The document discusses how coaching is helping change organizations and enhance success. It provides examples of leadership lessons that can be learned from successful companies like Google and Microsoft that emphasize qualities like collaboration, inclusion, and agility. Coaching is presented as a way for leaders to develop these skills and create a coaching culture within their organizations. Specific coaching techniques are demonstrated in a video example of a coaching session.

1. Jean-Francois Cousin, MCC
Cancun, June 2023
Why and how coaching is helping change the game and
enhancing the success of the world s most admired companie

6. The big picture and its hard truths

7. Which kind of leadership do organizations need,
to thrive in a VUCA world?

9. Riccardo Muti Herbert von Karajan
Who got FIRED? Who got RICH & FAMOUS?
1 2

11. Riccardo Muti Herbert von Karajan
Who got FIRED? Who got RICH & FAMOUS?
Please vote! ☺
1 2

12. THE Maestro-Superstar: Herbert von Karajan

15. Which kind of leadership do organizations need,
to thrive in a VUCA world?

16. To thrive in a VUCA world,
leaders must nurture the diversity, inclusion,
collaboration & agility that unleash
collective intelligence

17. Which kind of leadership is being nurtured
by the “world’s most admired companies”?
And which ones of their good practices can we apply?

18. Source:
http://fortune.com/worlds-most-admired-companies/
April
2018
3,900
executives,
analysts,
directors,
and
experts
voted
Fortune’s ‘World most-admired companies’ ‘18

19. Leadership lessons we can learn from Tim Cook
1. Take risks
2. Focus and listen attentively to those you speak with
3. Trust others around you
4. Diversity is important
5. Be humble
6. Admit when you’re wrong
[…]
Source: https://www.lifehack.org/articles/productivity/11-leadership-lessons-can-learn-from-tim-cook.html

20. Source: https://www.slideshare.net/JamesSmee1/b2b-marketing-a-new-age-scott-allen-cmo-microsoft

21. Leadership principles at Microsoft
Source: https://www.slideshare.net/JamesSmee1/b2b-marketing-a-new-age-scott-allen-cmo-microsoft
Watch: https://www.youtube.com/watch?v=2P3kLlUxBPE

22. Watch: https://www.youtube.com/watch?v=5ZtKPrIK28Y

23. Sources: https://rework.withgoogle.com/guides/managers-identify-what-makes-a-great-manager/steps/learn-about-googles-manager-research/
https://www.weforum.org/agenda/2015/11/8-skills-google-looks-for-in-its-managers/
Is a good coach
Creates an inclusive team
environment, showing concern
for success and well-being
Is a good communicator, listens
and shares information
Has a clear vision / strategy for
the team
Collaborates across Google
Empowers team and does
not micromanage
Is productive and results-
oriented
Supports career development
and discusses performance
Has key technical skills to help
advise the team
Is a strong decision-maker

24. Employees’ responsibility to innovate at Google
Source: Ben Wood, March 2016; “Innovation @ Google”
“Focus on the user + Freedom + [Innovate] 10X”

26. Growth Increases Complexity
Complexity
26

27. Process Emerges
to Stop the Chaos
Processes
“Time to grow up” becomes the
professional management’s mantra
No one loves process, but process feels good
compared to the pain of chaos
27

28. Most Companies
Curtail Freedom as they get Bigger
Bigger
Employee Freedom
28

29. % High Performance Employees
Complexity
29
Process-focus Drives
More Talent Out

30. Netflix Culture:
Freedom & Responsibility
Source: http://www.slideshare.net/reed2001/culture-1798664
Read: How Patty McCord created what Sheryl Sandberg called "the most important document ever to come out of the Valley“:
https://www.fastcompany.com/3056187/the-future-of-work/the-woman-who-created-netflixs-enviable-company-culture

31. The Rare Responsible Person
• Self motivating
• Self aware
• Self disciplined
• Self improving
• Acts like a leader
• Doesn’t wait to be told what to do
• Picks up the trash lying on the floor
36

32. Coaching someone increases their
▪ Status
▪ Certainty
▪ Autonomy
▪ Relatedness (relationship)
▪ Fairness
… and –of course- makes them THINK!
Neuroscience explains why Coaching motivates
those who benefit from it
Source: David Rock; https://www.epa.gov/sites/production/files/2015-09/documents/thurs_georgia_9_10_915_covello.pdf

33. To develop agile and collaborative leaders,
‘most admired’ Companies have integrated
Coaching in their Leadership-DNA and
a Coaching Culture in their organization

34. Traits of a collaborative leader
Brings out
her/his best
Brings out
her/his best
+
Others’ best
Brings out
her/his best
+
Others’ best
+
Teams’ best
Brings out
her/his best
+
Others’ best
+
Teams’ best
+
Orga’s best

35. Watch: https://youtu.be/1X2F2QXHAtg

36. Agile
leader
learns from
mistakes
keen to
experiment
comfortable
not knowing
versatile
thinker
courageous
decision-
maker
eager
learner
Traits of an agile leader

37. Impact of coaching
Most important indicators of coaching impact that have been observed
for the individual/team/organization
Source:
ICF
survey
report
‘Building
a
Coaching
Culture
for
Increased
Employee
Engagement’
(2016)
Improved team functioning Increased engagement
Increased productivity Improved
employee relations
Faster
leadership
development 44

