital marketing.
https://jihanshaker2021.blogspot.com/2021/11/my-way-
into-world-of-digital-marketing.html
• Image by .. Pixabay.com
Step 3
Craft Social Media
Posts
Summary
Choose three social media platforms you will use to
promote your blog.Write a short explanation about
why you chose those platforms.
In the following slides, put the copy and image you
will use for each social media channel. Use this blog
post from Hootsuite to help you understand image
copyright.
This will guide you in choosing the right graphic for
your posts: https://blog.hootsuite.com/understanding-
image-copyright/
Twitter
My reasons to choose
Twitter :
Because it is an important
platform and has a large
number of followers.
Image by .. Pixabay.com
Instagram
Because it is an important
platform and there
are a large number of people
interested in the same field
on it.
Image by ..pixabay.com
Linkedin
Because it is an important
platform and there
are a large number
of people interested in
the same field on it.
Image by … pixabay.com
Extra Credit
Put your social media plan to action and promote your blog on the
platforms you chose. Share your results in the table below.
Extra Credit: Post Online &
Share Your Results
Platform Traffic Likes Shares Comments Notes
Blog
Social
Platform
Social
Platform
Social
Platform
What would you do differently based on your results?
What other topics might you feature on your blog and
in social?
Extra Credit: Analysis

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SA P2_ Market your Content.pdf

  • 1.
  • 3. Marketing Objective My objective 100 comment on my blog post within the next month
  • 4. KPI The KPI for blog objective: Number of new comment.
  • 5. Target Persona Background and Demographics Target Persona Name Needs Age: 25 year Location: new Cairo Education: bachelor degree Social class: b Marital status: single Salma Mohamed Get a cool and beautiful look with an original and comfortable product Hobbies Goals Barriers Shopping on line reading novels listening to music Get a great look To be comfortable while wearing it Wear it while working The material is bad delayed receipt not original Customer service
  • 6. Step 2 Write a Blog Post
  • 7. What is the theme and framework of your blog post? Provide a brief summary of your blog post including the following: 1. Select a theme for your blog post: ● Why have you decided to take the Digital Marketing Nano degree Program? 2. What is the framework of your blog post? ● SCQA
  • 8. Write a blog post, with the theme you’ve chosen from the options above, in the space provided below. Remember to keep in mind your target audience when crafting your post. Consider: What voice and tone are appropriate? If you include media in your post, include it here and make sure you are compliant with copyright laws. Your post should be a minimum of 250 words and maximum of 500.
  • 9. Blog Post Summary for my blog : Steps to my experience in the world of digital marketing. https://jihanshaker2021.blogspot.com/2021/11/my-way- into-world-of-digital-marketing.html • Image by .. Pixabay.com
  • 10. Step 3 Craft Social Media Posts
  • 11. Summary Choose three social media platforms you will use to promote your blog.Write a short explanation about why you chose those platforms. In the following slides, put the copy and image you will use for each social media channel. Use this blog post from Hootsuite to help you understand image copyright. This will guide you in choosing the right graphic for your posts: https://blog.hootsuite.com/understanding- image-copyright/
  • 12. Twitter My reasons to choose Twitter : Because it is an important platform and has a large number of followers. Image by .. Pixabay.com
  • 13. Instagram Because it is an important platform and there are a large number of people interested in the same field on it. Image by ..pixabay.com
  • 14. Linkedin Because it is an important platform and there are a large number of people interested in the same field on it. Image by … pixabay.com
  • 16. Put your social media plan to action and promote your blog on the platforms you chose. Share your results in the table below. Extra Credit: Post Online & Share Your Results Platform Traffic Likes Shares Comments Notes Blog Social Platform Social Platform Social Platform
  • 17. What would you do differently based on your results? What other topics might you feature on your blog and in social? Extra Credit: Analysis