Have you every wondered how popular your favorite movie genre actually was; or how frequently people consume comedies and romance flicks? Or what the most popular movie genres are? Well, I’ve got you covered. Below I’ve enclosed a complete analysis of movie genre data taken from an IMDb data set, accompanied by data insights and beautiful visualizations which I created in Tableau.

1. Movie Genres
THE ANGRY CRITICS:
Caden Bradbury
Matthew Gradone
Jason Kibozi-Yocka
Jackson Warn
Brian Wild

2. Popularity of Movie
Genres Over Time
We explored the changes in movie genre popularity across
different age ranges and across the decades from before
the 1960’s to the 2010’s.

3. How has the popularity
of movie genres changed
over time?
We analyzed an IMDb dataset that consisted of over
1,000,000 different movies.

4. How does movie genre
preference change across
age ranges?
We conducted a survey of 56 individuals ranging from
ages 18 to 70+.

5. What did we find out?
Through log data (IMDb) analysis, we
learned...
● Comedy and Drama are the most
produced movie genres.
● News and Film-Noir are the least
produced movie genres.
● Music and News are the highest
rated movie genres.
● Horror and Sci-Fi are the lowest
rated movie genres.
Through surveys, we learned...
● Comedy and Action are people’s
favorite movie genres.
● Horror and Romance are
people’s least favorite movie
genres.
● Comedy and Action are people’s
most watched movie genres.

6. Our Intervention!
● Filmmakers can use our dataset to gain insights into which movie
genres are working for them.
● Our analysis can help filmmakers find trends in genre over time as
well as justify why they should or shouldn’t make a movie of a
particular genre.

7. Our Study in
More Detail
(this section focuses on process)

8. Project
Overview

9. Project Overview
Movie genres fall in and out of fashion over time. We wanted to see what trends
exist and the potential reasons why they change in popularity.
We had two project questions:
1. How has the popularity of movie genres changed over time?
2. How does movie genre preference change across age ranges?
We looked at log data from IMDb and also conducted our own surveys.

10. IMDb Log Data Study

11. Data Collection #1
We collected log data from IMDb in the form of two tsv files called: titles.basics.tsv
and titles.rating.tsv.
The dataset contained ratings, titles, genres, title type, and release year among
others.
The original data set had over 5,000,000 datasets so we ran it through Tableau
and filtered it down to just over 1,000,000 datasets.
This new dataset was filtered using Title Type so that we could filter out video
games and television shows which were present in the IMDb data.

12. Data Analysis #1
Using tableau we analyzed our IMDb dataset. This process was difficult because
we had to find a way to seperate the values in the Genres column of our dataset.
We also had to merged the release years into different decades.
After manipulating our data in a way that it could be visualized more easily, we
graphed out data in the following ways:
♦ Movie Genre vs. Decade
♦ Rating vs. Decade
♦ Rating vs. Movie Genre vs. Decade

13. Interpretation #1
Insight 1:
Comedy and Drama are the most
heavily produced genres across all
decades.
Insight 2:
The least produced genres are Film-
Noir and News.

14. Action
Insight:
The amount of Action movies
being produced has risen with
each decade since the 1960’s.
The average ratings of Action
movies is 5.9519 out of 10.
Highest amount of Action
movies being produced was in
the 2010’s with just under 10K.

15. Adult
Insight:
The 1970’s and the 1980’s
saw the greatest production
of Adult films.
The average ratings of Adult
films is 5.8748 out of 10.
Highest amount of Adult films
being produced was in the
1980’s with just under 1,800.

16. Adventure
Insight:
Adventure movies began to
decline in the 1980’s then
jumped up in productions
from the 1990’s to the 2000’s
and into the 2010’s.
The average ratings of
Adventure movies is 6.1451
out of 10.
Highest amount of Adventure
movies being produced was
in the 2010’s with just under
5,500.

17. Animation
Insight:
The amount of Animated
movies being produced has
risen with each decade since
the 1960’s.
The average ratings of
Animated movies is 6.5538
out of 10.
Highest amount of Animated
movies being produced was
in the 2010’s with just over
5,500.

18. Biography
Insight:
The amount of Biographical
films being produced has
risen with each decade since
the 1960’s.
The average ratings of
Biographical films is 6.9155
out of 10.
Highest amount of
Biographical films being
produced was in the 2010’s
with just under 5,000.

19. Comedy
Insight:
The amount of Comedies
being produced has risen with
each decade since the 1960’s.
The average ratings of
Comedies is 6.2244 out of 10.
Highest amount of Comedies
being produced was in the
2010’s with just under 30K.

