1. 4) Who would be the target audience for your media product?
My targetaudience formymagazine wouldbe teenager’s agesbetween13-19. the reasonbeingis
because I thinkthat these agesshowinterestinmagazinestosee whatisperhapshappeninginthe
musicworldand alsoI believe itisasuitable age forthe magazine I am promoting.Itwill have tobe
made affordable due tothe agesof the targetaudience;some maynothave jobsand mayrelyon
parentsor pocketmoneywhichperhapsmightnotbe a lotso we as producersof the magazine we
needtotake thatintoconsiderationwhentryingtoattracta targetaudience.I'dlike tothinkthat
the magazine I am promotingwouldreachouttoboth genders;however,stereotypicallyspeakingit
isn'tverymasculine fora male topurchase a popmagazine.
Whenplanningmymagazine I had to take intoconsiderationwhichtargetaudience I wouldhave to
reach outto. In orderto do thisI had to lookat the demographicsandpsychographicstogetan idea
of whichkindof social class,personalityandlifestyle ourpotentialtargetaudiencehas.I woulduse
psychographicstoidentifyorcategorise the potentialtargetaudience.Iwouldcategorisemytarget
audience as the 'Explorer'whichisa young studentwhoislooking toexperience anew change and
adventure inwhatthey're doingandare willingtotrynew thingswhich isexactlythe target
audience I wantto try and attract. Whenlookingatdemographics,onthe social economicscale,my
chosentargetaudience wouldbe categoryC2-Ewhichmakesthemeitherlow income or
unemployed.
The pinktitle ishintingata
specificaudienceasitspink,
whichwouldbe aimingat
youngergirls.The colour
scheme issummerrelated
withpinksandyellows,which
againis aimingtowardsa
specificaudience.
Headlines like this may
catch the male audiences
eye so it isn’t all female
orientated.
The female figure is Rhianna
which indicates that they are
trying to attract a younger
female audience as she is a
massive pop icon, which is
what I am aiming for.
