1. JEFF TOLMAN
493 East 300 North ~ Provo, Utah 84606
801-473-4913 jeffptolman@gmail.com
MARKET RESEARCH PROFESSIONAL
Business Analysis ~ Data Analysis ~ Financial Analysis
Recent MBA graduate with six years of financial industry experience. Excellent verbal and
written communication skills, detail oriented and able to meet deadlines in a fast-paced
environment. Possesses extensive strength in frontline management including budgeting and cost
management. Proven ability to train, develop and motivate individuals and teams. Experience
handling multiple priorities and deadlines. Strong talent for building productive client
relationships. History of successfully overseeing all aspects of complex projects. Promoted and
given additional responsibilities three times over the last five years. Core competencies include:
 Financial Forecasting  Risk Management/Analysis  Mortgage Backed Securities
 Budget Planning  Data Research  IBM SPSS
 Department Management  Project Management  Operations Training
CAREER ACCOMPLISHMENTS
 Increased marketing campaign ROI by 12% by leveraging available data.
 Developed a system for generating sales leads from data trends that increased sales conversions by an
average of 9%.
 Created and managed a key performance indicator dashboard used for executive level decision
making.
 Created a unique and proprietary Excel tracking system to minimize exposure to interest rate
fluctuation producing an increase in mortgage loan sale profitability by an average of $35,000/month.
 Partnered with executive management in creating and designing the initial set up of the secondary
market department, and have maintained ongoing direct supervision of the department since 2012.
PROFESSIONAL EXPERIENCE
UTAH COMMUNITY CREDIT UNION, Provo, Utah 2010 – Present
A not for profit institution serving over 125,000 members and operating 18 local branches.
Director of Data Analytics (2015-Present)
 Manage the data analytics of a database consisting of 125,000 unique individuals.
 Provide insights into consumer behavior for the marketing department which was used to increase
campaign ROI by 12%.
 Develop reporting dashboard that displays key metrics to executive management that are used for
decision making.
 Implement lead list generation for sales department that increased sales conversions by 9%.
 Identify potential high value projects and campaigns through mining data.
 Coordinate cross-department data mining projects for the credit union.
Secondary Market, Residential Construction / Mortgage Servicing Manager (2013-2015)
 Managed the secondary market function of a $30 million monthly mortgage pipeline.
 Hedged against market movement risk and maintained profitability resulting in competitive interest
rates for customers and offsetting institutional loss.
 Coordinated the successful completion of new residential construction projects with a $15 million
monthly pipeline.

2. JEFF TOLMAN Page Two
PROFESSIONAL EXPERIENCE
(Continued)
 Supervised department operations including: hiring, interviewing, employee counseling, training, and
budgeting.
 Handled reporting of monthly profit and loss to the executive management team.
 Monitored daily financial market reports to detect trends that impact risk decisions.
Secondary Market Manager (2012-2013)
 Managed the day to day operations of the secondary market department including managing risk
using financial instruments, analyzing multiple daily reports, resolving customer concerns, and
handling employee issues.
 Established programs that increased the profitability of loans sold by 20%.
 Created daily mortgage rates for use within the mortgage department.
 Monitored employee productivity and took action to increase efficiency by developing and
implemented new training programs.
 Presented monthly reports to the CEO, CFO, COO, Controller, and AVP of Real Estate Lending.
Lock Desk Coordinator, Mortgage Division (2010-2012)
 Initiated programs to streamline and otherwise improve processes and procedures related to the lock
desk.
 Locked mortgage loans with secondary market investors and ensured accuracy of loan information
and loan sale pricing.
Vault Teller Manager (2010)
 Managed a team of tellers and ensured quality customer service and training.
 Maintained appropriate cash levels for the branch.
EDUCATION
UTAH VALLEY UNIVERSITY, Orem, Utah
Master of Business Administration, 2014
 Dean’s List
UTAH VALLEY UNIVERSITY, Orem, Utah
Bachelor of Science in Business Management, Financial Management Emphasis, 2010
 Cum Laude
COMMUNITY INVOLVEMENT
BOY SCOUTS OF AMERICA
 Eagle Scout
 Current Adult BSA Volunteer since 2010
LDS MISSION
 Volunteer, 2002-2004