1. Food & Drink
• The majority of commuters do a
weekly shop (77%)
• 2 in 5 commuters buy groceries
“on the go”
• 61% shop for groceries online
with 25% using their tablet or
smartphone
• 92% eat fast food, mainly for
convenience and as a treat
• 56% think it’s appropriate to see
food advertising on the commute
• 3 in 4 buy food & drink before a
train journey
• Price and flavour key influencers
for product choice
• 81% eat ready meals with over a
third deciding they will make one
for dinner or their commute
• 66% would use a “diet delivery
service”
• 44% buy “dine in” meal deals on
their commute