Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Systematic Inventive Thinking by Professor Vijay Tandon
1.
2. Prof. Vijay Tandon
Director - PGDM/PGCM
Universal Business School
Subject - Innovation, Topic - SIT
Vijay Tandon on Systematic Inventive Thinking @ UBS (Subject - Innovation)
3. “The best system is when there is no syste
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
4. Creativity - Thinking patterns
Two different Outlooks on creative thinking..
Convergent Divergent
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
Divergent thinking is the process
of creating many unique
solutions in order to solve a
problem
convergent thinking is
systematic and logical,
unlike divergent thinking, which
is spontaneous and free-flowing
7. SIT
Systematic Inventive Thinking
SIT is a thinking method developed in Israel in the mid-1990s.
Derived from Genrich Altshuller’s TRIZ engineering discipline
GENRICH ALTSHULLER
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
8. SIT
Genrich Altshuller’s - Russian Engineer
Analyzed over 2,00000 Patents
Identify - 40 common Inventive principles
Unique formula - TRIZ
TIPS - Theory of Inventive problem solving
Inventive solutions share common platform
Focus - Not what makes inventive solutions different but on what they share in common
Core to SIT approach
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
9. Creativity - Approaches
Creativity
(Disordered thinking & Idea
generating)
Systematic
Inventive thinking
& idea focussing
Two different Outlooks on creative thinking..
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
10. From TRIZ to SIT
TRIZ
(Unique formula)
SIT
TIRZ to SIT - Desire to create a method easier to learn & retain
More universal in application (Achieved through elimination of engineering specific tools)
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
11. SIT - Practical approach
Problem
solving
InnovationCreativity
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
12. SIT - Deals with two key areas
Creativity
(Ideation of New
Idea)
Problem
solving
Quantitative increase of ideas will lead to qualitative improvement..
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
13. Five Unique Thinking Tools of SIT
Subtraction Multiplication Division
Task
Unification
Attribute
Variables
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
14. Five Unique Thinking Tools of SIT
Multiplication
Add to a Product component of same type
More & different
Introducing a slightly modified copy of an existing object
2
Subtraction
Remove an essential/Core Components
The path of most resistance1
Division
Divide the product/Component & re-arrange them (degree of freedom)
New product3
Task unification
Assign a New & additional task
Existing resource4
Attribute dependency
Creating & dissolving (removal) dependencies between variables
Works with variables rather than components - Size, color, material
Example - Color changes with temperature
5
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
15. Five Unique Thinking Tools of SIT
Select an essential component & imagine removing it. 2 Ways
- Full subtraction
- Partial subtraction (Take one of the features/functions away or diminish it)
2
List the products or service’s internal components1
Visualize the resulting concept (no matter how strange it seems)3
Ask - What are the potential benefits, markets and values. Who would want this new product/service, & why
would they find it valuable? You can replace the component with either an internal or an external
component. What are the potential benefits, markets & values of the revised concept.
4
If you decide this new product/Service is valuable, then ask - Is it feasible? Can you actually create this new
products? Perform new services? Why or why not? Is there any way to refine or adapt the idea to make it
more viable.
5
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
16. Common pitfalls in using Subtraction
Taking out bad
components to
improve the
performance is not
using ST.
It is fine tuning the
characteristics of
the product
Temptation will be
to look at the
strange new
configuration
Key is to mentally
visualize and focus
on what is left in
the system rather
than focusing on
what is missing
Eliminating an
essential
component can
assault senses &
sensibilities
Taking out a core
function can lead to
innovative ideas,
but these situations
are rare.
Don’t take out
troublesome
component
Try taking out
essential
component
Avoid
immediately
replacing SC
Don’t succumb
to cognitive
dissonance
Subtraction is not
the same as a
common marketing
technique called
Unbundling”
Unbundling is
taking out features
or downgrading the
quality of
components
Taking value out of
the product/service
to set out a lower
price
Avoid simple
unbundling
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
17. Closed World Approach
Resources
outside
Closed
World
approach
One must utilize only elements already existing in the product/problem or Immediate env.
Condition forces - Rely on resources at our disposal
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
18. SIT - Out of the Box thinking, to Inside the box thinking
The Closed World Approach
Closed World condition - Provokes resistance
Creative thinking - “Thinking out of the BOX”
Forces thinker - Creative solution
Heavily limiting the space of possibilities
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
19. Problem solving - SIT
Define the problem World Solution requires re-organization - Existing objects
From TRIZ to SIT
Albert Einstein - If I had 60 minutes to solve a problem. I will take 45 minutes to define the problem & 15 minutes to solve it
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
20. Problem solver knows that all the building blocks for the solution are right
there in front of him and the solution simply requires Re-organization of the
existing objects
TEMPLATE APPROACH
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
21. SIT - Principles
Qualitative change
(Main problem element-eliminated or reversed)
Function follows form
(Ronald Finke - Backwards process.
Existing resource base rather than specific needs)
Form follows function
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
22. Cognitive fixedness (Types of fixedness)
Dunker sees Functional fixedness “Mental Block” against using an object in a NEW WAY that is required to
solve a problem
Structural fixedness - Tendency to view object as a whole, which often makes it difficult to imagine how
the product could be re-organized to look differently. Example - TV controls (lower part of the TV set)
23. Change is good; be the first
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
24. Innovating Inside the box
Vijay Tandon on Systematic Inventive Thinking (Part I) @ UBS (Subject - Innovation)
The real wisdom is to think
within a framework of constraints &
THINK INSIDE THE BOX
Look at the world through “RESOURCE EYES” anything can be a resource
25. Paradigm - Shift from “Think out of the box to think inside the box”
Vijay Tandon on Systematic Inventive Thinking @ UBS (Subject - Innovation)