20. Crime
Insight:
The amount of Crime movies
being produced has risen with
each decade since the 1960’s
with only a slight dip from the
1970’s to the 1980’s.
The average ratings of Crime
movies is 6.2069 out of 10.
Highest amount of Crime
movies being produced was
in the 2010’s with just under
7K.

21. Documentary
Insight:
The amount of Documentaries
being produced has risen with
each decade since the 1960’s.
The average ratings of
Documentaries is 6.9179 out
of 10 with the average rating
rising each decade.
Highest amount of
Documentaries being
produced was in the 2010’s
with just over 22K.

22. Drama
Insight:
The amount of Dramas being
produced has risen with each
decade since the 1960’s.
The average ratings of
Dramas is 6.4958 out of 10.
Highest amount of Dramas
being produced was in the
2010’s with just over 50K.

23. Family
Insight:
The amount of Family films
being produced has risen with
each decade since the 1960’s
with only a slight dip from the
1980’s to the 1990’s.
The average ratings of Family
films is 6.5142 out of 10.
Highest amount of Family
films being produced was in
the 2010’s with just over 6K.

24. Fantasy
Insight:
The amount of Fantasy films
being produced has risen with
each decade since the 1960’s.
The average ratings of
Fantasy films is 6.3221 out of
10.
Highest amount of Fantasy
films being produced was in
the 2010’s with just under
5,000.

25. Film-Noir
Insight:
The amount of Noir films were
only produced before the
1960’s.
The average ratings of
Fantasy films is 6.6570 out of
10.
Highest amount of Fantasy
films being produced was
before the 1960’s with around
750.

26. History
Insight:
The amount of Historic films
being produced has risen with
each decade since the 1960’s.
The average ratings of
Historic films is 6.9005 out of
10.
Highest amount of Historic
films being produced was in
the 2010’s with around 3,750.

27. Horror
Insight:
The amount of Horror movies
being produced has risen with
each decade since the 1960’s.
The average ratings of Horror
movies is 5.5481 out of 10.
Highest amount of Horror
movies being produced was
in the 2010’s with just over
12K.

28. Music
Insight:
The amount of Music films
being produced has risen with
each decade since the 1960’s.
The average ratings of Music
films is 7.0060 out of 10.
Highest amount of Music films
being produced was in the
2010’s with around 3,250.

29. Musical
Insight:
The amount of Musicals being
produced was on the decline
until they begun to rise in the
2000’s.
The average ratings of
Musicals is 6.5013 out of 10.
Highest amount of Musicals
being produced was before
the 1960’s with just under
2,600.

30. Mystery
Insight:
The amount of Mystery films
being produced has risen with
each decade since the 1960’s.
The average ratings of
Mystery films is 6.2381 out of
10.
Highest amount of Mystery
films being produced was in
the 2010’s with just over
5,000.

31. News
Insight:
The amount of News flicks
being produced has risen with
each decade since the 1960’s.
The average ratings of
Mystery movies is 7.1619 out
of 10.
Highest amount of News flicks
being produced was in the
2010’s with just over 800.

32. Romance
Insight:
The amount of Romance films
being produced has risen with
each decade since the 1960’s.
The average ratings of
Romance films is 6.3193 out
of 10.
Highest amount of Romance
films being produced was in
the 2010’s with just under
10K.

33. Sci-Fi
Insight:
The amount of Sci-Fi movies
being produced has risen with
each decade since the 1960’s.
The average ratings of Sci-Fi
movies is 5.6881 out of 10.
Highest amount of Sci-Fi
movies being produced was
in the 2010’s with just under
5,000.

34. Sport
Insight:
The amount of Sports movies
being produced has risen with
each decade since the 1960’s.
The average ratings of Sports
movies is 6.5514 out of 10.
Highest amount of Sports
movies being produced was
in the 2010’s with just over
1,400.

35. Thriller
Insight:
The amount of Thrillers being
produced has risen with each
decade since the 1960’s.
The average ratings of
Thrillers is 5.9693 out of 10.
Highest amount of Thrillers
being produced was in the
2010’s with around 10.5K.

36. War
Insight:
The amount of War movies
being produced was on the
decline since the 1960’s with
a slight bump in the 1980’s,
then a surge in the 2000’s
followed by a dip in the
2010’s.
The average ratings of War
movies is 6.6535 out of 10.
Highest amount of War
movies being produced was
before the 1960’s with around
1,700.