38. Source: https://coachfederation.org/research/building-a-coaching-culture

39. https://vimeo.com/307500638

40. How do employees value coaching in their
organizations?

41. Coaching
Collaboration
Role
rotation

42. Source: Accenture presentation at ICF Converge 2017

43. Source: Accenture presentation at ICF Converge 2017

44. How can we be, as leaders, to best support inclusion,
diversity, collaboration & agility in our organizations?
Agile
leader
learns
from
mistakes
keen to
experiment
comfortable
not
knowing
versatile
thinker
courageous
decision-
maker
eager
learner
Brings out
her/his best
+
Others’ best
+
Teams’ best
Collaborative
leader

45. Think of your ‘posture’, your way of being…
c
and it’s ripple effects on the employees you support

46. Think of the ripple effects of your way of being
on people around you…
How are you being with them when
you foster inclusion, diversity, trust, collaboration and agility ?
1
2
4
Group

47. 8 traits of a coach / leader enabling
inclusion, diversity, agility and collaboration
• Authentic and humble
• Holistic listener
• Learner of the leader’s Greatness
• Non-judgmental thinking-partner
• Comfortable with not knowing, with failure, trusting process
• Empathetic, yet detached from outcome
• Courageous feedback-provider
• Supportive challenger
Leader
Coach

48. Invitation: practice the posture of
‘a learner from the leader’s Greatness’
Leader
Coach
Suggestions of questions to ignite the session:
• What would you like to explore today?
• What makes this important to you?
• At a deeper level, what is it all about?

49. Coaching … an act of unconditional love
Source: https://www.amazon.com/dp/B076ZHG3H3/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1

50. Think of the ripple-effects of your learning today,
on your life and on the people you serve.
How will you make them the best possible?

52. www.greatness.coach
Click to edit Master title style
Click to edit Master text styles
• Second level
‒ Third level
• Fourth level
‒ Fifth level

53. www.greatness.coach
Click to edit Master title style
Click to edit Master text styles
• Second level
‒ Third level
• Fourth level
‒ Fifth level

54. www.greatness.coach
Click to edit Master title style
Click to edit Master text styles
• Second level
‒ Third level
• Fourth level
‒ Fifth level

55. www.greatness.coach

56. Jean-Francois Cousin, MCC
Cancun, June 2023
Why and how coaching is helping change the game and
enhancing the success of the world s most admired companie

57. Coaching demo with a coachee speaking
a language that coach Jean Francois
Cousin doesn't understand
Coaching Demo – Coach Like Einstein and Enable
Quantum Leaps Observe Jean-Francois’ live
coaching demo at @13:50 leveraging some of
Albert Einstein’s insights, with a coachee who
speaks a language that Jean-Francois does not
understand, and discover how they enable
coaches and coachees to do brilliant work and
trigger ‘quantum leaps’ in coachees’
transformation. The presentation starts at
@05:40 The practical coaching tips are offered at
@27:48 Key Learning Takeaways: Concrete steps
to enable your clients to formulate a ‘problem’ in
a way that allows for profound and fast
resolution. Several ways to unleash your clients’
imagination and intuition, enabling ‘quantum
leaps’ in clients’ transformation. Practical tips to
leverage clients’ energy to “match the frequency
of the reality they want”.

58. Greatness Leadership Coaching
@JF_Cousin
email: jfc@1-2-win.net
Website: www.greatness.coach
Jean-Francois Cousin

59. Thank you for
your contribution!
☺

60. Today's troubled and uncertain times call for us to profoundly reinvent the ways we
are, the ways we grow and the ways we relate with others. This will then enable
humanity to shift from striving to thriving. Leaders and coaches will play a key
role... if they reinvent their practice in the first place! Read more here

61. Shall we start with a double
experiment?
I invite you to set the
parameters of your optimal
lifestyle within the
OECD’s Better Life Index and
discover the countries best
matching it. Aren’t they
governed by gender-balanced
groups of female and male
leaders? (Please let me know
otherwise!)
Next, check the 2021 Fragile
States Index of the most
unstable nations, and you’ll
be reminded that the
countries with the worst
scores are led solely by men.
Read more here.

62. What is it that exceptional
leaders do to consistently succeed
beyond expectations?
Exceptional leadership is
underpinned by seven things they
do, all captured in the acronym
LEADERS,
namely: love, enable, assemble,
dare, embolden, reach
and sustain.
Here are snapshots of why and
how exceptional leaders engage
with their people in that singular
way.

63. The continued crisis and its
fallout have also
significantly evolved the
reasons why high-potential
leaders decide to hire
executive coaches.
What are the current top
nine triggers of their
decisions?
What do leaders typically
explore and gain during
their sessions?
Here are answers from the
field — drawing from what
colleagues and I are
witnessing around the world
— plus several resources for
you to dive deeper.
Read here

64. When was the last time
you paused and asked
yourself how do I need to
evolve as a strategist, a
leader and a person to
best shape the future of
my business, my teams
and myself? That’s a
question I often ask
senior leaders the first
time I meet them. And
most exclaim, “too long
ago!” When my eyes
repeat the query, they
usually add, somewhat
apologetically, “before the
latest crisis.”
And that can’t be right…
Read more here.

65. Watch a complete, 37-minute coaching demo
(starting at 14:57)

66. Visit my YouTube channel for videos on coaching and leadership