37. Western
Insight:
The amount of Westerns
being produced was on the
decline since the 1960’s, then
begun to rise in the 1990’s.
The average ratings of
Westerns is 6.1074 out of 10.
Highest amount of Westerns
being produced was before
the 1960’s with around 2,750.

38. Survey Study

39. Data Collection #2
We created an 8-question survey and sent it out through email and social media.
We got back 56 responses with participant age’s ranging from 18 to over 70.
● 41 respondents were aged ages 18-24.
● 3 respondents were ages 25-30.
● 5 respondents were ages 41-50.
● 4 respondents were ages 51-60.
● 3 respondents were ages 70+.

40. Data Analysis #2
Our survey responses were easily analyzed through google sheets.
We then imported our data as a csv file into tableau.
There we we graphed out data as tree maps in the following ways:
♦ Favorite Movie Decade
♦ Least Favorite Movie Decade
♦ Favorite Movie Genre
♦ Least Favorite Movie Genre
♦ Most Watched Movie Genre

41. Interpretation #2
Insight 1:
People’s favorite movie decades were
the also the highest rated movie
decades: 2010’s & 2000’s
Insight 2: People’s favorite movie genre
was also people’s most watched movie
genre, and also the most produced
movie genre: Comedy
Insight 3:
People’s least favorite movie genre was
also the least rated movie genre: Horror

42. What is your favorite movie decade?
Insight:
The 2010’s and the 2000’s
were people’s favorite
movie decades followed by
the 1990’s and 1980’s.
The highest rated movie
decades are the 2010’s
and the 2000’s.
The most amount of
movies were produced in
the 2000’s and the 2010’s.

43. What is your least favorite movie decade?
Insight:
The time period Before the
1960’s and the 1970’s
were people’s least favorite
movie decades followed by
the 1960’s and 2000’s.
The lowest rated movie
decades are the 1970’s
and the time period Before
the 1960’s.
The 1970’s has one of the
lowest amount of movies
produced.

44. What is your favorite movie genre?
Insight:
Comedy and Action were
people’s favorite movie
genres.
Comedy is the second
highest produced movie
genre.
The average rating of
Comedy is 6.2244 and the
average rating of Action is
5.9519.

45. What is your least favorite movie genre?
Insight:
Horror and Romance were
people’s least favorite
movie genres.
Horror is the lowest rated
movie genre.
The average rating of
Horror is 5.5481 and the
average rating of Romance
is 6.3193.

46. What movie genre do you watch the most?
Insight:
Comedy and Action were
people’s most frequently
watched movie genres,
followed by Dramas.
Comedy and Action were
also people’s favorite
movie genres.
Comedy and Drama are
the most heavily produced
movie genres.

47. Interventions

48. Interventions
Filmmakers can use our dataset to gain insights numerous insights including:
● Filmmakers are on the right track by continually making comedies and action
films because they are highly rated as well as people’s favorite genres. They
can use our analysis to justify continually making them.
● Filmmakers need to find ways to revamp the Horror genre because it is both
the least liked and lowest rated genre.
● Filmmakers can gain inferences into why certain movies do well at certain
times. For instance, war. War movies saw a heavily rise in production as well as
a rise in ratings in the 2000’s most likely due to 9/11.

49. Limitations

50. Limitations
Our survey participants were mostly people aged 18-24 which skewed our data somewhat.
Whereas our IMdb dataset was extensive, with over 1,000,000 data points, our survey was
limited to only 56 data points.
We were unable to account for the rating of movies during their time period (ratings were not
dated). So whereas movies from the 1970’s have a lower average rating this may not have
been the case in the 1970’s. It could be caused by modern reviewers rating old films.
We were unable to get tableau to show how the rating of genres changed over the decades
for each genre all on the same graph.

51. Future Research

52. Future Research
If we were to take this study further, we would:
Look at other qualities of movies (besides genre) and see how they relate to a
movie’s rating over the decades.
Interview filmmakers and/or film students about what they think makes a good
movie, what genres they perceive are the most popular, and why.
We would interview survey participants to see why they like particular genres over
others.
Examine if there is a correlation between genre and how much $ a movie made.

53. Reflections

54. Reflections
This project allowed us to combine what we learned in the Survey project and Log
Data project together.
This project taught us how to use tableau as well as canva to create data
visualizations.
Of all the projects we’ve done, this took the most time and effort form us and we
probably learned the most about about data interpretation, visualization, and
problem-solving (especially with tableau).